Ana Pinto Borges
Biographic Data
| ID | 1504342 |
|---|---|
| NAME | Ana Pinto Borges |
| GIVEN NAMES | Ana Pinto |
| FAMILY NAME | Borges |
| SIGNATURE | BORGES A P |
| AFFILIATIONS | Regent's University London |
| ORCID | 0000-0002-4942-079X |
| VERIFIED | Yes |
| TOTAL WORKS | 13 |
| TOTAL CITATIONS | 3 |
| WORKS AS AUTHOR | 12 |
| WORKS AS EDITOR | 1 |
| FIRST PUBLICATION YEAR | 2015 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Sustainability policies and attendee satisfaction in festivals
Purpose With environmental sustainability gaining importance in event management, green strategies are increasingly integrated into festival planning. While existing literature has emphasised the economic and social impacts of festivals, limited research addresses how sustainable practices influence attendee satisfaction. Prior research often treats festival sustainability as a broad, homogeneous construct, offering limited insight into how disti…
Do You Love Me, or Do You Hate Me? Bad Communication’s Effect on Low-Cost Airline Brand
This study examined the influence of brand personality on consumer–brand relationships, specifically brand love (BL) and brand hate (BH), and their subsequent impact on purchase intention, drawing from the balance theory of attitude change. It also investigated whether negative communication associated with a low-cost airline brand moderates these relationships, potentially increasing or decreasing purchase intention. Structural equation modellin…
Compelling Storytelling Narratives for Sustainable Branding
"Consumers are applying more pressure on companies to embrace sustainable practices and tell purposeful stories to win their approval. They are increasingly critical of brands for their environmental and social impact, demanding authenticity and accountability. However, many businesses need help navigating this complex terrain, unsure of how to effectively integrate sustainability into their branding strategies. The lack of comprehensive resource…
Is creativity a reality in Bulgaria cities? An empirical study in the pre-pandemic period
This study aims to obtain a composite index characterizing Bulgarian districts about their creativity by presenting results for the pre-pandemic. The composite index developed by Rodrigues and Franco (2019), use of quantitative method and multivariate statistical techniques have been used to answer this objective. From the data gathered primarily from NSI- The National Statistical Institute of Bulgaria, the results show that creativity is one of …
Profile of urban sustainability in Bulgaria
Sustainability is becoming increasingly relevant due to the need to decide on planned management of land use and natural resources as well as sustainable development in the context of cities. This study aims to identify indicators for measuring the sustainable development of districts/countries in Bulgaria. Using the Multivariate Analysis (MVA) method, where we examine multiple variables in several dimensions, the results show that in the environ…
Gastronomic experiences on tourists’ life satisfaction and happiness
The tourists' gastronomic experiences are important in developing a destination branding strategy, especially if this translates into greater happiness and tourists' life satisfaction. We intend to study the influence of five gastronomic/food experience variables on the tourists’ life satisfaction and happiness. After inquiring 352 tourists in Porto, the data were analysed through SEM and SPSS/AMOS software. The results validate the hypotheses co…
What exists in academia on work stress in accounting professionals
How have smartness cities responded to the pandemic? An empirical study
Porto street stage at Rally Portugal
We present the determinants of the length of stay (LOS) of Porto Street Stage that integrated the program of the 52nd edition of Rally de Portugal. Sport events assume an important role in the marketing of tourism destinations. However, when we compare them with other segments in tourism, it still remains underexplored. This study represents an opportunity to contribute to the literature, and it could become a significant toll for the organizers,…
Bedside healthcare rationing dilemmas
Purpose The purpose of this paper is to explore Croatian views about issues regarding bedside rationing decisions. Design/methodology/approach An online questionnaire was used to collect data from a sample of 243 Croatian citizens. In a context of hypothetical scenarios involving priority setting decisions taking by physicians, the present study elicits Croatian respondents’ views concerning: the ethical principles that should guide patients prio…
Bedsides healthcare rationing dilemmas
Que princípios éticos devem definir o estabelecimento de prioridades entre doentes
Este artigo visa investigar e comparar os julgamentos de valor de estudantes universitários portugueses da área empresarial e da saúde em matéria de priorização de doentes e comparar estes julgamentos, indiretamente, com os da população inglesa. Para tal, recorre‐se a uma abordagem quali‐quantitativa aplicada a um exercício hipotético de racionamento que envolve a priorização de quatro doentes, distinguidos pelas suas características pessoais e c…
Bedside healthcare rationing dilemmas
Purpose – The purpose of this paper is to seek to elicit, in a context of economic crisis, the social preferences for the microallocation of scarce healthcare resources. Design/methodology/approach – Data were collected from an online questionnaire which includes a hypothetical rationing choice scenario with four patients differentiated by their personal characteristics and health states competing for treatments and a set of statements that embod…
Bedside healthcare rationing dilemmas
Purpose – The purpose of this paper is to seek to elicit, in a context of economic crisis, the social preferences for the microallocation of scarce healthcare resources. Design/methodology/approach – Data were collected from an online questionnaire which includes a hypothetical rationing choice scenario with four patients differentiated by their personal characteristics and health states competing for treatments and a set of statements that embod…
