X Wu
Biographic Data
| ID | 21567 |
|---|---|
| NAME | X Wu |
| GIVEN NAMES | X |
| FAMILY NAME | Wu |
| SIGNATURE | WU X |
| AFFILIATIONS | City University of Macau |
| ORCID | 0000-0002-9851-2340 |
| VERIFIED | Yes |
| TOTAL WORKS | 9 |
| TOTAL CITATIONS | 1 |
| AUTHOR COUNT | 9 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1988 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
The Influence of Storytelling in Luxury Hotel Short Videos on Hotel Brand Attitude: The Mediating Role of Narrative Engagement
This study applies narrative transportation theory to explore how narrative storytelling in luxury hotel short videos influences viewers' narrative engagement and attitude towards the hotel brand via two studies. Study 1 employs a single‐factor between‐subjects experiment to investigate the influence of narrative content (utilitarian value‐oriented vs. hedonic value‐oriented) on hotel brand attitude through narrative engagement. Study 2 adopts a …
A systematic literature review of film tourism research (2004–2023)
How the creativity and authenticity of destination short videos influence audiences’ attitudes toward videos and destinations: The mediating role of emotions and the moderating role of parasocial inte…
More and more destinations are using short videos with Internet celebrities to attract tourists through social media. Building upon the attention-interest-desire-action model (AIDA), this study investigates the influence of the content (creativity and authenticity) of destination short videos on audiences’ emotions (awe and enjoyment), and awe and enjoyment further influence audiences’ attitudes toward videos and destinations, considering the mod…
How A 360° virtual tour is more effective than photographs on communication effects: The roles of mental imagery processing and a sense of presence
The study aims to investigate how a 360° virtual tour is more effective than photographs in strengthening viewers’ attitudes when promoting tourist destinations. The results of a quasi-experiment indicate that a 360° virtual tour led to higher mental imagery processing in the dimensions of quantity, modality, and valence; however, there was no significant difference in the dimension of vividness. These four dimensions of mental imagery have a sig…
How destination personality dimensions influence film tourists’ destination loyalty: An application of self-congruity theory
Based on the self-congruity theory, this study aims to investigate the effects of the four dimensions of destination personality (excitement, sincerity, competence, and androgyny) on symbolic congruity and functional congruity and further examine the effects of symbolic congruity and functional congruity on destination loyalty in the context of film tourism. A survey of 334 Mainland Chinese film tourists was conducted to collect data in Macao. Th…
Preserving History in The Metaverse: A Platform to Digitize the Campus Cultural Heritage in Indonesia
This study examines the innovative application of metaverse and light detection and ranging (LiDAR) technologies in safeguarding the digital assets of the East Hall, a historical building situated within the Bandung Institute of Technology's Ganesha Campus. Through the metaverse, the preservation of heritage buildings takes on a new meaning, as it allows us not only to preserve them as physical structures but also to capture their historical sign…
Thermal Adaptations in Indian Houses: Insights from the Diverse Climates of Tiruchirapalli
This study investigates how the residents in Tiruchirapalli, India adapt to extreme summer temperatures within residential buildings, focusing on the hottest hours of the day. The research aims to understand adaptive behaviors to reduce dependence on mechanical heating and cooling systems, emphasizing the importance of innovative building designs
A Systematic Literature Review of Virtual Technology in Hospitality and Tourism (2013–2022)
Since 2019, the number of journal articles on virtual reality (VR), augmented reality (AR) and mixed reality (MR) has increased dramatically, but existing virtual technology literature reviews have mainly been based on earlier articles. A comprehensive literature review is thus necessary to gain an accurate understanding of the progress and trends in research in this field. Based on the Scopus database, this study systematically reviewed the rese…
Wisconsin/W rm glacial stage ice in the subtropical dunde ice cap, China
Wisconsin/W rm glacial stage ice in the subtropical dunde ice cap, China
How A 360° virtual tour is more effective than photographs on communication effects: The roles of mental imagery processing and a sense of presence
The study aims to investigate how a 360° virtual tour is more effective than photographs in strengthening viewers’ attitudes when promoting tourist destinations. The results of a quasi-experiment indicate that a 360° virtual tour led to higher mental imagery processing in the dimensions of quantity, modality, and valence; however, there was no significant difference in the dimension of vividness. These four dimensions of mental imagery have a sig…
How destination personality dimensions influence film tourists’ destination loyalty: An application of self-congruity theory
Based on the self-congruity theory, this study aims to investigate the effects of the four dimensions of destination personality (excitement, sincerity, competence, and androgyny) on symbolic congruity and functional congruity and further examine the effects of symbolic congruity and functional congruity on destination loyalty in the context of film tourism. A survey of 334 Mainland Chinese film tourists was conducted to collect data in Macao. Th…
Preserving History in The Metaverse: A Platform to Digitize the Campus Cultural Heritage in Indonesia
This study examines the innovative application of metaverse and light detection and ranging (LiDAR) technologies in safeguarding the digital assets of the East Hall, a historical building situated within the Bandung Institute of Technology's Ganesha Campus. Through the metaverse, the preservation of heritage buildings takes on a new meaning, as it allows us not only to preserve them as physical structures but also to capture their historical sign…
Thermal Adaptations in Indian Houses: Insights from the Diverse Climates of Tiruchirapalli
This study investigates how the residents in Tiruchirapalli, India adapt to extreme summer temperatures within residential buildings, focusing on the hottest hours of the day. The research aims to understand adaptive behaviors to reduce dependence on mechanical heating and cooling systems, emphasizing the importance of innovative building designs
A Systematic Literature Review of Virtual Technology in Hospitality and Tourism (2013–2022)
Since 2019, the number of journal articles on virtual reality (VR), augmented reality (AR) and mixed reality (MR) has increased dramatically, but existing virtual technology literature reviews have mainly been based on earlier articles. A comprehensive literature review is thus necessary to gain an accurate understanding of the progress and trends in research in this field. Based on the Scopus database, this study systematically reviewed the rese…
How the creativity and authenticity of destination short videos influence audiences’ attitudes toward videos and destinations: The mediating role of emotions and the moderating role of parasocial inte…
More and more destinations are using short videos with Internet celebrities to attract tourists through social media. Building upon the attention-interest-desire-action model (AIDA), this study investigates the influence of the content (creativity and authenticity) of destination short videos on audiences’ emotions (awe and enjoyment), and awe and enjoyment further influence audiences’ attitudes toward videos and destinations, considering the mod…
The Influence of Storytelling in Luxury Hotel Short Videos on Hotel Brand Attitude: The Mediating Role of Narrative Engagement
This study applies narrative transportation theory to explore how narrative storytelling in luxury hotel short videos influences viewers' narrative engagement and attitude towards the hotel brand via two studies. Study 1 employs a single‐factor between‐subjects experiment to investigate the influence of narrative content (utilitarian value‐oriented vs. hedonic value‐oriented) on hotel brand attitude through narrative engagement. Study 2 adopts a …
A systematic literature review of film tourism research (2004–2023)
Tourism (6 works) · Advertising (4 works) · Business (4 works) · Geography (4 works) · Political science (4 works) · Psychology (4 works) · Computer Science (3 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Diverse Aspects of Tourism Research (3 works) · Marketing (3 works)