Maxwell E Mccombs
Biographic Data
| ID | 157292 |
|---|---|
| NAME | Maxwell E Mccombs |
| GIVEN NAMES | Maxwell E |
| FAMILY NAME | Mccombs |
| SIGNATURE | MCCOMBS M E |
| AFFILIATIONS | University of North Carolina at Chapel Hill |
| VERIFIED | No |
| TOTAL WORKS | 21 |
| TOTAL CITATIONS | 2544 |
| AUTHOR COUNT | 20 |
| EDITOR COUNT | 1 |
| FIRST PUBLICATION YEAR | 1968 |
| LATEST PUBLICATION YEAR | 2020 |
| H-INDEX | 8 |
Deepening the concept of ‘compelling arguments
This study examines the effects of both the substantive and affective dimensions of issue attributes in the news coverage of climate change on the public’s perception of the importance of this environmental issue. Results from our analysis show that the four affective dimensions (e.g., positive and negative emotions, anger, and sadness) of the three attributes (e.g., existence, effects, and solutions) exerted strong influence on public issue prio…
Exploring “the World Outside and the Pictures in Our Heads”
This study examines the Network Agenda Setting Model, the third level of agenda-setting theory. It seeks to expand the model’s scope by testing five years (2007-2011) of aggregated data from national news media and polls. The study finds evidence that the news media bundled issue objects and made them salient in the public’s mind. Findings of the study also demonstrate strong network correlations of issue salience among different types of news me…
Communication and Democracy
Exciting intellectual frontiers are open for exploration as agenda-setting theory moves beyond its 25th anniversary. This volume offers an intriguing set of maps to guide this exploration over the near future. It is intended for those who are already reasonably well read in the research literature that has accumulated since the publication of McCombs and Shaw's original 1972 Public Opinion Quarterly article. This piece of literature documented th…
Poll with a Human Face
A Comparison of Factors Influencing Issue Diversity in the U.S. And Taiwan
The study extends agenda-setting research by examining issue diversity as a consequence of media exposure. Results from two surveys—one conducted in the United States, the other in Taiwan—illustrate differences in the cultures of the two samples. In general, older individuals who find low utility in advertising information but who read a variety of newspapers and feel a strong civic duty to keep informed believe there are many important issues fa…
The Evolution of Agenda-Setting Research
Journal Article The Evolution of Agenda-Setting Research: Twenty-Five Years in the Marketplace of Ideas Get access Maxwell E. McCombs, Maxwell E. McCombs 1Maxwell E. McCombs holds the Jesse H. Jones Centennial Chair in Communication in the Department of Journalism at the University of Texas at Austin. Search for other works by this author on: Oxford Academic Google Scholar Donald L. Shaw Donald L. Shaw 2Donald L. Shaw, a Senior Fellow for 1992–93…
Predicting Newspaper Readership from Content Characteristics
At newspaper readership has declined, especially among the young, scholars and practicing journalists have devoted increasing attention to determining what influences newspaper readership. This study duplicates 1974 research of Richmond Times-Dispatch in an effort to identify important readership variables. Results confirm editors' intuition that story location on section front pages is the most important such variable
The Impact of Investigative Reporting on Public Opinion and Policymaking Targeting Toxic Waste
This article reports the fourth in a continuing series of case studies that explore the impact of news media investigative journalism on the general public, policymakers, and public pol- icy. The media disclosures in this field experiment had limited effects on the general public but were influential in changing the attitudes of policymakers. The study describes how changes in public policymaking resulted from collaboration between journal- ists …
Precision Journalism
The changing shape of news The meaning of news differs widely among reporters within a nation or culture and, as certainly, among journalists who work in different cultures. Yet while we differ, we also share a great deal- the desire to provide information which will make life easier and more under-standable for those who read, hear or see our news. News systems may reflect different values over time. There has been a gradual shift in the news ap…
Defining Local News
Spending on Mass Media
Journal Article Spending on Mass Media Get access Maxwell E. McCombs, Maxwell E. McCombs 1John Ben Snow Professor in the School of Public Communication, Syracuse University Search for other works by this author on: Oxford Academic Google Scholar Chaim H. Eyal Chaim H. Eyal 2Post-doctoral research associate Search for other works by this author on: Oxford Academic Google Scholar Journal of Communication, Volume 30, Issue 1, March 1980, Pages 153–1…
