Giana Eckhardt
Biographic Data
| ID | 206405 |
|---|---|
| NAME | Giana Eckhardt |
| GIVEN NAMES | Giana |
| FAMILY NAME | Eckhardt |
| SIGNATURE | ECKHARDT G |
| AFFILIATIONS | , |
| VERIFIED | No |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 21 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 2 |
| FIRST PUBLICATION YEAR | 2005 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 3 |
How Social Media Influencers Impact Consumer Collectives
Research has documented the emergence of embedded entrepreneurs within consumer collectives. This phenomenon is increasingly prevalent as social media enables ordinary consumers to become social media influencers (SMIs), a distinct form of embedded entrepreneur. Whilst research has considered the implications of embeddedness for embedded entrepreneurs themselves, we lack insight into embedded entrepreneurship's impact on consumer collectives. To …
Kind of Mine, Kind of Not
The objects we consume increasingly exist in digital form, from audiobooks and digital photographs to social media profiles and avatars. Digital objects are often argued to be less valued, personally meaningful, and self-relevant than their physical counterparts and are consequently dismissed as poor candidates for possession. Yet, studies have identified highly meaningful, even irreplaceable, digital possessions. In this article, we account for …
Ad agencies
This article highlights advertising agencies as marketplace icons. The role of ad agencies in creating iconic brands can sometimes be obscured, yet ad agencies are central to how the contemporary marketplace works. While ad agencies are no longer the hegemonic instance of consumer culture that they were from the 1950s to the 1990s, they have adapted to today's democratic advertisingscape by shepherding cultural content produced elsewhere to marke…
Consumer Ethics Across Cultures
Consumer ethics are an understudied but important counterpart of business ethics. In this study we use qualitative methods and video ethnography to examine consumer beliefs and behaviors in eight countries, including both affluent and poor nations in Europe, North America and Australasia. Using depth interviews and projective methods, informants address three different ethical choices of products involving harm to the environment, poor labor cond…
How Social Media Influencers Impact Consumer Collectives
Research has documented the emergence of embedded entrepreneurs within consumer collectives. This phenomenon is increasingly prevalent as social media enables ordinary consumers to become social media influencers (SMIs), a distinct form of embedded entrepreneur. Whilst research has considered the implications of embeddedness for embedded entrepreneurs themselves, we lack insight into embedded entrepreneurship's impact on consumer collectives. To …
Kind of Mine, Kind of Not
The objects we consume increasingly exist in digital form, from audiobooks and digital photographs to social media profiles and avatars. Digital objects are often argued to be less valued, personally meaningful, and self-relevant than their physical counterparts and are consequently dismissed as poor candidates for possession. Yet, studies have identified highly meaningful, even irreplaceable, digital possessions. In this article, we account for …
Consumer Ethics Across Cultures
Consumer ethics are an understudied but important counterpart of business ethics. In this study we use qualitative methods and video ethnography to examine consumer beliefs and behaviors in eight countries, including both affluent and poor nations in Europe, North America and Australasia. Using depth interviews and projective methods, informants address three different ethical choices of products involving harm to the environment, poor labor cond…
Consumer Ethics Across Cultures
Consumer ethics are an understudied but important counterpart of business ethics. In this study we use qualitative methods and video ethnography to examine consumer beliefs and behaviors in eight countries, including both affluent and poor nations in Europe, North America and Australasia. Using depth interviews and projective methods, informants address three different ethical choices of products involving harm to the environment, poor labor cond…
Ad agencies
This article highlights advertising agencies as marketplace icons. The role of ad agencies in creating iconic brands can sometimes be obscured, yet ad agencies are central to how the contemporary marketplace works. While ad agencies are no longer the hegemonic instance of consumer culture that they were from the 1950s to the 1990s, they have adapted to today's democratic advertisingscape by shepherding cultural content produced elsewhere to marke…
How Social Media Influencers Impact Consumer Collectives
Research has documented the emergence of embedded entrepreneurs within consumer collectives. This phenomenon is increasingly prevalent as social media enables ordinary consumers to become social media influencers (SMIs), a distinct form of embedded entrepreneur. Whilst research has considered the implications of embeddedness for embedded entrepreneurs themselves, we lack insight into embedded entrepreneurship's impact on consumer collectives. To …
Kind of Mine, Kind of Not
The objects we consume increasingly exist in digital form, from audiobooks and digital photographs to social media profiles and avatars. Digital objects are often argued to be less valued, personally meaningful, and self-relevant than their physical counterparts and are consequently dismissed as poor candidates for possession. Yet, studies have identified highly meaningful, even irreplaceable, digital possessions. In this article, we account for …
Sociology (4 works) · Business (3 works) · Political science (3 works) · Advertising (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Consumer Culture (2 works) · Law (2 works) · Law (2 works) · Psychology (2 works) · Psychology of Moral and Emotional Judgment (2 works)