Czarina Kate A Ato
Biographic Data
| ID | 1644375 |
|---|---|
| NAME | Czarina Kate A Ato |
| GIVEN NAMES | Czarina Kate A |
| FAMILY NAME | Ato |
| SIGNATURE | ATO C K A |
| AFFILIATIONS | Department of Psychology Far Eastern University Manila Philippines |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 0 |
The mediating role of impulse buying on hedonic shopping motivation and life satisfaction of online shoppers in the Philippines
As the COVID-19 pandemic spread worldwide, limiting physical interactions, people turned to online shopping as their mode of buying necessities, and Filipinos were not an exception. However, as the lockdowns and restrictions eased, they reverted to pre-pandemic shopping behaviours, including purchasing items on their whim and impulse. This study then aimed to investigate the role of impulse buying when it intervenes between hedonic shopping motiv…
No prominent works on this page.
The mediating role of impulse buying on hedonic shopping motivation and life satisfaction of online shoppers in the Philippines
As the COVID-19 pandemic spread worldwide, limiting physical interactions, people turned to online shopping as their mode of buying necessities, and Filipinos were not an exception. However, as the lockdowns and restrictions eased, they reverted to pre-pandemic shopping behaviours, including purchasing items on their whim and impulse. This study then aimed to investigate the role of impulse buying when it intervenes between hedonic shopping motiv…
Advertising (1 work) · Business (1 work) · Consumer Retail Behavior Studies (1 work) · COVID-19 Pandemic Impacts (1 work) · Geography (1 work) · Impulse (physics) (1 work) · Life satisfaction (1 work) · Marketing (1 work) · Marketing (1 work) · Psychological Well-being and Life Satisfaction (1 work)