Journalism and Social Science
This article argues that the use of social science perspectives and methods by journalists is not a recent phenomenon, but one which began to develop long ago within the dominant humanistic philosophy of professional journalism. Changing definitions of news in recent times, however, are likely to enhance the role of the social sciences in both professional journalism and journalism education, especially as some journalists seek to move beyond the…
The Role of the Press in Determining Voter Reactions to Presidential Primaries 1
The Role of the Press in Determining Voter Reactions to Presidential Primaries Get access Lee B. Becker, Lee B. Becker 1Lee B. Becker (Ph.D., University of Wisconsin, Madison, 1974) is an associate professor in the School of Journalism at Ohio State University, Columbus, Ohio 43210 Search for other works by this author on: Oxford Academic Google Scholar Maxwell E. McCombs Maxwell E. McCombs 2Maxwell E. McCombs (Ph.D., Stanford University, 1966) i…
Structuring the “Unseen Environment
Journal Article Structuring the "Unseen Environment" Get access Maxwell E. McCombs, Maxwell E. McCombs 1Maxwell McCombs is John Ben Snow Professor of Newspaper Research in the S.I. Newhouse School of Public Communication at Syracuse University Search for other works by this author on: Oxford Academic Google Scholar Donald L. Shaw Donald L. Shaw 2Donald Shaw is Associate Professor of Journalism at the University of North Carolina at Chapel Hill Se…
Watergate and the Media
The Interpersonal/Mass Communication Interface among Church Leaders
A major theoretical problem for communication research has been to adequately couple the mass media and interpersonal communication systems. A parsimonious application of the information-seeking viewpoint to this interface suggests the general hypothesis that the information needs generated by interpersonal communication lead to use of the mass media. Examination of the frequency of coorientation and use of mass media on two specific topics by 16…
Predicting the diffusion of information to mass audiences
(1972). Predicting the diffusion of information to mass audiences. The Journal of Mathematical Sociology: Vol. 2, No. 1, pp. 121-130
The Agenda-Setting Function of Mass Media
Journal Article THE AGENDA-SETTING FUNCTION OF MASS MEDIA Get access MAXWELL E. McCOMBS, MAXWELL E. McCOMBS associate professor of journalism University of North CarolinaChapel Hill Search for other works by this author on: Oxford Academic Google Scholar DONALD L. SHAW DONALD L. SHAW associate professor of journalism University of North CarolinaChapel Hill Search for other works by this author on: Oxford Academic Google Scholar Public Opinion Qua…
The Rise and Fall of News Diffusion
Journal Article THE RISE AND FALL OF NEWS DIFFUSION Get access G. RAY FUNKHOUSER, G. RAY FUNKHOUSER Search for other works by this author on: Oxford Academic Google Scholar MAXWELL E. MCCOMBS MAXWELL E. MCCOMBS Search for other works by this author on: Oxford Academic Google Scholar Public Opinion Quarterly, Volume 35, Issue 1, SPRING 1971, Pages 107–113, https://doi.org/10.1086/267871 Published: 01 January 1971
Verbal and Object Availability in the Acquisition of Language
An experiment is reported in which a variety of audio-visual presentations were made to a group of first grade pupils. It was found that there was no significant difference between three learning conditions: verbal availability, object availability, and a combination of the two. It is therefore suggested that either a verbal presentation or a visual presentation is more likely to be initially effective than is an audio-visual presentation
Negro use of television and newspapers for political information, 1952–1964
An almost unheralded, but very important, communications phenomenon of the past couple of decades is the massive shift of Negroes from a “low media use”; pattern to a “high television use”; pattern for information gaining activity. The development is particularly clear with respect to the obtaining of political information by Negroes, as is shown in this secondary analysis of four Survey Research Center national probability samples, from 1952 thr…
The Agenda-Setting Function of Mass Media
Journal Article THE AGENDA-SETTING FUNCTION OF MASS MEDIA Get access MAXWELL E. McCOMBS, MAXWELL E. McCOMBS associate professor of journalism University of North CarolinaChapel Hill Search for other works by this author on: Oxford Academic Google Scholar DONALD L. SHAW DONALD L. SHAW associate professor of journalism University of North CarolinaChapel Hill Search for other works by this author on: Oxford Academic Google Scholar Public Opinion Qua…
