Nicholas Lurie
Biographic Data
| ID | 131232 |
|---|---|
| NAME | Nicholas Lurie |
| GIVEN NAMES | Nicholas |
| FAMILY NAME | Lurie |
| SIGNATURE | LURIE N |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 2 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2001 |
| LATEST PUBLICATION YEAR | 2001 |
| H-INDEX | 1 |
A Consumer Perspective on Price-Matching Refund Policies: Effect on Price Perceptions and Search Behavior
Although price-matching refund policies are common in many retail environments, the impact of such policies on consumers has largely been ignored. This article reports the results of three studies that examine price-matching policies from a consumer perspective. Study 1 shows that consumers perceive price-matching policies as signals of low store prices and that the presence of a refund increases the likelihood of discontinuing price search. Cont…
A Consumer Perspective on Price-Matching Refund Policies: Effect on Price Perceptions and Search Behavior
Although price-matching refund policies are common in many retail environments, the impact of such policies on consumers has largely been ignored. This article reports the results of three studies that examine price-matching policies from a consumer perspective. Study 1 shows that consumers perceive price-matching policies as signals of low store prices and that the presence of a refund increases the likelihood of discontinuing price search. Cont…
A Consumer Perspective on Price-Matching Refund Policies: Effect on Price Perceptions and Search Behavior
Although price-matching refund policies are common in many retail environments, the impact of such policies on consumers has largely been ignored. This article reports the results of three studies that examine price-matching policies from a consumer perspective. Study 1 shows that consumers perceive price-matching policies as signals of low store prices and that the presence of a refund increases the likelihood of discontinuing price search. Cont…
Advertising (1 works) · Business (1 works) · Computer Science (1 works) · Consumer Market Behavior and Pricing (1 works) · Digital Platforms and Economics (1 works) · Economics (1 works) · Face value (1 works) · Information economics (1 works) · Marketing (1 works) · Marketing (1 works)