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Robert M Schindler

Biographic Data

ID143288
NAMERobert M Schindler
GIVEN NAMESRobert M
FAMILY NAMESchindler
SIGNATURESCHINDLER R M
AFFILIATIONSRutgers University, Camden, NJ, USA
ORCID0000-0001-9160-5168
VERIFIEDYes
TOTAL WORKS5
TOTAL CITATIONS54
AUTHOR COUNT5
EDITOR COUNT0
FIRST PUBLICATION YEAR1989
LATEST PUBLICATION YEAR2023
H-INDEX3
  • Anxiety, Cognitive Availability, and the Talisman Effect of Insurance

    Open Access•Robert M Schindler, Mathew S Isaac et al.•ARTICLE•Personality and Social Psychology…•2023

    Across four experiments ( N = 1,923), this research provides converging evidence of a talisman effect of insurance—consumers who have an insurance policy feel that the covered mishap is less likely to occur. Although such an effect has previously been proposed, empirical evidence for it is limited, in part because the talisman effect has often been conflated with a related but distinct magical-thinking phenomenon, the tempting-fate effect. By dis…

  • The Top-Ten Effect: Consumers' Subjective Categorization of Ranked Lists

    Mathew S Isaac, Robert M Schindler•ARTICLE•Journal of Consumer Research•2014•Cited by: 15•References: 40

    Long lists of ranked items, such as Bloomberg Businessweek's rankings of MBA programs, are ubiquitous in Western culture, and they are often used in consumer decision making. Six studies show that consumers mentally subdivide ranked lists into a smaller set of categories and exaggerate differences between consecutive items adjacent to category boundaries. Further, despite prior work suggesting that people might subjectively produce place-value ca…

  • Commentary on “Is there a peak in popular music preference at a certain song-specific age? A replication of Holbrook & Schindler’s 1989 study”

    Open Access•Morris B Holbrook, Robert M Schindler•ARTICLE•Musicae Scientiae•2013

  • Patterns of Rightmost Digits Used in Advertised Prices: Implications for Nine-Ending Effects

    Robert M Schindler, Patrick N Kirby•ARTICLE•Journal of Consumer Research•1997•Cited by: 17

    Analysis of the rightmost digits of selling prices in a sample of retail price advertisements confirmed past findings indicating the overrepresentation of the digits 0, 5, and 9. The high cognitive accessibility of round numbers can account for the overrepresentation of 0- and 5-ending prices and suggests the existence of two effects that could account for the overrepresentation of 9-ending prices: (1) a tendency of consumers to perceive a 9-endi…

  • Some Exploratory Findings on the Development of Musical Tastes

    Morris B Holbrook, Robert M Schindler•ARTICLE•Journal of Consumer Research•1989•Cited by: 22

    Preferences toward popular music appear to reflect tastes acquired during late adolescence or early adulthood. In an empirical investigation of this parsimonious inductive proposition, both the aggregate results (R = 0.84) and the disaggregated findings (R = 0.46) suggest that the development of tastes for popular music follows an inverted U-shaped pattern that reaches a peak in about the 24th year. Possible explanations include intrinsic compone…

  • Some Exploratory Findings on the Development of Musical Tastes

    Morris B Holbrook, Robert M Schindler•ARTICLE•Journal of Consumer Research•1989•Cited by: 22

    Preferences toward popular music appear to reflect tastes acquired during late adolescence or early adulthood. In an empirical investigation of this parsimonious inductive proposition, both the aggregate results (R = 0.84) and the disaggregated findings (R = 0.46) suggest that the development of tastes for popular music follows an inverted U-shaped pattern that reaches a peak in about the 24th year. Possible explanations include intrinsic compone…

  • Patterns of Rightmost Digits Used in Advertised Prices: Implications for Nine-Ending Effects

    Robert M Schindler, Patrick N Kirby•ARTICLE•Journal of Consumer Research•1997•Cited by: 17

    Analysis of the rightmost digits of selling prices in a sample of retail price advertisements confirmed past findings indicating the overrepresentation of the digits 0, 5, and 9. The high cognitive accessibility of round numbers can account for the overrepresentation of 0- and 5-ending prices and suggests the existence of two effects that could account for the overrepresentation of 9-ending prices: (1) a tendency of consumers to perceive a 9-endi…

  • The Top-Ten Effect: Consumers' Subjective Categorization of Ranked Lists

    Mathew S Isaac, Robert M Schindler•ARTICLE•Journal of Consumer Research•2014•Cited by: 15•References: 40

    Long lists of ranked items, such as Bloomberg Businessweek's rankings of MBA programs, are ubiquitous in Western culture, and they are often used in consumer decision making. Six studies show that consumers mentally subdivide ranked lists into a smaller set of categories and exaggerate differences between consecutive items adjacent to category boundaries. Further, despite prior work suggesting that people might subjectively produce place-value ca…

  • Some Exploratory Findings on the Development of Musical Tastes

    Morris B Holbrook, Robert M Schindler•ARTICLE•Journal of Consumer Research•1989•Cited by: 22

    Preferences toward popular music appear to reflect tastes acquired during late adolescence or early adulthood. In an empirical investigation of this parsimonious inductive proposition, both the aggregate results (R = 0.84) and the disaggregated findings (R = 0.46) suggest that the development of tastes for popular music follows an inverted U-shaped pattern that reaches a peak in about the 24th year. Possible explanations include intrinsic compone…

  • Patterns of Rightmost Digits Used in Advertised Prices: Implications for Nine-Ending Effects

    Robert M Schindler, Patrick N Kirby•ARTICLE•Journal of Consumer Research•1997•Cited by: 17

    Analysis of the rightmost digits of selling prices in a sample of retail price advertisements confirmed past findings indicating the overrepresentation of the digits 0, 5, and 9. The high cognitive accessibility of round numbers can account for the overrepresentation of 0- and 5-ending prices and suggests the existence of two effects that could account for the overrepresentation of 9-ending prices: (1) a tendency of consumers to perceive a 9-endi…

  • Commentary on “Is there a peak in popular music preference at a certain song-specific age? A replication of Holbrook & Schindler’s 1989 study”

    Open Access•Morris B Holbrook, Robert M Schindler•ARTICLE•Musicae Scientiae•2013

  • The Top-Ten Effect: Consumers' Subjective Categorization of Ranked Lists

    Mathew S Isaac, Robert M Schindler•ARTICLE•Journal of Consumer Research•2014•Cited by: 15•References: 40

    Long lists of ranked items, such as Bloomberg Businessweek's rankings of MBA programs, are ubiquitous in Western culture, and they are often used in consumer decision making. Six studies show that consumers mentally subdivide ranked lists into a smaller set of categories and exaggerate differences between consecutive items adjacent to category boundaries. Further, despite prior work suggesting that people might subjectively produce place-value ca…

  • Anxiety, Cognitive Availability, and the Talisman Effect of Insurance

    Open Access•Robert M Schindler, Mathew S Isaac et al.•ARTICLE•Personality and Social Psychology…•2023

    Across four experiments ( N = 1,923), this research provides converging evidence of a talisman effect of insurance—consumers who have an insurance policy feel that the covered mishap is less likely to occur. Although such an effect has previously been proposed, empirical evidence for it is limited, in part because the talisman effect has often been conflated with a related but distinct magical-thinking phenomenon, the tempting-fate effect. By dis…

Psychology (5 works) · Mathematics (3 works) · Statistics (3 works) · Advertising (2 works) · Art (2 works) · Business (2 works) · Decision-Making and Behavioral Economics (2 works) · Social Psychology (2 works) · Anxiety (1 works) · Artificial Intelligence (1 works)

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