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Azlina Mohd Khir

Biographic Data

ID216514
NAMEAzlina Mohd Khir
GIVEN NAMESAzlina Mohd
FAMILY NAMEKhir
SIGNATUREKHIR A M
AFFILIATIONSUniversiti Putra Malaysia
ORCID0000-0001-8398-7653
VERIFIEDYes
TOTAL WORKS8
TOTAL CITATIONS1
AUTHOR COUNT8
EDITOR COUNT0
FIRST PUBLICATION YEAR2021
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Paternal coparenting and prosocial behavior among Tibetan adolescents

    Open Access•Xi Chen, X T Chen et al.•ARTICLE•Acta Psychologica•2026

    Across cultural contexts, fathers tend to be less directly involved in daily caregiving than mothers, yet the quality of interparental coordination in child-rearing, known as coparenting, may constitute a critical pathway through which paternal influence is associated with adolescent development. This study examined the associations between paternal coparenting and prosocial behavior among Tibetan adolescents, with father-child attachment as a me…

  • Personality traits and subjective well-being among Chinese adolescents

    Open Access•Xi Chen, Azlina Mohd Khir et al.•ARTICLE•Acta Psychologica•2026

    Promoting subjective well-being (SWB) has emerged as a central priority in adolescent mental health research. However, how personality traits are associated with SWB via interpersonal pathways, and whether empathy moderates these processes, remain underexplored among Chinese adolescents. Using multi-stage stratified probability sampling, this study tested a moderated mediation model among 601 Chinese adolescents (aged 15–18 years; 42.93% male) fr…

  • Impact of creative ambiguous cue strategies on consumer purchase decisions

    Open Access•Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Adzharuddin et al.•ARTICLE•Observatorio (OBS•2025

    We conducted a study to investigate whether the perceived ambiguity of billboard cues has an impact on evaluation and purchase decisions. In today's era of information overload, brands face difficulties in gaining recognition, and viewers often feel rushed and no longer find displayed advertisements appealing. In order to examine the effect of ambiguous cue advertisements on consumers' purchasing decisions, we designed an experiment as an additio…

  • Ethnic stereotypes, metastereotypes, and intergroup attitudes of ethnic minority university students in China

    Open Access•Shujing Yao, Azlina Mohd Khir et al.•ARTICLE•Social Behavior and Personality…•2025

    We examined the mediating role of intergroup anxiety in the relationships of ethnic stereotypes and metastereotypes with intergroup attitudes of 420 students who belonged to ethnic minorities and who were at universities in Hunan Province, China. The students completed measures of ethnic stereotypes, metastereotypes, intergroup anxiety, and intergroup attitudes, including the Multigroup Ethnic Identity Measure and an intergroup anxiety scale. Med…

  • The influence of trust and job satisfaction on structural empowerment and social work competency

    Noorhaizah Ahmad Shuhaimi, Amna Md Noor et al.•ARTICLE•Journal of Human Behavior in the…•2025•References: 10

  • Curbing Bribe-Giving in Malaysia

    Open Access•Lim Mengzhen, Yongchy Sin et al.•ARTICLE•Public Integrity•2024•Cited by: 1•References: 64

    One of the main challenges developing nations face is curbing bribery. While there are many efforts to curb bribery, most focused at macro level, such as law, while little has been examined at the micro level, e.g., individual behavior and intention. Those who did investigate at the micro level tend to focus on the recipients rather than the ones giving the bribe. We explored eight factors that influence Malaysian young adults’ bribe giving inten…

  • Impact of climate change awareness on household attitude toward food waste reduction

    Open Access•Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Adzharuddin et al.•ARTICLE•Journal of Environmental Studies…•2023•References: 4

  • Impact of Strategic Ambiguity Tagline on Billboard Advertising on Consumers Attention

    Open Access•Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Adzharuddin et al.•ARTICLE•Online Journal of Communication…•2021

    Using strategic ambiguity tagline paradigm, we demonstrated that the strategic ambiguity tagline influences consumer attention on billboard advertisement evaluation. Despite the exceptional influence of strategic ambiguity tagline on billboard advertisement evaluation, the concept of strategic ambiguity tagline as discursive resources remains poorly conceptualised by previous studies. An experimental study was conducted to investigate the underly…

  • Curbing Bribe-Giving in Malaysia

    Open Access•Lim Mengzhen, Yongchy Sin et al.•ARTICLE•Public Integrity•2024•Cited by: 1•References: 64

