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Daniel Mochon

Biographic Data

ID234754
NAMEDaniel Mochon
GIVEN NAMESDaniel
FAMILY NAMEMochon
SIGNATUREMOCHON D
AFFILIATIONSTulane University
ORCID0000-0002-1734-0808
VERIFIEDYes
TOTAL WORKS5
TOTAL CITATIONS24
AUTHOR COUNT5
EDITOR COUNT0
FIRST PUBLICATION YEAR2008
LATEST PUBLICATION YEAR2024
H-INDEX2
  • Reference‐Dependent Risk‐Taking in the NBA

    Open Access•Daniel Mochon•ARTICLE•Journal of Behavioral Decision…•2024•References: 5

    This paper examines whether risk preferences in the NBA are reference‐dependent and attempts to identify the reference point. Using data from 10 NBA seasons (12,890 games), I find that teams are more likely to attempt a riskier three‐point shot (vs. a less risky two‐point shot) when below the reference point than above it, consistent with Prospect Theory. The results further show that teams are not influenced by a single fixed reference point, bu…

  • Single-Option Aversion

    Daniel Mochon•ARTICLE•Journal of Consumer Research•2013•Cited by: 2•References: 50

    This article documents single-option aversion, an increase in consumers' desire to search when faced with a single option. This effect can lead to a product being chosen more often when competing alternatives are included in the choice set, contrary to various rational models of search, as well as to recent research on choice conflict showing that additional options can lead to higher deferral rates. A series of lab studies document this effect, …

  • The Ikea effect

    Open Access•Michael I Norton, Daniel Mochon et al.•ARTICLE•Journal of Consumer Psychology•2012

  • Who Benefits from Religion

    Open Access•Daniel Mochon, Michael I Norton et al.•ARTICLE•Social Indicators Research•2011•Cited by: 16•References: 50

  • Getting off the hedonic treadmill, one step at a time

    Open Access•Daniel Mochon, Michael I Norton et al.•ARTICLE•Journal of Economic Psychology•2008•Cited by: 6•References: 28

  • Who Benefits from Religion

    Open Access•Daniel Mochon, Michael I Norton et al.•ARTICLE•Social Indicators Research•2011•Cited by: 16•References: 50

  • Getting off the hedonic treadmill, one step at a time

    Open Access•Daniel Mochon, Michael I Norton et al.•ARTICLE•Journal of Economic Psychology•2008•Cited by: 6•References: 28

  • Single-Option Aversion

    Daniel Mochon•ARTICLE•Journal of Consumer Research•2013•Cited by: 2•References: 50

    This article documents single-option aversion, an increase in consumers' desire to search when faced with a single option. This effect can lead to a product being chosen more often when competing alternatives are included in the choice set, contrary to various rational models of search, as well as to recent research on choice conflict showing that additional options can lead to higher deferral rates. A series of lab studies document this effect, …

  • Getting off the hedonic treadmill, one step at a time

    Open Access•Daniel Mochon, Michael I Norton et al.•ARTICLE•Journal of Economic Psychology•2008•Cited by: 6•References: 28

  • Who Benefits from Religion

    Open Access•Daniel Mochon, Michael I Norton et al.•ARTICLE•Social Indicators Research•2011•Cited by: 16•References: 50

  • The Ikea effect

    Open Access•Michael I Norton, Daniel Mochon et al.•ARTICLE•Journal of Consumer Psychology•2012

  • Single-Option Aversion

    Daniel Mochon•ARTICLE•Journal of Consumer Research•2013•Cited by: 2•References: 50

    This article documents single-option aversion, an increase in consumers' desire to search when faced with a single option. This effect can lead to a product being chosen more often when competing alternatives are included in the choice set, contrary to various rational models of search, as well as to recent research on choice conflict showing that additional options can lead to higher deferral rates. A series of lab studies document this effect, …

  • Reference‐Dependent Risk‐Taking in the NBA

    Open Access•Daniel Mochon•ARTICLE•Journal of Behavioral Decision…•2024•References: 5

    This paper examines whether risk preferences in the NBA are reference‐dependent and attempts to identify the reference point. Using data from 10 NBA seasons (12,890 games), I find that teams are more likely to attempt a riskier three‐point shot (vs. a less risky two‐point shot) when below the reference point than above it, consistent with Prospect Theory. The results further show that teams are not influenced by a single fixed reference point, bu…

Psychology (5 works) · Economics (4 works) · Microeconomics (3 works) · Social Psychology (3 works) · Computer Science (2 works) · Decision-Making and Behavioral Economics (2 works) · Positive economics (2 works) · Psychological Well-being and Life Satisfaction (2 works) · Psychotherapist (2 works) · Religion, Spirituality, and Psychology (2 works)

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