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Dale A Lysne

Biographic Data

ID180150
NAMEDale A Lysne
GIVEN NAMESDale A
FAMILY NAMELysne
SIGNATURELYSNE D A
AFFILIATIONSAmerican University
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS2
AUTHOR COUNT2
EDITOR COUNT0
FIRST PUBLICATION YEAR1970
LATEST PUBLICATION YEAR1972
H-INDEX1
  • Designing and Testing Cogent Communications

    Open Access•Lorand B Szalay, Dale A Lysne et al.•ARTICLE•Journal of Cross-Cultural…•1972•Cited by: 2•References: 7

    Experiments involving choice tasks were conducted to test the potential utility of word associations in constructing assertions and messages that are cogent in the sense that they actually bear on the interests and experiences of a particular audience. Similarity judgment tasks, which were based on verbal association dat previously obtained from similar groups, were administered to U. S. and Korean student samples. The results supported the hypot…

  • Attitude Research for Intercultural Communication and Interaction

    Open Access•Lorand B Szalay, Dale A Lysne•ARTICLE•Journal of Communication•1970

    The attitude data available on foreign groups are generally not enough for reconstructing their perception of a theme or problem. Attitude data show, for instance, whether a foreign group is for or against socialism, but they will not reveal whether the members of the group use the word socialism to refer to democracy or to communism, nor whether they identify it with Sweden or Red China, etc. The Associative Group Analysis technique (AGA)-which …

  • Designing and Testing Cogent Communications

    Open Access•Lorand B Szalay, Dale A Lysne et al.•ARTICLE•Journal of Cross-Cultural…•1972•Cited by: 2•References: 7

    Experiments involving choice tasks were conducted to test the potential utility of word associations in constructing assertions and messages that are cogent in the sense that they actually bear on the interests and experiences of a particular audience. Similarity judgment tasks, which were based on verbal association dat previously obtained from similar groups, were administered to U. S. and Korean student samples. The results supported the hypot…

  • Attitude Research for Intercultural Communication and Interaction

    Open Access•Lorand B Szalay, Dale A Lysne•ARTICLE•Journal of Communication•1970

    The attitude data available on foreign groups are generally not enough for reconstructing their perception of a theme or problem. Attitude data show, for instance, whether a foreign group is for or against socialism, but they will not reveal whether the members of the group use the word socialism to refer to democracy or to communism, nor whether they identify it with Sweden or Red China, etc. The Associative Group Analysis technique (AGA)-which …

  • Designing and Testing Cogent Communications

    Open Access•Lorand B Szalay, Dale A Lysne et al.•ARTICLE•Journal of Cross-Cultural…•1972•Cited by: 2•References: 7

    Experiments involving choice tasks were conducted to test the potential utility of word associations in constructing assertions and messages that are cogent in the sense that they actually bear on the interests and experiences of a particular audience. Similarity judgment tasks, which were based on verbal association dat previously obtained from similar groups, were administered to U. S. and Korean student samples. The results supported the hypot…

Artificial Intelligence (2 works) · Artificial Intelligence (2 works) · Computer Science (2 works) · Cultural Differences and Values (2 works) · Linguistics (2 works) · Mathematics (2 works) · Psychology (2 works) · Social Psychology (2 works) · Association (psychology (1 works) · Associative property (1 works)

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