Marieke De Ruijter-De Wildt
Biographic Data
| ID | 1400927 |
|---|---|
| NAME | Marieke De Ruijter-De Wildt |
| GIVEN NAMES | Marieke De Ruijter |
| FAMILY NAME | De Wildt |
| SIGNATURE | DE WILDT M R |
| AFFILIATIONS | CDR-VUA, Apartado 2032-2050, San José, Costa Rica |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2006 |
| LATEST PUBLICATION YEAR | 2006 |
| H-INDEX | 1 |
Can Business Development Services practitioners learn from theories of innovation and services marketing
Business Development Services (BDS) programmes have become big business for international donors and NGOs. Focusing on small enterprises in developing countries, the current BDS approach assumes that the development of commercial markets is the key to success. Yet many of these programmes continue to have a limited impact. A review of modern theories of innovation and services marketing management suggests that this may be because current BDS sup…
Can Business Development Services practitioners learn from theories of innovation and services marketing
Business Development Services (BDS) programmes have become big business for international donors and NGOs. Focusing on small enterprises in developing countries, the current BDS approach assumes that the development of commercial markets is the key to success. Yet many of these programmes continue to have a limited impact. A review of modern theories of innovation and services marketing management suggests that this may be because current BDS sup…
Can Business Development Services practitioners learn from theories of innovation and services marketing
Business Development Services (BDS) programmes have become big business for international donors and NGOs. Focusing on small enterprises in developing countries, the current BDS approach assumes that the development of commercial markets is the key to success. Yet many of these programmes continue to have a limited impact. A review of modern theories of innovation and services marketing management suggests that this may be because current BDS sup…
Business (1 work) · Business development (1 work) · Business model (1 work) · Community Development and Social Impact (1 work) · Innovation and Socioeconomic Development (1 work) · Marketing (1 work) · Public-Private Partnership Projects (1 work)