Richard W Olshavsky

Biographic Data

ID157523
NAMERichard W Olshavsky
GIVEN NAMESRichard W
FAMILY NAMEOlshavsky
SIGNATUREOLSHAVSKY R W
AFFILIATIONSIndiana University
VERIFIEDNo
TOTAL WORKS12
TOTAL CITATIONS64
WORKS AS AUTHOR12
WORKS AS EDITOR0
FIRST PUBLICATION YEAR1974
LATEST PUBLICATION YEAR1996
H-INDEX4

  • A Reexamination of the Determinants of Consumer Satisfaction

    Open AccessRichard A Spreng, Scott B Mackenzie et al.ARTICLEJournal of Marketing1996

    Although the “disconfirmation of expectations” model continues to dominate research and managerial practice, several limitations indicate that it is not a complete picture of satisfaction formation. The authors propose a new model of the satisfaction formation process that builds on the disconfirmation paradigm by specifying a more comprehensive model that includes two standards in a single model and specifically incorporates the impact of market…

  • A Protocol Analysis of Brand Choice Strategies Involving Recommendations

    Dennis L Rosen, Richard W OlshavskyARTICLEJournal of Consumer Research1987Cited by: 1

    Subjects completed a purchase decision under a computer-controlled laboratory simulation that enabled acquisition of both attribute-value and recommendation information from five sources. Analysis of subjects' acquisitions and recorded statements during the decision process offered support for the existence of unique decision strategies for situations involving availability of both kinds of information. Based on the manner in which recommendation…

  • A Selective Review of Travel-Mode Choice Models

    Richard Barff, David Mackay et al.ARTICLEJournal of Consumer Research1982

    Major advances in travel-mode choice modeling are reviewed. These include a shift from aggregate to disaggregate models and a shift from physical and economic variables to cognitive and behavioral variables. Developments in mode-choice studies are assessed, and possible directions for future development are suggested

  • Choice Strategy in a Difficult Task Environment

    Roger A Formisano, Richard W Olshavsky et al.ARTICLEJournal of Consumer Research1982Cited by: 1

    Journal Article Choice Strategy in a Difficult Task Environment Get access Roger A. Formisano, Roger A. Formisano Search for other works by this author on: Oxford Academic PubMed Google Scholar Richard W. Olshavsky, Richard W. Olshavsky Search for other works by this author on: Oxford Academic PubMed Google Scholar Shelley Tapp Shelley Tapp Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Researc…

  • Responsiveness of Consumer Expectations and Intentions to Economic Forecasts

    Richard W Olshavsky, BRUCE L JAFFEEARTICLEThe Review of Economics and…1981

    Richard W. Olshavsky, Bruce L. Jaffee, Responsiveness of Consumer Expectations and Intentions to Economic Forecasts: An Experimental Approach, The Review of Economics and Statistics, Vol. 63, No. 2 (May, 1981), pp. 298-302

  • Predicting Adolescents' Intentions to Smoke Cigarettes

    Laurie Chassin, Eric Corty et al.ARTICLEJournal of Health and Social…1981Cited by: 15

    Laurie Chassin, Eric Corty, Clark C. Presson, Richard W. Olshavsky, Michelle Bensenberg, Steven J. Sherman, Predicting Adolescents' Intentions to Smoke Cigarettes, Journal of Health and Social Behavior, Vol. 22, No. 4 (Dec., 1981), pp. 445-455

  • "Consumer Decision Making-Fact or Fiction?" Comment

    Richard W Olshavsky, Donald H GranboisARTICLEJournal of Consumer Research1980

  • Time and the Rate of Adoption of Innovations

    Richard W OlshavskyARTICLEJournal of Consumer Research1980Cited by: 1

    Journal Article Time and the Rate of Adoption of Innovations Get access Richard W. Olshavsky Richard W. Olshavsky Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 6, Issue 4, March 1980, Pages 425–428, https://doi.org/10.1086/208786 Published: 01 March 1980 Article history Received: 01 March 1979 Revision received: 01 June 1979 Published: 01 March 1980

  • Task Complexity and Contingent Processing in Brand Choice

    Denis A Lussier, Richard W OlshavskyARTICLEJournal of Consumer Research1979Cited by: 13

    Journal Article Task Complexity and Contingent Processing in Brand Choice Get access Denis A. Lussier, Denis A. Lussier Search for other works by this author on: Oxford Academic PubMed Google Scholar Richard W. Olshavsky Richard W. Olshavsky Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 6, Issue 2, September 1979, Pages 154–165, https://doi.org/10.1086/208758 Published: 01 Sep…

  • Consumer Decision Making-Fact or Fiction

    Richard W Olshavsky, Donald H GranboisARTICLEJournal of Consumer Research1979Cited by: 28

    A synthesis of research on consumers' prepurchase behavior suggests that a substantial proportion of purchases does not involve decision making, not even on the first purchase. The heavy emphasis in current research on decision making may discourage investigation of other important kinds of consumer behavior

  • Cognitive Maps of Retail Locations

    David B Mackay, Richard W OlshavskyARTICLEJournal of Consumer Research1975Cited by: 5

    Basic issues in the conceptualization and measurement of cognitive maps are discussed and explored with the aid of an empirical study. Results indicate several advantages for using cognitive measures to describe the physical separation of retail locations

  • A Study of the Role of Beliefs and Intentions in Consistency Restoration

    Richard W Olshavsky, John O SummersARTICLEJournal of Consumer Research1974

    The relationships among beliefs, knowledge, intentions and behavior of cigarette smokers were studied. The results suggest consistency is being restored by stating an intention to quit or by espousing beliefs, some of which evidence factual or reasoning distortions. The concept of attitude has evolved from a relatively simple beginning as a unidimensional concept that re-ferred to the affect for or against some psychological object to a complex, …