Martin J Kifer
Biographic Data
| ID | 1324235 |
|---|---|
| NAME | Martin J Kifer |
| GIVEN NAMES | Martin J |
| FAMILY NAME | Kifer |
| SIGNATURE | KIFER M J |
| AFFILIATIONS | Mathematica Policy Research, Inc., |
| VERIFIED | No |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 148 |
| AUTHOR COUNT | 5 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2007 |
| LATEST PUBLICATION YEAR | 2017 |
| H-INDEX | 4 |
Resisting the Opportunity for Change
This article explores congressional campaigning on the web in 2016. What impact did the unique nature of the 2016 election have on those involved with the creation and maintenance of congressional campaign websites? Did it cause them to alter their approach to online campaigning? Using data from a survey of campaign insiders, we find that the factors that influence how congressional campaigns view and use their websites were largely impervious to…
Timeless Strategy Meets New Medium
In a few short years, the World Wide Web has become a standard part of candidates’ campaign tool kits. Virtually all candidates have their own sites; and voters, journalists, and activists visit the sites with increasing frequency. In this paper, we study what candidates do on these sites—in terms of the information they present—by exploring one of the most enduring and widely debated campaign strategies: “going negative. ” Comparing data from ov…
Issue Engagement on Congressional Candidate Web Sites, 2002—2006
When candidates engage in robust policy debate, it gives citizens clear choices on issues that matter. Previous studies of issue engagement have primarily used indicators of campaign strategy that are mediated by reporters (e.g., newspaper articles) or indicators that may exclude candidates in less competitive races (e.g., television advertisements). We study issue engagement with data from a unique source, congressional candidate Web sites, that…
Campaign Communications in U.S. Congressional Elections
Electoral campaigns are the foundation of democratic governance; yet scholarship on the content of campaign communications remains underdeveloped. In this paper, we advance research on U.S. congressional campaigns by integrating and extending extant theories of campaign communication. We test the resulting predictions with a novel dataset based on candidate Web sites over three election cycles. Unlike television advertisements or newspaper covera…
The Technological Development of Congressional Candidate Web Sites
The Internet offers political candidates a new way to campaign. Part of the Internet's novelty comes from technological options not available in most other media. Candidates, however, must weigh various benefits and costs in using a given technological innovation. For example, technology that allows for increased user interactivity may lead to a more stimulating web site but might distract users from the campaign's central message. In this articl…
Campaign Communications in U.S. Congressional Elections
Electoral campaigns are the foundation of democratic governance; yet scholarship on the content of campaign communications remains underdeveloped. In this paper, we advance research on U.S. congressional campaigns by integrating and extending extant theories of campaign communication. We test the resulting predictions with a novel dataset based on candidate Web sites over three election cycles. Unlike television advertisements or newspaper covera…
Timeless Strategy Meets New Medium
In a few short years, the World Wide Web has become a standard part of candidates’ campaign tool kits. Virtually all candidates have their own sites; and voters, journalists, and activists visit the sites with increasing frequency. In this paper, we study what candidates do on these sites—in terms of the information they present—by exploring one of the most enduring and widely debated campaign strategies: “going negative. ” Comparing data from ov…
Issue Engagement on Congressional Candidate Web Sites, 2002—2006
When candidates engage in robust policy debate, it gives citizens clear choices on issues that matter. Previous studies of issue engagement have primarily used indicators of campaign strategy that are mediated by reporters (e.g., newspaper articles) or indicators that may exclude candidates in less competitive races (e.g., television advertisements). We study issue engagement with data from a unique source, congressional candidate Web sites, that…
The Technological Development of Congressional Candidate Web Sites
The Internet offers political candidates a new way to campaign. Part of the Internet's novelty comes from technological options not available in most other media. Candidates, however, must weigh various benefits and costs in using a given technological innovation. For example, technology that allows for increased user interactivity may lead to a more stimulating web site but might distract users from the campaign's central message. In this articl…
Resisting the Opportunity for Change
This article explores congressional campaigning on the web in 2016. What impact did the unique nature of the 2016 election have on those involved with the creation and maintenance of congressional campaign websites? Did it cause them to alter their approach to online campaigning? Using data from a survey of campaign insiders, we find that the factors that influence how congressional campaigns view and use their websites were largely impervious to…
The Technological Development of Congressional Candidate Web Sites
The Internet offers political candidates a new way to campaign. Part of the Internet's novelty comes from technological options not available in most other media. Candidates, however, must weigh various benefits and costs in using a given technological innovation. For example, technology that allows for increased user interactivity may lead to a more stimulating web site but might distract users from the campaign's central message. In this articl…
Issue Engagement on Congressional Candidate Web Sites, 2002—2006
When candidates engage in robust policy debate, it gives citizens clear choices on issues that matter. Previous studies of issue engagement have primarily used indicators of campaign strategy that are mediated by reporters (e.g., newspaper articles) or indicators that may exclude candidates in less competitive races (e.g., television advertisements). We study issue engagement with data from a unique source, congressional candidate Web sites, that…
Campaign Communications in U.S. Congressional Elections
Electoral campaigns are the foundation of democratic governance; yet scholarship on the content of campaign communications remains underdeveloped. In this paper, we advance research on U.S. congressional campaigns by integrating and extending extant theories of campaign communication. We test the resulting predictions with a novel dataset based on candidate Web sites over three election cycles. Unlike television advertisements or newspaper covera…
Timeless Strategy Meets New Medium
In a few short years, the World Wide Web has become a standard part of candidates’ campaign tool kits. Virtually all candidates have their own sites; and voters, journalists, and activists visit the sites with increasing frequency. In this paper, we study what candidates do on these sites—in terms of the information they present—by exploring one of the most enduring and widely debated campaign strategies: “going negative. ” Comparing data from ov…
Resisting the Opportunity for Change
This article explores congressional campaigning on the web in 2016. What impact did the unique nature of the 2016 election have on those involved with the creation and maintenance of congressional campaign websites? Did it cause them to alter their approach to online campaigning? Using data from a survey of campaign insiders, we find that the factors that influence how congressional campaigns view and use their websites were largely impervious to…
Political science (5 works) · Social Media and Politics (5 works) · Law (4 works) · Law (4 works) · Media Studies and Communication (4 works) · Advertising (3 works) · Business (3 works) · Computer Science (3 works) · Politics (3 works) · Public relations (3 works)