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Ingeborg Astrid Kleppe

Biographic Data

ID129646
NAMEIngeborg Astrid Kleppe
GIVEN NAMESIngeborg Astrid
FAMILY NAMEKleppe
SIGNATUREKLEPPE I A
AFFILIATIONSNorwegian School of Economics
ORCID0000-0001-6007-5387
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS18
AUTHOR COUNT3
EDITOR COUNT0
FIRST PUBLICATION YEAR2007
LATEST PUBLICATION YEAR2019
H-INDEX2
  • Hero shots: Involved Fathers Conquering New Discursive Territory in Consumer Culture

    Open Access•Susanna Molander, Ingeborg Astrid Kleppe et al.•ARTICLE•Consumption Markets & Culture•2019•Cited by: 12•References: 36

    In this paper, we explore how visual expressions of culture offer new discursive territory within which consumer cultural ideals can be negotiated on a global scale. Through a critical visual analysis of the revelatory case Swedish Dads, we find hero shots depicting involved fathers where children's needs and the hermetic confines of the home take center stage, as opposed to the traditional fatherhood ideals portrayed in western contemporary adve…

  • Issue Streams and Open Solutions: A New Approach to Family‐Home Decisions

    Open Access•Ingeborg Astrid Kleppe, Kjell Gronhaug•ARTICLE•Family and Consumer Sciences…•2009•References: 39

    This article takes a new perspective on family‐home decisions as an issue evolving over time and in the context of other family decisions. An intriguing discovery is that the first family home is important as a negotiation site for the development of preferences for future homes. Due to loss of buyer power in the decision preceding first high‐commitment family home financial overcommitment and extensive renovation projects are common. Moreover, f…

  • Prosuming Multiple Gender Role Identities: 1 A Multi-country Written and Audio-visual Exploration of Contemporary Young Mainstream Female Achievers

    Marylouise Caldwell, Ingeborg Astrid Kleppe et al.•ARTICLE•Consumption Markets & Culture•2007•Cited by: 6•References: 27

    Our research focuses on contemporary young mainstream female achievers (CYMFAs) living in affluent middle class milieus. Motivation to study this cohort originates from our contention that compared to other women in recorded history CYMFAs have the greatest opportunity to strongly determine their gender roles, lifestyles and consumption activities. An important finding, amongst others, is that CYMFAs may (un)consciously prosume multiple gender ro…

  • Hero shots: Involved Fathers Conquering New Discursive Territory in Consumer Culture

    Open Access•Susanna Molander, Ingeborg Astrid Kleppe et al.•ARTICLE•Consumption Markets & Culture•2019•Cited by: 12•References: 36

    In this paper, we explore how visual expressions of culture offer new discursive territory within which consumer cultural ideals can be negotiated on a global scale. Through a critical visual analysis of the revelatory case Swedish Dads, we find hero shots depicting involved fathers where children's needs and the hermetic confines of the home take center stage, as opposed to the traditional fatherhood ideals portrayed in western contemporary adve…

  • Prosuming Multiple Gender Role Identities: 1 A Multi-country Written and Audio-visual Exploration of Contemporary Young Mainstream Female Achievers

    Marylouise Caldwell, Ingeborg Astrid Kleppe et al.•ARTICLE•Consumption Markets & Culture•2007•Cited by: 6•References: 27

    Our research focuses on contemporary young mainstream female achievers (CYMFAs) living in affluent middle class milieus. Motivation to study this cohort originates from our contention that compared to other women in recorded history CYMFAs have the greatest opportunity to strongly determine their gender roles, lifestyles and consumption activities. An important finding, amongst others, is that CYMFAs may (un)consciously prosume multiple gender ro…

  • Prosuming Multiple Gender Role Identities: 1 A Multi-country Written and Audio-visual Exploration of Contemporary Young Mainstream Female Achievers

    Marylouise Caldwell, Ingeborg Astrid Kleppe et al.•ARTICLE•Consumption Markets & Culture•2007•Cited by: 6•References: 27

    Our research focuses on contemporary young mainstream female achievers (CYMFAs) living in affluent middle class milieus. Motivation to study this cohort originates from our contention that compared to other women in recorded history CYMFAs have the greatest opportunity to strongly determine their gender roles, lifestyles and consumption activities. An important finding, amongst others, is that CYMFAs may (un)consciously prosume multiple gender ro…

  • Issue Streams and Open Solutions: A New Approach to Family‐Home Decisions

    Open Access•Ingeborg Astrid Kleppe, Kjell Gronhaug•ARTICLE•Family and Consumer Sciences…•2009•References: 39

    This article takes a new perspective on family‐home decisions as an issue evolving over time and in the context of other family decisions. An intriguing discovery is that the first family home is important as a negotiation site for the development of preferences for future homes. Due to loss of buyer power in the decision preceding first high‐commitment family home financial overcommitment and extensive renovation projects are common. Moreover, f…

  • Hero shots: Involved Fathers Conquering New Discursive Territory in Consumer Culture

    Open Access•Susanna Molander, Ingeborg Astrid Kleppe et al.•ARTICLE•Consumption Markets & Culture•2019•Cited by: 12•References: 36

    In this paper, we explore how visual expressions of culture offer new discursive territory within which consumer cultural ideals can be negotiated on a global scale. Through a critical visual analysis of the revelatory case Swedish Dads, we find hero shots depicting involved fathers where children's needs and the hermetic confines of the home take center stage, as opposed to the traditional fatherhood ideals portrayed in western contemporary adve…

Political science (3 works) · Sociology (3 works) · Gender, Feminism, and Media (2 works) · Law (2 works) · Media, Gender, and Advertising (2 works) · Negotiation (2 works) · Social science (2 works) · Advertising (1 works) · Aesthetics (1 works) · Art (1 works)

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