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Velina Hristova

Biographic Data

ID2547678
NAMEVelina Hristova
GIVEN NAMESVelina
FAMILY NAMEHristova
SIGNATUREHRISTOVA V
AFFILIATIONSBulgarian Academy of Sciences
ORCID0000-0003-3001-1061
VERIFIEDYes
TOTAL WORKS5
TOTAL CITATIONS0
WORKS AS AUTHOR5
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2021
LATEST PUBLICATION YEAR2026
H-INDEX0
  • Behavioural Insights in Action

    Open Access•Yasen Dimitrov, Velina Hristova et al.•ARTICLE•Behavioural Public Policy•2026•References: 2

    This study examines whether behaviourally informed training can improve the effectiveness of phone-based tax debt collection in a public-sector setting. In collaboration with the Bulgarian National Revenue Agency, we implemented a two-day training programme for call centre agents focused on persuasion, negotiation and behavioural influence techniques derived from behavioural science and nudge theory. The impact of the intervention is assessed usi…

  • Behavioral intervention to increase honest responses using pledges

    Open Access•Velina Hristova, Kelly Ann Schmidtke et al.•ARTICLE•Humanities and Social Sciences…•2025

    Honest reporting is essential for maintaining trust and efficiency in various domains, including volunteer recruitment. However, individuals often misrepresent their qualifications due to social pressures or incentives to appear more suitable. This study investigates whether an honesty pledge can enhance truthful self-reporting in a high-stakes volunteer application process. Using a randomized controlled trial with 12,388 applicants for the FIFA …

  • Reducing littering in the UK

    Open Access•Julia Kolodko, Karan Arora et al.•ARTICLE•Behavioural Public Policy•2025•References: 4

    Littering involves throwing away waste in places not designated for it, harming the environment. This study introduces a strategy to encourage more use of Littergram, an app designed to fight littering. Littergram allows users to photograph litter and share these images publicly, alerting local councils to clean up the waste. The study aimed to increase user engagement with Littergram by implementing an intervention designed using the Behaviour C…

  • Identifying and overcoming barriers and facilitators to blood donation in young adults using the theoretical domains frameworks

    Open Access•Velina Hristova, Freya Mills et al.•ARTICLE•Journal of Health Psychology•2025•References: 48

    This study applied the Theoretical Domains Framework (TDF) to identify barriers and facilitators to blood donation among young adults in the UK. A total of 195 individuals (aged 18-29) completed an online survey covering 14 TDF domains, with non-donors offered the chance to register as donors. Binary logistic regression analysis revealed that Knowledge, Beliefs about capabilities and Emotion were the most significant predictors of current donatio…

  • The imputation of structure in random patterns as a cognitive factor predicting adult picky eating behavior

    Open Access•Svetoslav Bliznashki, Velina Hristova•ARTICLE•Appetite•2021•References: 38

No prominent works on this page.

  • The imputation of structure in random patterns as a cognitive factor predicting adult picky eating behavior

    Open Access•Svetoslav Bliznashki, Velina Hristova•ARTICLE•Appetite•2021•References: 38

  • Behavioral intervention to increase honest responses using pledges

    Open Access•Velina Hristova, Kelly Ann Schmidtke et al.•ARTICLE•Humanities and Social Sciences…•2025

    Honest reporting is essential for maintaining trust and efficiency in various domains, including volunteer recruitment. However, individuals often misrepresent their qualifications due to social pressures or incentives to appear more suitable. This study investigates whether an honesty pledge can enhance truthful self-reporting in a high-stakes volunteer application process. Using a randomized controlled trial with 12,388 applicants for the FIFA …

  • Reducing littering in the UK

    Open Access•Julia Kolodko, Karan Arora et al.•ARTICLE•Behavioural Public Policy•2025•References: 4

    Littering involves throwing away waste in places not designated for it, harming the environment. This study introduces a strategy to encourage more use of Littergram, an app designed to fight littering. Littergram allows users to photograph litter and share these images publicly, alerting local councils to clean up the waste. The study aimed to increase user engagement with Littergram by implementing an intervention designed using the Behaviour C…

  • Identifying and overcoming barriers and facilitators to blood donation in young adults using the theoretical domains frameworks

    Open Access•Velina Hristova, Freya Mills et al.•ARTICLE•Journal of Health Psychology•2025•References: 48

    This study applied the Theoretical Domains Framework (TDF) to identify barriers and facilitators to blood donation among young adults in the UK. A total of 195 individuals (aged 18-29) completed an online survey covering 14 TDF domains, with non-donors offered the chance to register as donors. Binary logistic regression analysis revealed that Knowledge, Beliefs about capabilities and Emotion were the most significant predictors of current donatio…

  • Behavioural Insights in Action

    Open Access•Yasen Dimitrov, Velina Hristova et al.•ARTICLE•Behavioural Public Policy•2026•References: 2

    This study examines whether behaviourally informed training can improve the effectiveness of phone-based tax debt collection in a public-sector setting. In collaboration with the Bulgarian National Revenue Agency, we implemented a two-day training programme for call centre agents focused on persuasion, negotiation and behavioural influence techniques derived from behavioural science and nudge theory. The impact of the intervention is assessed usi…

Psychology (4 works) · Intervention (counseling (3 works) · Behavioral Health and Interventions (2 works) · Cognitive psychology (2 works) · Computer Science (2 works) · Psychiatry (2 works) · AI in Service Interactions (1 work) · Animal Behavior and Welfare Studies (1 work) · Bayesian probability (1 work) · Behavioral and Psychological Studies (1 work)

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