George P Moschis
Dados Biográficos
| ID | 212842 |
|---|---|
| NOME | George P Moschis |
| PRENOMES | George P |
| SOBRENOME | Moschis |
| ASSINATURA | MOSCHIS G P |
| AFILIAÇÕES | Georgia State University |
| VERIFICADO | Não |
| TOTAL DE OBRAS | 11 |
| TOTAL DE CITAÇÕES | 101 |
| TOTAL COMO AUTOR | 11 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 1979 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2022 |
| ÍNDICE H | 5 |
How Do Information Sources Shape Voters’ Political Views
The study assesses the extent to which the various sources of political information may influence the beliefs and values held by three groups of potential voters in the United States (Democrats, Republicans, and undecided). It interprets findings regarding the efficacy of the various sources of political information in the context of communication theories to explain the emerged group differences and suggests political marketing strategies to inf…
Materialism and Life Satisfaction
Understanding the relationships between age, gender, and life satisfaction
Although hundreds of investigations have examined the relationship between age and life satisfaction, a recent review of these studies reveals that relatively little is known about the nature of this relationship, especially between genders and across cultures, and the mechanisms that link age to life satisfaction. Using a large-scale study in Malaysia, the present research explores the mediating effects of stress and religiosity that might be re…
Materialism and well-being
This article presents the results of a large-scale study of the relationship between materialism and well-being by examining the moderating role of religiosity. By confining the present study to a sample of young consumers drawn from Malaysia – a country of diverse subcultures who share similar cultural values (collectivistic), we attempt to validate findings of previous research that may reflect the influence of age, country, culture, subculture…
How Family Resources Affect Materialism and Compulsive Buying
We test a theoretical model that explains the development of materialistic beliefs and compulsive buying. The model uses the life course framework, a paradigm that has recently been given attention in the marketing literature. To address the calls of prior consumer researchers, we investigate how these consumption orientations develop in 3 country contexts: the United States, France, and Brazil. We assess the level of measurement invariance and e…
When Consumer Behavior Goes Bad
Shoplifting is a troubling and widespread aspect of consumer behavior, particularly among adolescents, yet it has attracted little attention from consumer researchers. This article reports and interprets findings on the pervasiveness of shoplifting among adolescents, the characteristics that distinguish adolescent shoplifters from their nonshoplifting peers, and adolescents' views regarding the reasons for this behavior. Our findings contradict s…
The Role of Family Communication in Consumer Socialization of Children and Adolescents
While studies of communication effects on consumer behavior of the young have focused mainly on the effects of mass media (advertising in particular), little research has examined the effects of interpersonal communication. One finds relatively little theoretical and empirical work regarding the role of interpersonal communication in the development of consumer behavior of young people. This article deals with one important type of interpersonal …
A Longitudinal Study of Television Advertising Effects
While many research questions regarding the effects of television advertising in consumer socialization require longitudinal research designs, nearly all previous research studies in the area have been cross-sectional or experimental. This article presents the results of a longitudinal study using a two-wave panel of adolescents with lag greater than a year. The study attempts to answer some questions regarding the effects of television advertisi…
The Role of Family Communication in Consumer Learning
Roy L. Moore, George P. Moschis; The Role of Family Communication in Consumer Learning, Journal of Communication, Volume 31, Issue 4, 1 December 1981, Page
Television and Interpersonal Influences on Adolescent Consumer Learning
A model of consumer socialization is developed and tested. The development of the model is guided by theoretical notions and empirical findings drawn from various disciplinary areas, and the model is tested using two-stage least squares. The empirical results presented contribute to the understanding of the influence of television, family, and peers on adolescent consumer learning
Decision Making Among the Young
This article examines decision-making patterns among teen-age consumers. Variables associated with several stages in the decision-making process (information seeking, product evaluation, and purchase), as well as “anticipatory” cognitions regarding family decision making are examined within the context of general theories of socialization
The Role of Family Communication in Consumer Socialization of Children and Adolescents
While studies of communication effects on consumer behavior of the young have focused mainly on the effects of mass media (advertising in particular), little research has examined the effects of interpersonal communication. One finds relatively little theoretical and empirical work regarding the role of interpersonal communication in the development of consumer behavior of young people. This article deals with one important type of interpersonal …
Television and Interpersonal Influences on Adolescent Consumer Learning
A model of consumer socialization is developed and tested. The development of the model is guided by theoretical notions and empirical findings drawn from various disciplinary areas, and the model is tested using two-stage least squares. The empirical results presented contribute to the understanding of the influence of television, family, and peers on adolescent consumer learning
Decision Making Among the Young
This article examines decision-making patterns among teen-age consumers. Variables associated with several stages in the decision-making process (information seeking, product evaluation, and purchase), as well as “anticipatory” cognitions regarding family decision making are examined within the context of general theories of socialization