    One of the main challenges developing nations face is curbing bribery. While there are many efforts to curb bribery, most focused at macro level, such as law, while little has been examined at the micro level, e.g., individual behavior and intention. Those who did investigate at the micro level tend to focus on the recipients rather than the ones giving the bribe. We explored eight factors that influence Malaysian young adults’ bribe giving inten…

  • Impact of Strategic Ambiguity Tagline on Billboard Advertising on Consumers Attention

    Open Access•Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Adzharuddin et al.•ARTICLE•Online Journal of Communication…•2021

    Using strategic ambiguity tagline paradigm, we demonstrated that the strategic ambiguity tagline influences consumer attention on billboard advertisement evaluation. Despite the exceptional influence of strategic ambiguity tagline on billboard advertisement evaluation, the concept of strategic ambiguity tagline as discursive resources remains poorly conceptualised by previous studies. An experimental study was conducted to investigate the underly…

  • Impact of climate change awareness on household attitude toward food waste reduction

    Open Access•Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Adzharuddin et al.•ARTICLE•Journal of Environmental Studies…•2023•References: 4

  • Curbing Bribe-Giving in Malaysia

    Open Access•Lim Mengzhen, Yongchy Sin et al.•ARTICLE•Public Integrity•2024•Cited by: 1•References: 64

    One of the main challenges developing nations face is curbing bribery. While there are many efforts to curb bribery, most focused at macro level, such as law, while little has been examined at the micro level, e.g., individual behavior and intention. Those who did investigate at the micro level tend to focus on the recipients rather than the ones giving the bribe. We explored eight factors that influence Malaysian young adults’ bribe giving inten…

  • Impact of creative ambiguous cue strategies on consumer purchase decisions

    Open Access•Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Adzharuddin et al.•ARTICLE•Observatorio (OBS•2025

    We conducted a study to investigate whether the perceived ambiguity of billboard cues has an impact on evaluation and purchase decisions. In today's era of information overload, brands face difficulties in gaining recognition, and viewers often feel rushed and no longer find displayed advertisements appealing. In order to examine the effect of ambiguous cue advertisements on consumers' purchasing decisions, we designed an experiment as an additio…

  • Ethnic stereotypes, metastereotypes, and intergroup attitudes of ethnic minority university students in China

    Open Access•Shujing Yao, Azlina Mohd Khir et al.•ARTICLE•Social Behavior and Personality…•2025

    We examined the mediating role of intergroup anxiety in the relationships of ethnic stereotypes and metastereotypes with intergroup attitudes of 420 students who belonged to ethnic minorities and who were at universities in Hunan Province, China. The students completed measures of ethnic stereotypes, metastereotypes, intergroup anxiety, and intergroup attitudes, including the Multigroup Ethnic Identity Measure and an intergroup anxiety scale. Med…

  • The influence of trust and job satisfaction on structural empowerment and social work competency

    Noorhaizah Ahmad Shuhaimi, Amna Md Noor et al.•ARTICLE•Journal of Human Behavior in the…•2025•References: 10

  • Paternal coparenting and prosocial behavior among Tibetan adolescents

    Open Access•Xi Chen, X T Chen et al.•ARTICLE•Acta Psychologica•2026

    Across cultural contexts, fathers tend to be less directly involved in daily caregiving than mothers, yet the quality of interparental coordination in child-rearing, known as coparenting, may constitute a critical pathway through which paternal influence is associated with adolescent development. This study examined the associations between paternal coparenting and prosocial behavior among Tibetan adolescents, with father-child attachment as a me…

  • Personality traits and subjective well-being among Chinese adolescents

    Open Access•Xi Chen, Azlina Mohd Khir et al.•ARTICLE•Acta Psychologica•2026

    Promoting subjective well-being (SWB) has emerged as a central priority in adolescent mental health research. However, how personality traits are associated with SWB via interpersonal pathways, and whether empathy moderates these processes, remain underexplored among Chinese adolescents. Using multi-stage stratified probability sampling, this study tested a moderated mediation model among 601 Chinese adolescents (aged 15–18 years; 42.93% male) fr…

Business (4 works) · Psychology (4 works) · Political science (3 works) · Advertising (2 works) · Attachment and Relationship Dynamics (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Engineering (2 works) · Marketing (2 works) · Mediation (2 works) · Ambiguity (1 works)

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