The Evolution of Agenda-Setting Research
Journal Article The Evolution of Agenda-Setting Research: Twenty-Five Years in the Marketplace of Ideas Get access Maxwell E. McCombs, Maxwell E. McCombs 1Maxwell E. McCombs holds the Jesse H. Jones Centennial Chair in Communication in the Department of Journalism at the University of Texas at Austin. Search for other works by this author on: Oxford Academic Google Scholar Donald L. Shaw Donald L. Shaw 2Donald L. Shaw, a Senior Fellow for 1992–93…
Communication and Democracy
Exciting intellectual frontiers are open for exploration as agenda-setting theory moves beyond its 25th anniversary. This volume offers an intriguing set of maps to guide this exploration over the near future. It is intended for those who are already reasonably well read in the research literature that has accumulated since the publication of McCombs and Shaw's original 1972 Public Opinion Quarterly article. This piece of literature documented th…
Structuring the “Unseen Environment
Journal Article Structuring the "Unseen Environment" Get access Maxwell E. McCombs, Maxwell E. McCombs 1Maxwell McCombs is John Ben Snow Professor of Newspaper Research in the S.I. Newhouse School of Public Communication at Syracuse University Search for other works by this author on: Oxford Academic Google Scholar Donald L. Shaw Donald L. Shaw 2Donald Shaw is Associate Professor of Journalism at the University of North Carolina at Chapel Hill Se…
The Impact of Investigative Reporting on Public Opinion and Policymaking Targeting Toxic Waste
This article reports the fourth in a continuing series of case studies that explore the impact of news media investigative journalism on the general public, policymakers, and public pol- icy. The media disclosures in this field experiment had limited effects on the general public but were influential in changing the attitudes of policymakers. The study describes how changes in public policymaking resulted from collaboration between journal- ists …
Watergate and the Media
Journalism and Social Science
This article argues that the use of social science perspectives and methods by journalists is not a recent phenomenon, but one which began to develop long ago within the dominant humanistic philosophy of professional journalism. Changing definitions of news in recent times, however, are likely to enhance the role of the social sciences in both professional journalism and journalism education, especially as some journalists seek to move beyond the…
The Rise and Fall of News Diffusion
Journal Article THE RISE AND FALL OF NEWS DIFFUSION Get access G. RAY FUNKHOUSER, G. RAY FUNKHOUSER Search for other works by this author on: Oxford Academic Google Scholar MAXWELL E. MCCOMBS MAXWELL E. MCCOMBS Search for other works by this author on: Oxford Academic Google Scholar Public Opinion Quarterly, Volume 35, Issue 1, SPRING 1971, Pages 107–113, https://doi.org/10.1086/267871 Published: 01 January 1971
A Comparison of Factors Influencing Issue Diversity in the U.S. And Taiwan
The study extends agenda-setting research by examining issue diversity as a consequence of media exposure. Results from two surveys—one conducted in the United States, the other in Taiwan—illustrate differences in the cultures of the two samples. In general, older individuals who find low utility in advertising information but who read a variety of newspapers and feel a strong civic duty to keep informed believe there are many important issues fa…
Predicting Newspaper Readership from Content Characteristics
At newspaper readership has declined, especially among the young, scholars and practicing journalists have devoted increasing attention to determining what influences newspaper readership. This study duplicates 1974 research of Richmond Times-Dispatch in an effort to identify important readership variables. Results confirm editors' intuition that story location on section front pages is the most important such variable
Defining Local News
Deepening the concept of ‘compelling arguments
This study examines the effects of both the substantive and affective dimensions of issue attributes in the news coverage of climate change on the public’s perception of the importance of this environmental issue. Results from our analysis show that the four affective dimensions (e.g., positive and negative emotions, anger, and sadness) of the three attributes (e.g., existence, effects, and solutions) exerted strong influence on public issue prio…
Precision Journalism
