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Elena B Ponomarenko

Biographic Data

ID144309
NAMEElena B Ponomarenko
GIVEN NAMESElena B
FAMILY NAMEPonomarenko
SIGNATUREPONOMARENKO E B
AFFILIATIONSPeoples' Friendship University of Russia
ORCID0000-0003-3181-507X
VERIFIEDYes
TOTAL WORKS12
TOTAL CITATIONS0
AUTHOR COUNT12
EDITOR COUNT0
FIRST PUBLICATION YEAR2017
LATEST PUBLICATION YEAR2023
H-INDEX0
  • Lexical and grammatical means of expression of dominant assessment in media speech of virtual language personality in blogs: Gender aspect

    Open Access•Мarina R Zheltukhina, Irina Zyubina et al.•ARTICLE•XLinguae•2023

    The aim of the study is to present an analysis of the lexical and grammatical means of expression of dominant assessment in the speech behavior of the Russian-speaking and English-speaking virtual language personality in blogs, depending on belonging to a particular gender. The research material is a card index of more than 200 posts of beauty bloggers on the social network in 2021. There were used 15 accounts of the Russian-speaking and 15 accou…

  • The concept of “Businesswoman” in French linguaculture and media discourse

    Open Access•Raigul M Baktiyarova, Kalbike Yessenova et al.•ARTICLE•XLinguae•2021

    This article analyses linguistic, cultural, and cognitive aspects of the image “businesswoman” in the French language. The target of this article is to study the features of the concept “business woman” in French media discourse and the representation of this concept in French linguistic culture. The linguistic units that verbalize the concept “businesswoman” in French media discourse are described. The representative and axiological characterist…

  • Linguistic and cultural analysis of the gender characteristics of British song slang

    Open Access•Elena B Ponomarenko, Gennady G Slyshkin et al.•ARTICLE•XLinguae•2021

    The article establishes the linguacultural gender specifics of the British song slang. All languages are constantly changing, slang invades the vocabulary of people (male and female). Of research, interest is the definition of slang, its origin, the vital need for human communication. The purpose of the study is to identify the gender characteristics of British song slang. Slang as a language system of modern linguistics is considered. In the art…

  • Indicating Success with Material Symbols after the Collapse of the USSR

    Marina R Zheltukhina, Мarina R Zheltukhina et al.•ARTICLE•Visual Anthropology•2020•References: 3

    The growth in the role of the military sector of certain Soviet states in the overall structure of the national economy, to the detriment of other sectors, along with providing military assistance to other countries, with government subsidies to unprofitable enterprises and long-term unproductive production that never reached a buyer—these were the factors that provided the prime conditions for the collapse of the Soviet Union. The authors survey…

  • New media: Invective language transformation of global communication

    Open Access•Valerii L Muzykant, Elena B Ponomarenko et al.•ARTICLE•XLinguae•2019

    The article is devoted to studying new media. In the article, methods and techniques of invective language transformation of global communication are considered. This article discusses verbal features of the invective language in the modern media discourse. In work, psychological and linguistic approaches to the analysis of an obscene vocabulary are described. Obscene lexicon is considered as the emotional grammar of the speech. Authors use the f…

  • The Newest Borrowed Words and Methods of their Formation in the Russian- and Chinese-Language Internet Communication Space

    Open Access•Мarina R Zheltukhina, Ke Zhang et al.•ARTICLE•Online Journal of Communication…•2019

    The article elaborates on a comparative analysis of the methods of borrowing (phonetic, semantic, graphic) foreign words in the modern Russian and Chinese languages. The emphasis is upon the gaming methods of formation of units occurred because of borrowing of foreign language vocabulary within the last 10 years, spread in the Internet but not recorded in any dictionaries, as well as upon the peculiarities of their functioning in the Russian- and…

  • Two Images of Russia in the British Political Mass Media Discourse of 1991 – 1993 and 2013 – 2019: Pragmastylistic Aspect

    Open Access•Мarina R Zheltukhina, Natalya B Boeva-Omelechko et al.•ARTICLE•Online Journal of Communication…•2019

    The paper considers political mass media discourse as a persuasive dialogue in which a journalist makes his interlocutors accept a certain point of view. The desired mental reaction on the part of interlocutors can only be achieved through careful choice of ways of persuasion and especially linguistic means often influencing effectively the emotional sphere. The persuasion can be subject to ideological aims thus representing a definite object as …