When Consumer Behavior Goes Bad
Shoplifting is a troubling and widespread aspect of consumer behavior, particularly among adolescents, yet it has attracted little attention from consumer researchers. This article reports and interprets findings on the pervasiveness of shoplifting among adolescents, the characteristics that distinguish adolescent shoplifters from their nonshoplifting peers, and adolescents' views regarding the reasons for this behavior. Our findings contradict s…
A Longitudinal Study of Television Advertising Effects
While many research questions regarding the effects of television advertising in consumer socialization require longitudinal research designs, nearly all previous research studies in the area have been cross-sectional or experimental. This article presents the results of a longitudinal study using a two-wave panel of adolescents with lag greater than a year. The study attempts to answer some questions regarding the effects of television advertisi…
How Family Resources Affect Materialism and Compulsive Buying
We test a theoretical model that explains the development of materialistic beliefs and compulsive buying. The model uses the life course framework, a paradigm that has recently been given attention in the marketing literature. To address the calls of prior consumer researchers, we investigate how these consumption orientations develop in 3 country contexts: the United States, France, and Brazil. We assess the level of measurement invariance and e…
Television and Interpersonal Influences on Adolescent Consumer Learning
A model of consumer socialization is developed and tested. The development of the model is guided by theoretical notions and empirical findings drawn from various disciplinary areas, and the model is tested using two-stage least squares. The empirical results presented contribute to the understanding of the influence of television, family, and peers on adolescent consumer learning
Decision Making Among the Young
This article examines decision-making patterns among teen-age consumers. Variables associated with several stages in the decision-making process (information seeking, product evaluation, and purchase), as well as “anticipatory” cognitions regarding family decision making are examined within the context of general theories of socialization
The Role of Family Communication in Consumer Learning
Roy L. Moore, George P. Moschis; The Role of Family Communication in Consumer Learning, Journal of Communication, Volume 31, Issue 4, 1 December 1981, Page
A Longitudinal Study of Television Advertising Effects
While many research questions regarding the effects of television advertising in consumer socialization require longitudinal research designs, nearly all previous research studies in the area have been cross-sectional or experimental. This article presents the results of a longitudinal study using a two-wave panel of adolescents with lag greater than a year. The study attempts to answer some questions regarding the effects of television advertisi…
The Role of Family Communication in Consumer Socialization of Children and Adolescents
While studies of communication effects on consumer behavior of the young have focused mainly on the effects of mass media (advertising in particular), little research has examined the effects of interpersonal communication. One finds relatively little theoretical and empirical work regarding the role of interpersonal communication in the development of consumer behavior of young people. This article deals with one important type of interpersonal …
When Consumer Behavior Goes Bad
Shoplifting is a troubling and widespread aspect of consumer behavior, particularly among adolescents, yet it has attracted little attention from consumer researchers. This article reports and interprets findings on the pervasiveness of shoplifting among adolescents, the characteristics that distinguish adolescent shoplifters from their nonshoplifting peers, and adolescents' views regarding the reasons for this behavior. Our findings contradict s…
Materialism and well-being
This article presents the results of a large-scale study of the relationship between materialism and well-being by examining the moderating role of religiosity. By confining the present study to a sample of young consumers drawn from Malaysia – a country of diverse subcultures who share similar cultural values (collectivistic), we attempt to validate findings of previous research that may reflect the influence of age, country, culture, subculture…
How Family Resources Affect Materialism and Compulsive Buying
We test a theoretical model that explains the development of materialistic beliefs and compulsive buying. The model uses the life course framework, a paradigm that has recently been given attention in the marketing literature. To address the calls of prior consumer researchers, we investigate how these consumption orientations develop in 3 country contexts: the United States, France, and Brazil. We assess the level of measurement invariance and e…
Understanding the relationships between age, gender, and life satisfaction
Although hundreds of investigations have examined the relationship between age and life satisfaction, a recent review of these studies reveals that relatively little is known about the nature of this relationship, especially between genders and across cultures, and the mechanisms that link age to life satisfaction. Using a large-scale study in Malaysia, the present research explores the mediating effects of stress and religiosity that might be re…
Materialism and Life Satisfaction
How Do Information Sources Shape Voters’ Political Views
The study assesses the extent to which the various sources of political information may influence the beliefs and values held by three groups of potential voters in the United States (Democrats, Republicans, and undecided). It interprets findings regarding the efficacy of the various sources of political information in the context of communication theories to explain the emerged group differences and suggests political marketing strategies to inf…
Psychology (10 obras) · Social Psychology (10 obras) · Consumer Behavior in Brand Consumption and Identification (7 obras) · Sociology (7 obras) · Business (6 obras) · Advertising (5 obras) · Socialization (4 obras) · Computer Science (3 obras) · Consumer behaviour (3 obras) · Developmental psychology (3 obras)