The changing shape of news The meaning of news differs widely among reporters within a nation or culture and, as certainly, among journalists who work in different cultures. Yet while we differ, we also share a great deal- the desire to provide information which will make life easier and more under-standable for those who read, hear or see our news. News systems may reflect different values over time. There has been a gradual shift in the news ap…
Predicting the diffusion of information to mass audiences
(1972). Predicting the diffusion of information to mass audiences. The Journal of Mathematical Sociology: Vol. 2, No. 1, pp. 121-130
Negro use of television and newspapers for political information, 1952–1964
An almost unheralded, but very important, communications phenomenon of the past couple of decades is the massive shift of Negroes from a “low media use”; pattern to a “high television use”; pattern for information gaining activity. The development is particularly clear with respect to the obtaining of political information by Negroes, as is shown in this secondary analysis of four Survey Research Center national probability samples, from 1952 thr…
Verbal and Object Availability in the Acquisition of Language
An experiment is reported in which a variety of audio-visual presentations were made to a group of first grade pupils. It was found that there was no significant difference between three learning conditions: verbal availability, object availability, and a combination of the two. It is therefore suggested that either a verbal presentation or a visual presentation is more likely to be initially effective than is an audio-visual presentation
The Rise and Fall of News Diffusion
Journal Article THE RISE AND FALL OF NEWS DIFFUSION Get access G. RAY FUNKHOUSER, G. RAY FUNKHOUSER Search for other works by this author on: Oxford Academic Google Scholar MAXWELL E. MCCOMBS MAXWELL E. MCCOMBS Search for other works by this author on: Oxford Academic Google Scholar Public Opinion Quarterly, Volume 35, Issue 1, SPRING 1971, Pages 107–113, https://doi.org/10.1086/267871 Published: 01 January 1971
The Interpersonal/Mass Communication Interface among Church Leaders
A major theoretical problem for communication research has been to adequately couple the mass media and interpersonal communication systems. A parsimonious application of the information-seeking viewpoint to this interface suggests the general hypothesis that the information needs generated by interpersonal communication lead to use of the mass media. Examination of the frequency of coorientation and use of mass media on two specific topics by 16…
Predicting the diffusion of information to mass audiences
(1972). Predicting the diffusion of information to mass audiences. The Journal of Mathematical Sociology: Vol. 2, No. 1, pp. 121-130
The Agenda-Setting Function of Mass Media
Journal Article THE AGENDA-SETTING FUNCTION OF MASS MEDIA Get access MAXWELL E. McCOMBS, MAXWELL E. McCOMBS associate professor of journalism University of North CarolinaChapel Hill Search for other works by this author on: Oxford Academic Google Scholar DONALD L. SHAW DONALD L. SHAW associate professor of journalism University of North CarolinaChapel Hill Search for other works by this author on: Oxford Academic Google Scholar Public Opinion Qua…
Watergate and the Media
Structuring the “Unseen Environment
Journal Article Structuring the "Unseen Environment" Get access Maxwell E. McCombs, Maxwell E. McCombs 1Maxwell McCombs is John Ben Snow Professor of Newspaper Research in the S.I. Newhouse School of Public Communication at Syracuse University Search for other works by this author on: Oxford Academic Google Scholar Donald L. Shaw Donald L. Shaw 2Donald Shaw is Associate Professor of Journalism at the University of North Carolina at Chapel Hill Se…
The Role of the Press in Determining Voter Reactions to Presidential Primaries 1
The Role of the Press in Determining Voter Reactions to Presidential Primaries Get access Lee B. Becker, Lee B. Becker 1Lee B. Becker (Ph.D., University of Wisconsin, Madison, 1974) is an associate professor in the School of Journalism at Ohio State University, Columbus, Ohio 43210 Search for other works by this author on: Oxford Academic Google Scholar Maxwell E. McCombs Maxwell E. McCombs 2Maxwell E. McCombs (Ph.D., Stanford University, 1966) i…
Spending on Mass Media
Journal Article Spending on Mass Media Get access Maxwell E. McCombs, Maxwell E. McCombs 1John Ben Snow Professor in the School of Public Communication, Syracuse University Search for other works by this author on: Oxford Academic Google Scholar Chaim H. Eyal Chaim H. Eyal 2Post-doctoral research associate Search for other works by this author on: Oxford Academic Google Scholar Journal of Communication, Volume 30, Issue 1, March 1980, Pages 153–1…
Journalism and Social Science
