Sofie Møller Bjerrisgaard
Datos Biográficos
| ID | 223263 |
|---|---|
| NOMBRE | Sofie Møller Bjerrisgaard |
| NOMBRES | Sofie Møller |
| APELLIDO | Bjerrisgaard |
| FIRMA | BJERRISGAARD S M |
| AFILIACIONES | University of Southern Denmark |
| VERIFICADO | No |
| TOTAL DE OBRAS | 1 |
| TOTAL DE CITAS | 6 |
| TOTAL COMO AUTOR | 1 |
| TOTAL COMO EDITOR | 0 |
| PRIMER AÑO DE PUBLICACIÓN | 2013 |
| AÑO MÁS RECIENTE DE PUBLICACIÓN | 2013 |
| ÍNDICE H | 1 |
Consumer-brand assemblages in advertising
This paper discusses how the use of tattoos in advertising renders diverse brand–consumer assemblages visible. In considering advertising practitioners as professionals of entanglement, the paper emphasizes the embeddedness of practitioners’ use of tattoo symbolism in institutionalized marketing systems and in the cultural history of tattooing. In accordance with the recent emphasis on the importance of material devices for understanding contempo…
Consumer-brand assemblages in advertising
This paper discusses how the use of tattoos in advertising renders diverse brand–consumer assemblages visible. In considering advertising practitioners as professionals of entanglement, the paper emphasizes the embeddedness of practitioners’ use of tattoo symbolism in institutionalized marketing systems and in the cultural history of tattooing. In accordance with the recent emphasis on the importance of material devices for understanding contempo…
Consumer-brand assemblages in advertising
This paper discusses how the use of tattoos in advertising renders diverse brand–consumer assemblages visible. In considering advertising practitioners as professionals of entanglement, the paper emphasizes the embeddedness of practitioners’ use of tattoo symbolism in institutionalized marketing systems and in the cultural history of tattooing. In accordance with the recent emphasis on the importance of material devices for understanding contempo…
Advertising (1 obras) · Aesthetics (1 obras) · Art (1 obras) · Brand identity (1 obras) · Business (1 obras) · Consumer Behavior in Brand Consumption and Identification (1 obras) · Fashion and Cultural Textiles (1 obras) · Identity (music (1 obras) · Media, Gender, and Advertising (1 obras)