Laura Kokkonen
Biographic Data
| ID | 1608423 |
|---|---|
| NAME | Laura Kokkonen |
| GIVEN NAMES | Laura |
| FAMILY NAME | Kokkonen |
| SIGNATURE | KOKKONEN L |
| AFFILIATIONS | University of Helsinki |
| ORCID | 0000-0002-4748-4204 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2022 |
| H-INDEX | 0 |
Established Churches on Social Media
Two established churches, the Evangelical Lutheran Church of Finland and the Orthodox Church of Finland, have an active presence on several social media platforms. In this article, I review their online presence and analyze their Facebook content in depth. The analysis indicates that the churches have a traditional and educational output that represents a form of cultural Christianity. Additionally, I discuss how operating on social media is rele…
Adopting Marketing Communications
The Evangelical Lutheran Church of Finland (ELCF) has utilized wide-scale advertising, especially during the 21st century. These campaigns serve both publicity and advertising campaigns, but there is no clear understanding of when, how and why the ELCF adopted this form of marketing communication. My aim in this article is to shed light on these issues by scrutinizing Church documents. I argue that the publicity campaigning, begun in the parish e…
No prominent works on this page.
Adopting Marketing Communications
The Evangelical Lutheran Church of Finland (ELCF) has utilized wide-scale advertising, especially during the 21st century. These campaigns serve both publicity and advertising campaigns, but there is no clear understanding of when, how and why the ELCF adopted this form of marketing communication. My aim in this article is to shed light on these issues by scrutinizing Church documents. I argue that the publicity campaigning, begun in the parish e…
Established Churches on Social Media
Two established churches, the Evangelical Lutheran Church of Finland and the Orthodox Church of Finland, have an active presence on several social media platforms. In this article, I review their online presence and analyze their Facebook content in depth. The analysis indicates that the churches have a traditional and educational output that represents a form of cultural Christianity. Additionally, I discuss how operating on social media is rele…
Law (2 works) · Media studies (2 works) · Media, Religion, Digital Communication (2 works) · Philosophy (2 works) · Political science (2 works) · Religion and Society Interactions (2 works) · Religious studies (2 works) · Social Media and Politics (2 works) · Sociology (2 works) · Advertising (1 work)