This article argues that the use of social science perspectives and methods by journalists is not a recent phenomenon, but one which began to develop long ago within the dominant humanistic philosophy of professional journalism. Changing definitions of news in recent times, however, are likely to enhance the role of the social sciences in both professional journalism and journalism education, especially as some journalists seek to move beyond the…
Precision Journalism
The changing shape of news The meaning of news differs widely among reporters within a nation or culture and, as certainly, among journalists who work in different cultures. Yet while we differ, we also share a great deal- the desire to provide information which will make life easier and more under-standable for those who read, hear or see our news. News systems may reflect different values over time. There has been a gradual shift in the news ap…
Defining Local News
The Impact of Investigative Reporting on Public Opinion and Policymaking Targeting Toxic Waste
This article reports the fourth in a continuing series of case studies that explore the impact of news media investigative journalism on the general public, policymakers, and public pol- icy. The media disclosures in this field experiment had limited effects on the general public but were influential in changing the attitudes of policymakers. The study describes how changes in public policymaking resulted from collaboration between journal- ists …
Predicting Newspaper Readership from Content Characteristics
At newspaper readership has declined, especially among the young, scholars and practicing journalists have devoted increasing attention to determining what influences newspaper readership. This study duplicates 1974 research of Richmond Times-Dispatch in an effort to identify important readership variables. Results confirm editors' intuition that story location on section front pages is the most important such variable
The Evolution of Agenda-Setting Research
Journal Article The Evolution of Agenda-Setting Research: Twenty-Five Years in the Marketplace of Ideas Get access Maxwell E. McCombs, Maxwell E. McCombs 1Maxwell E. McCombs holds the Jesse H. Jones Centennial Chair in Communication in the Department of Journalism at the University of Texas at Austin. Search for other works by this author on: Oxford Academic Google Scholar Donald L. Shaw Donald L. Shaw 2Donald L. Shaw, a Senior Fellow for 1992–93…
A Comparison of Factors Influencing Issue Diversity in the U.S. And Taiwan
The study extends agenda-setting research by examining issue diversity as a consequence of media exposure. Results from two surveys—one conducted in the United States, the other in Taiwan—illustrate differences in the cultures of the two samples. In general, older individuals who find low utility in advertising information but who read a variety of newspapers and feel a strong civic duty to keep informed believe there are many important issues fa…
Poll with a Human Face
Communication and Democracy
Exciting intellectual frontiers are open for exploration as agenda-setting theory moves beyond its 25th anniversary. This volume offers an intriguing set of maps to guide this exploration over the near future. It is intended for those who are already reasonably well read in the research literature that has accumulated since the publication of McCombs and Shaw's original 1972 Public Opinion Quarterly article. This piece of literature documented th…
Exploring “the World Outside and the Pictures in Our Heads”
This study examines the Network Agenda Setting Model, the third level of agenda-setting theory. It seeks to expand the model’s scope by testing five years (2007-2011) of aggregated data from national news media and polls. The study finds evidence that the news media bundled issue objects and made them salient in the public’s mind. Findings of the study also demonstrate strong network correlations of issue salience among different types of news me…
Deepening the concept of ‘compelling arguments
This study examines the effects of both the substantive and affective dimensions of issue attributes in the news coverage of climate change on the public’s perception of the importance of this environmental issue. Results from our analysis show that the four affective dimensions (e.g., positive and negative emotions, anger, and sadness) of the three attributes (e.g., existence, effects, and solutions) exerted strong influence on public issue prio…
Political science (16 works) · Media Studies and Communication (14 works) · Sociology (13 works) · Media studies (11 works) · Computer Science (9 works) · Social Media and Politics (9 works) · Psychology (7 works) · Advertising (6 works) · Business (6 works) · Journalism (6 works)