  • Stylistic means of influence in the contemporary Chinese sports media advertising

    Open Access•Marina R Zheltukhina, Мarina R Zheltukhina et al.•ARTICLE•XLinguae•2018

    The article determines the urgency of the subject under study, the degree of its development. The theoretical grounds of the study define the value orientation to an addressee as a basic component of the discourse of the Chinese sports media advertising which results in an effective impact on the consumer. Basic methods for influence on an addressee are identified, and the following stylistic expressive means are defined: anaphora, epiphora, epit…

  • Female political media discourse in American and English linguocultures: Speech strategies and tactics

    Open Access•Elena B Ponomarenko, Natalia N Vasilkova et al.•ARTICLE•XLinguae•2018

    The article is devoted to realization of speech strategies and tactics, description of the gender approach to the study of political media communication, consideration of gender analysis of American and English political texts. Gender strategies are identified as a factor in the realization of the policy language. Strategies and tactics used by female politicians in the political discourse are identified and described. Female strategies and tacti…

  • Functional characteristics of the English and Russian media texts about the Sochi 2014 Winter Olympic Games: Political and linguistic aspects

    Open Access•Мarina R Zheltukhina, Gennady G Slyshkin et al.•ARTICLE•XLinguae•2017

    Данная статья посвящена

  • Modern media influence: Mass culture – mass consciousness – mass communication

    Open Access•Мarina R Zheltukhina, Natalia I Klushina et al.•ARTICLE•XLinguae•2017

    The article examines the interconnection and interdependence of mass culture, mass consciousness and mass communication. The realization of media influence on the recipient is investigated due to a combination of the three worlds: real, information (individual memory) and symbolic (social memory). The significance of any linguacultural event is noted in the media. Information sources include education systems (knowledge, myths), religions (myths,…

  • Markers of the affecting model in contemporary political media communication

    Open Access•Elena B Ponomarenko, Marina R Zheltukhina et al.•ARTICLE•XLinguae•2017

    The political and socio-economic situation in society produces certain conditions for a successful or unsuccessful political media communication flow. Mass media influence the socio-economic and political life of the country. Media discourse mirrors socioeconomic and cultural relations within and between states and defines the interests of the contemporary society. Institutional, stereotypical and mythological markers of the affecting model in to…

No prominent works on this page.

  • Functional characteristics of the English and Russian media texts about the Sochi 2014 Winter Olympic Games: Political and linguistic aspects

    Open Access•Мarina R Zheltukhina, Gennady G Slyshkin et al.•ARTICLE•XLinguae•2017

    Данная статья посвящена

  • Modern media influence: Mass culture – mass consciousness – mass communication

    Open Access•Мarina R Zheltukhina, Natalia I Klushina et al.•ARTICLE•XLinguae•2017

    The article examines the interconnection and interdependence of mass culture, mass consciousness and mass communication. The realization of media influence on the recipient is investigated due to a combination of the three worlds: real, information (individual memory) and symbolic (social memory). The significance of any linguacultural event is noted in the media. Information sources include education systems (knowledge, myths), religions (myths,…

  • Markers of the affecting model in contemporary political media communication

    Open Access•Elena B Ponomarenko, Marina R Zheltukhina et al.•ARTICLE•XLinguae•2017

    The political and socio-economic situation in society produces certain conditions for a successful or unsuccessful political media communication flow. Mass media influence the socio-economic and political life of the country. Media discourse mirrors socioeconomic and cultural relations within and between states and defines the interests of the contemporary society. Institutional, stereotypical and mythological markers of the affecting model in to…

  • Stylistic means of influence in the contemporary Chinese sports media advertising

    Open Access•Marina R Zheltukhina, Мarina R Zheltukhina et al.•ARTICLE•XLinguae•2018

    The article determines the urgency of the subject under study, the degree of its development. The theoretical grounds of the study define the value orientation to an addressee as a basic component of the discourse of the Chinese sports media advertising which results in an effective impact on the consumer. Basic methods for influence on an addressee are identified, and the following stylistic expressive means are defined: anaphora, epiphora, epit…

  • Female political media discourse in American and English linguocultures: Speech strategies and tactics

    Open Access•Elena B Ponomarenko, Natalia N Vasilkova et al.•ARTICLE•XLinguae•2018