Bedside healthcare rationing dilemmas
Purpose The purpose of this paper is to explore Croatian views about issues regarding bedside rationing decisions. Design/methodology/approach An online questionnaire was used to collect data from a sample of 243 Croatian citizens. In a context of hypothetical scenarios involving priority setting decisions taking by physicians, the present study elicits Croatian respondents’ views concerning: the ethical principles that should guide patients prio…
Bedside healthcare rationing dilemmas
Purpose – The purpose of this paper is to seek to elicit, in a context of economic crisis, the social preferences for the microallocation of scarce healthcare resources. Design/methodology/approach – Data were collected from an online questionnaire which includes a hypothetical rationing choice scenario with four patients differentiated by their personal characteristics and health states competing for treatments and a set of statements that embod…
Bedsides healthcare rationing dilemmas
Que princípios éticos devem definir o estabelecimento de prioridades entre doentes
Este artigo visa investigar e comparar os julgamentos de valor de estudantes universitários portugueses da área empresarial e da saúde em matéria de priorização de doentes e comparar estes julgamentos, indiretamente, com os da população inglesa. Para tal, recorre‐se a uma abordagem quali‐quantitativa aplicada a um exercício hipotético de racionamento que envolve a priorização de quatro doentes, distinguidos pelas suas características pessoais e c…
Bedside healthcare rationing dilemmas
Purpose The purpose of this paper is to explore Croatian views about issues regarding bedside rationing decisions. Design/methodology/approach An online questionnaire was used to collect data from a sample of 243 Croatian citizens. In a context of hypothetical scenarios involving priority setting decisions taking by physicians, the present study elicits Croatian respondents’ views concerning: the ethical principles that should guide patients prio…
Porto street stage at Rally Portugal
We present the determinants of the length of stay (LOS) of Porto Street Stage that integrated the program of the 52nd edition of Rally de Portugal. Sport events assume an important role in the marketing of tourism destinations. However, when we compare them with other segments in tourism, it still remains underexplored. This study represents an opportunity to contribute to the literature, and it could become a significant toll for the organizers,…
Gastronomic experiences on tourists’ life satisfaction and happiness
The tourists' gastronomic experiences are important in developing a destination branding strategy, especially if this translates into greater happiness and tourists' life satisfaction. We intend to study the influence of five gastronomic/food experience variables on the tourists’ life satisfaction and happiness. After inquiring 352 tourists in Porto, the data were analysed through SEM and SPSS/AMOS software. The results validate the hypotheses co…
What exists in academia on work stress in accounting professionals
How have smartness cities responded to the pandemic? An empirical study
Compelling Storytelling Narratives for Sustainable Branding
"Consumers are applying more pressure on companies to embrace sustainable practices and tell purposeful stories to win their approval. They are increasingly critical of brands for their environmental and social impact, demanding authenticity and accountability. However, many businesses need help navigating this complex terrain, unsure of how to effectively integrate sustainability into their branding strategies. The lack of comprehensive resource…
Is creativity a reality in Bulgaria cities? An empirical study in the pre-pandemic period
This study aims to obtain a composite index characterizing Bulgarian districts about their creativity by presenting results for the pre-pandemic. The composite index developed by Rodrigues and Franco (2019), use of quantitative method and multivariate statistical techniques have been used to answer this objective. From the data gathered primarily from NSI- The National Statistical Institute of Bulgaria, the results show that creativity is one of …
Profile of urban sustainability in Bulgaria
Sustainability is becoming increasingly relevant due to the need to decide on planned management of land use and natural resources as well as sustainable development in the context of cities. This study aims to identify indicators for measuring the sustainable development of districts/countries in Bulgaria. Using the Multivariate Analysis (MVA) method, where we examine multiple variables in several dimensions, the results show that in the environ…
Do You Love Me, or Do You Hate Me? Bad Communication’s Effect on Low-Cost Airline Brand
This study examined the influence of brand personality on consumer–brand relationships, specifically brand love (BL) and brand hate (BH), and their subsequent impact on purchase intention, drawing from the balance theory of attitude change. It also investigated whether negative communication associated with a low-cost airline brand moderates these relationships, potentially increasing or decreasing purchase intention. Structural equation modellin…
Sustainability policies and attendee satisfaction in festivals
Purpose With environmental sustainability gaining importance in event management, green strategies are increasingly integrated into festival planning. While existing literature has emphasised the economic and social impacts of festivals, limited research addresses how sustainable practices influence attendee satisfaction. Prior research often treats festival sustainability as a broad, homogeneous construct, offering limited insight into how disti…
Business (8 works) · Political science (7 works) · Psychology (7 works) · Economics (6 works) · Computer Science (4 works) · Economic growth (4 works) · Health Systems, Economic Evaluations, Quality of Life (4 works) · Social Psychology (4 works) · Actuarial science (3 works) · Advertising (3 works)