A Parasuraman

Biographic Data

ID1654942
NAMEA Parasuraman
GIVEN NAMESA
FAMILY NAMEParasuraman
SIGNATUREPARASURAMAN A
AFFILIATIONSUniversity of Miami
VERIFIEDNo
TOTAL WORKS11
TOTAL CITATIONS0
WORKS AS AUTHOR11
WORKS AS EDITOR0
FIRST PUBLICATION YEAR1985
LATEST PUBLICATION YEAR2013
H-INDEX0

  • Understanding Generation Y and their use of social media

    Open AccessRuth N Bolton, A Parasuraman et al.ARTICLEJournal of Service Management2013

    Purpose The purpose of this paper is to review what we know – and don't know – about Generation Y's use of social media and to assess the implications for individuals, firms and society. Design/methodology/approach The paper distinguishes Generation Y from other cohorts in terms of systematic differences in values, preferences and behavior that are stable over time (as opposed to maturational or other differences). It describes their social media…

  • Customer Experience Creation

    Open AccessPeter C Verhoef, Katherine N Lemon et al.ARTICLEJournal of Retailing2009

  • The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions

    Open AccessJulie Baker, A Parasuraman et al.ARTICLEJournal of Marketing2002

    Research on how store environment cues influence consumers' store choice decision criteria, such as perceived merchandise value and shopping experience costs, is sparse. Especially absent is research on the simultaneous impact of multiple store environment cues. The authors propose a comprehensive store choice model that includes (1) three types of store environment cues (social, design, and ambient) as exogenous constructs, (2) various store cho…

  • Service Quality Delivery through Web Sites

    Valarie A Zeithaml, A Parasuraman et al.ARTICLEJournal of the Academy of…2002

  • The Impact of Technology on the Quality-Value-Loyalty Chain

    A Parasuraman, Dhruv GrewalARTICLEJournal of the Academy of…2000

  • The Behavioral Consequences of Service Quality

    Open AccessValarie A Zeithaml, Leonard L Berry et al.ARTICLEJournal of Marketing1996

    If service quality relates to retention of customers at the aggregate level, as other research has indicated, then evidence of its impact on customers’ behavioral responses should be detectable. The authors offer a conceptual model of the impact of service quality on particular behaviors that signal whether customers remain with or defect from a company. Results from a multicompany empirical study examining relationships from the model concerning…

  • Reassessment of Expectations as a Comparison Standard in Measuring Service Quality

    Open AccessA Parasuraman, Valarie A Zeithaml et al.ARTICLEJournal of Marketing1994

    The authors respond to concerns raised by Cronin and Taylor (1992) and Teas (1993) about the SERVQUAL instrument and the perceptions-minus-expectations specification invoked by it to operationalize service quality. After demonstrating that the validity and alleged severity of many of those concerns are questionable, they offer a set of research directions for addressing unresolved issues and adding to the understanding of service quality assessme…

  • The Influence of Store Environment on Quality Inferences and Store Image

    J Baker, Dhruv Grewal et al.ARTICLEJournal of the Academy of…1994

  • The Nature and Determinants of Customer Expectations of Service

    Valarie A Zeithaml, Leonard L Berry et al.ARTICLEJournal of the Academy of…1993

  • Can't Get No Satisfaction

    Frank Marini, Frank C Marini et al.ARTICLEPublic Administration Review1993

  • A Conceptual Model of Service Quality and Its Implications for Future Research

    Open AccessA Parasuraman, Valarie A Zeithaml et al.ARTICLEJournal of Marketing1985

    The attainment of quality in products and services has become a pivotal concern of the 1980s. While quality in tangible goods has been described and measured by marketers, quality in services is largely undefined and unresearched. The authors attempt to rectify this situation by reporting the insights obtained in an extensive exploratory investigation of quality in four service businesses and by developing a model of service quality. Propositions…