    The article is devoted to realization of speech strategies and tactics, description of the gender approach to the study of political media communication, consideration of gender analysis of American and English political texts. Gender strategies are identified as a factor in the realization of the policy language. Strategies and tactics used by female politicians in the political discourse are identified and described. Female strategies and tacti…

  • New media: Invective language transformation of global communication

    Open Access•Valerii L Muzykant, Elena B Ponomarenko et al.•ARTICLE•XLinguae•2019

    The article is devoted to studying new media. In the article, methods and techniques of invective language transformation of global communication are considered. This article discusses verbal features of the invective language in the modern media discourse. In work, psychological and linguistic approaches to the analysis of an obscene vocabulary are described. Obscene lexicon is considered as the emotional grammar of the speech. Authors use the f…

  • The Newest Borrowed Words and Methods of their Formation in the Russian- and Chinese-Language Internet Communication Space

    Open Access•Мarina R Zheltukhina, Ke Zhang et al.•ARTICLE•Online Journal of Communication…•2019

    The article elaborates on a comparative analysis of the methods of borrowing (phonetic, semantic, graphic) foreign words in the modern Russian and Chinese languages. The emphasis is upon the gaming methods of formation of units occurred because of borrowing of foreign language vocabulary within the last 10 years, spread in the Internet but not recorded in any dictionaries, as well as upon the peculiarities of their functioning in the Russian- and…

  • Two Images of Russia in the British Political Mass Media Discourse of 1991 – 1993 and 2013 – 2019: Pragmastylistic Aspect

    Open Access•Мarina R Zheltukhina, Natalya B Boeva-Omelechko et al.•ARTICLE•Online Journal of Communication…•2019

    The paper considers political mass media discourse as a persuasive dialogue in which a journalist makes his interlocutors accept a certain point of view. The desired mental reaction on the part of interlocutors can only be achieved through careful choice of ways of persuasion and especially linguistic means often influencing effectively the emotional sphere. The persuasion can be subject to ideological aims thus representing a definite object as …

  • Indicating Success with Material Symbols after the Collapse of the USSR

    Marina R Zheltukhina, Мarina R Zheltukhina et al.•ARTICLE•Visual Anthropology•2020•References: 3

    The growth in the role of the military sector of certain Soviet states in the overall structure of the national economy, to the detriment of other sectors, along with providing military assistance to other countries, with government subsidies to unprofitable enterprises and long-term unproductive production that never reached a buyer—these were the factors that provided the prime conditions for the collapse of the Soviet Union. The authors survey…

  • The concept of “Businesswoman” in French linguaculture and media discourse

    Open Access•Raigul M Baktiyarova, Kalbike Yessenova et al.•ARTICLE•XLinguae•2021

    This article analyses linguistic, cultural, and cognitive aspects of the image “businesswoman” in the French language. The target of this article is to study the features of the concept “business woman” in French media discourse and the representation of this concept in French linguistic culture. The linguistic units that verbalize the concept “businesswoman” in French media discourse are described. The representative and axiological characterist…

  • Linguistic and cultural analysis of the gender characteristics of British song slang

    Open Access•Elena B Ponomarenko, Gennady G Slyshkin et al.•ARTICLE•XLinguae•2021

    The article establishes the linguacultural gender specifics of the British song slang. All languages are constantly changing, slang invades the vocabulary of people (male and female). Of research, interest is the definition of slang, its origin, the vital need for human communication. The purpose of the study is to identify the gender characteristics of British song slang. Slang as a language system of modern linguistics is considered. In the art…

  • Lexical and grammatical means of expression of dominant assessment in media speech of virtual language personality in blogs: Gender aspect

    Open Access•Мarina R Zheltukhina, Irina Zyubina et al.•ARTICLE•XLinguae•2023

    The aim of the study is to present an analysis of the lexical and grammatical means of expression of dominant assessment in the speech behavior of the Russian-speaking and English-speaking virtual language personality in blogs, depending on belonging to a particular gender. The research material is a card index of more than 200 posts of beauty bloggers on the social network in 2021. There were used 15 accounts of the Russian-speaking and 15 accou…

Language, Communication, and Linguistic Studies (7 works) · Linguistics (7 works) · Political science (6 works) · Discourse Analysis and Cultural Communication (5 works) · Politics (5 works) · Psychology (5 works) · Sociology (5 works) · Sociopolitical Dynamics in Russia (5 works) · Business (3 works) · Computer Science (3 works)

Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae