David Scales
Biographic Data
| ID | 1939004 |
|---|---|
| NAME | David Scales |
| GIVEN NAMES | David |
| FAMILY NAME | Scales |
| SIGNATURE | SCALES D |
| AFFILIATIONS | Cornell University |
| ORCID | 0000-0001-5727-7148 |
| VERIFIED | Yes |
| TOTAL WORKS | 10 |
| TOTAL CITATIONS | 3 |
| WORKS AS AUTHOR | 10 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2007 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Trust is a verb
Trust in health, science, and public institutions has become a central concern in many countries (O’Doherty 2023, 2025 Edelman Trust Barometer 2025, Cologna et al. 2025, Larson and Bersoff 2025, Moran et al. 2025, Perlo and Cerise 2025, The Economist 2025, Younger-Khan 2025, Zhang et al. 2025). For decades, we treated trust like a bank account, like something institutions could deposit into, that it grows untouched and withdraw from at will. But …
Health promotion in the algorithmic age
Reimagining the Role of Communication in Medical Consensus to Address Medical Mistrust and Disinformation
Medical consensus is a critical element in deriving and substantiating evidence-based approaches to guide patient communication and care delivery. However, in recent years, mistrust in medicine—and in science more broadly—has deepened, driven in part by the recent politicization of public health guidance and the spread of disinformation, as well as by historically siloed and opaque public engagement practices. There has been limited critical anal…
Empowering Patients to Make Goal-Aligned Decisions in Unhealthy Information Environments
Advocating for a community-centred model for responding to potential information harms
Community-oriented Motivational Interviewing (MI)
Researchers have linked circulating misinformation in online platforms to low COVID-19 vaccine uptake. Two disparate literatures provide relevant initial guidance to address the problem. Motivational Interviewing (MI) effectively reduces vaccine hesitancy in clinical environments; meanwhile, social scientists note inoculation, rebuttal, and appeals to accuracy are persuasive in digital contexts. A tension is inherent in these approaches. MI in di…
Correlates of Mpox Vaccination among Sexual Minority Men in the United States
Sexual minority men (SMM) have accounted for the majority of infections during the 2022 outbreak of the orthopox virus known as mpox (previously "monkeypox") in the US. This study examined correlates of mpox vaccination. Between July 28 and September 22, 2022, adult cisgender SMM ( n = 2,620) not previously diagnosed with mpox responded to recruitment advertisements on social networking applications and completed an online survey. Of these, 730 (…
Implications of Covid-19 Vaccine Hesitancy
Reluctance to accept vaccination against COVID-19 poses a significant public health risk and is known to be a multi-determined phenomenon. We conducted online focus groups, or “bulletin boards,” in order to probe the nature of COVID-19 vaccine hesitancy and its implications. Participants were 94 individuals from three distinct U.S. geographical areas and represented a range of demographic and socioeconomic characteristics. Six themes emerged from…
Syrian refugees, between rocky crisis in Syria and hard inaccessibility to healthcare services in Lebanon and Jordan
Around 3% of the world's population (n = 214 million people) has crossed international borders for various reasons. Since March 2011, Syria has been going through state of political crisis and instability resulting in an exodus of Syrians to neighbouring countries. More than 1 million Syrian refugees are residents of Lebanon, Jordan, Turkey, Egypt and North Africa. The international community must step up efforts to support Syrian refugees and th…
Closing the access gap for health innovations
BACKGROUND: This article centers around a proposal outlining how research universities could leverage their intellectual property to help close the access gap for health innovations in poor countries. A recent deal between Emory University, Gilead Sciences, and Royalty Pharma is used as an example to illustrate how 'equitable access licensing' could be put into practice. DISCUSSION: While the crisis of access to medicines in poor countries has mu…
Correlates of Mpox Vaccination among Sexual Minority Men in the United States
Sexual minority men (SMM) have accounted for the majority of infections during the 2022 outbreak of the orthopox virus known as mpox (previously "monkeypox") in the US. This study examined correlates of mpox vaccination. Between July 28 and September 22, 2022, adult cisgender SMM ( n = 2,620) not previously diagnosed with mpox responded to recruitment advertisements on social networking applications and completed an online survey. Of these, 730 (…
Closing the access gap for health innovations
BACKGROUND: This article centers around a proposal outlining how research universities could leverage their intellectual property to help close the access gap for health innovations in poor countries. A recent deal between Emory University, Gilead Sciences, and Royalty Pharma is used as an example to illustrate how 'equitable access licensing' could be put into practice. DISCUSSION: While the crisis of access to medicines in poor countries has mu…
Syrian refugees, between rocky crisis in Syria and hard inaccessibility to healthcare services in Lebanon and Jordan
Around 3% of the world's population (n = 214 million people) has crossed international borders for various reasons. Since March 2011, Syria has been going through state of political crisis and instability resulting in an exodus of Syrians to neighbouring countries. More than 1 million Syrian refugees are residents of Lebanon, Jordan, Turkey, Egypt and North Africa. The international community must step up efforts to support Syrian refugees and th…
Implications of Covid-19 Vaccine Hesitancy
Reluctance to accept vaccination against COVID-19 poses a significant public health risk and is known to be a multi-determined phenomenon. We conducted online focus groups, or “bulletin boards,” in order to probe the nature of COVID-19 vaccine hesitancy and its implications. Participants were 94 individuals from three distinct U.S. geographical areas and represented a range of demographic and socioeconomic characteristics. Six themes emerged from…
Community-oriented Motivational Interviewing (MI)
Researchers have linked circulating misinformation in online platforms to low COVID-19 vaccine uptake. Two disparate literatures provide relevant initial guidance to address the problem. Motivational Interviewing (MI) effectively reduces vaccine hesitancy in clinical environments; meanwhile, social scientists note inoculation, rebuttal, and appeals to accuracy are persuasive in digital contexts. A tension is inherent in these approaches. MI in di…
Correlates of Mpox Vaccination among Sexual Minority Men in the United States
Sexual minority men (SMM) have accounted for the majority of infections during the 2022 outbreak of the orthopox virus known as mpox (previously "monkeypox") in the US. This study examined correlates of mpox vaccination. Between July 28 and September 22, 2022, adult cisgender SMM ( n = 2,620) not previously diagnosed with mpox responded to recruitment advertisements on social networking applications and completed an online survey. Of these, 730 (…
Health promotion in the algorithmic age
Reimagining the Role of Communication in Medical Consensus to Address Medical Mistrust and Disinformation
Medical consensus is a critical element in deriving and substantiating evidence-based approaches to guide patient communication and care delivery. However, in recent years, mistrust in medicine—and in science more broadly—has deepened, driven in part by the recent politicization of public health guidance and the spread of disinformation, as well as by historically siloed and opaque public engagement practices. There has been limited critical anal…
Empowering Patients to Make Goal-Aligned Decisions in Unhealthy Information Environments
Advocating for a community-centred model for responding to potential information harms
Trust is a verb
Trust in health, science, and public institutions has become a central concern in many countries (O’Doherty 2023, 2025 Edelman Trust Barometer 2025, Cologna et al. 2025, Larson and Bersoff 2025, Moran et al. 2025, Perlo and Cerise 2025, The Economist 2025, Younger-Khan 2025, Zhang et al. 2025). For decades, we treated trust like a bank account, like something institutions could deposit into, that it grows untouched and withdraw from at will. But …
Political science (6 works) · MEDLINE (5 works) · Computer Science (4 works) · Misinformation and Its Impacts (4 works) · Psychology (4 works) · Health care (3 works) · Law (3 works) · Medicine (3 works) · Public health (3 works) · Public relations (3 works)