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Paitoon Pimdee

Biographic Data

ID2574615
NAMEPaitoon Pimdee
GIVEN NAMESPaitoon
FAMILY NAMEPimdee
SIGNATUREPIMDEE P
AFFILIATIONSKing Mongkut's Institute of Technology Ladkrabang
ORCID0000-0002-3724-2885
VERIFIEDYes
TOTAL WORKS7
TOTAL CITATIONS0
WORKS AS AUTHOR7
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2017
LATEST PUBLICATION YEAR2026
H-INDEX0
  • The Art of Eight Limbs

    Open Access•Nopparat Puttarattanamane, Paitoon Pimdee et al.•ARTICLE•Journal of Cultural Analysis and…•2026

    This study examined factors influencing Muay Thai audience loyalty during national Thai Fight competitions. As a pillar of Thailand's global soft power strategies and a potential member of the UNESCO Intangible Cultural Heritage of Humanity list, its significance cannot be overstated. As such, the authors sampled 380 repeat Thai Fight attendees from two domestic events in 2025, probing each individual's opinions regarding service innovation (INN)…

  • Improving Thai undergraduate students’ web design skills for smartphones through a collaborative blended learning approach

    Open Access•Paitoon Pimdee, Oraboot Wuttikamonchai et al.•ARTICLE•Frontiers in Education•2025

    Purpose The increasing ubiquity of smartphones has created a growing demand for web designers skilled in creating responsive, user-centered, and smartphone-accessible websites. However, Thai undergraduate students often lack specialized training in mobile website design, highlighting a critical gap in digital education. While cooperative and blended learning has been recognized as effective pedagogical strategies, there is limited research on how…

  • Enhancing Psychological Well-Being Assessment Through Data Mining

    Open Access•Asamaporn Treearpornwong, Thiyaporn Kantathanawat et al.•ARTICLE•European Journal of Investigation…•2025

    This study examines the psychological well-being (PWB) of lower secondary school students in Bangkok’s Secondary Educational Service Area Offices (SESAO) 1 and 2, using data mining techniques to analyze key influencing factors and develop a culturally adapted PWB questionnaire. The research framework is based on six components: autonomy, environmental mastery, personal growth, positive relationships, life purpose, and self-acceptance. Data were c…

  • Integrating Computational Thinking and STEM Pedagogy to Strengthen Special Education Teacher Self-Efficacy

    Open Access•Mai Charoentham, Thiyaporn Kantathanawat et al.•ARTICLE•Journal of Cultural Analysis and…•2025

    Special education teachers (SED) need inclusive and sustainable professional development when supporting students with sensory and functional disabilities. However, while advances have been made in the research of computational thinking (CT) and STEM (Science, Technology, Engineering, and Mathematics) education, little is known about how these initiatives are combined in SED teacher training for students with hearing and visual disabilities in lo…

  • Enhancing ICT Literacy and Achievement

    Open Access•Cherisa Nantha, Kobchai Siripongdee et al.•ARTICLE•Education Sciences•2024

    The COVID-19 pandemic has heightened the need for 21st century skills, particularly computer and ICT literacy (CICT) in Thailand. This study aimed to develop a TPACK (Technological Pedagogical and Content Knowledge)-based blended learning model (BLM) to enhance CICT skills and academic performance among 179 Business Administration (BA) undergraduates in the 2022 academic year Computer and Information Applications course. Research instruments were…

  • Sufficiency Economy

    Open Access•Paitoon Pimdee, Pornchai Jedaman et al.•ARTICLE•Sociology and Anthropology•2017•References: 1

    Modernization brings a major shift into the development process in the society of Thailand. The phenomenon started from foreign powers authority, either in the form of knowledge or assistance came to the domination. Determining discourse to generate new meaning on the Sufficiency Economy is demanded for fully responding to modernization era. Does the modern development in globalization cause the impacts? This research aims to study the respondent…

  • Thai Entrepreneur and Community-Based Enterprises' Otop Branded Handicraft Export Performance

    Open Access•Vipada Sitabutr, Paitoon Pimdee•ARTICLE•SAGE Open•2017•References: 43

    Thailand's One Tambon One Product (OTOP) branded handicraft and food export program is expected in 2016 to reach nearly US$3 billion, with products coming from approximately 6,000, five-star-ranked community-based and small-medium enterprises countrywide. This study therefore examined influences of perceived quality, perceived price, trust, and satisfaction on enterprise export performance using the OTOP product brand. Structural equation modelin…

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  • Sufficiency Economy

    Open Access•Paitoon Pimdee, Pornchai Jedaman et al.•ARTICLE•Sociology and Anthropology•2017•References: 1

    Modernization brings a major shift into the development process in the society of Thailand. The phenomenon started from foreign powers authority, either in the form of knowledge or assistance came to the domination. Determining discourse to generate new meaning on the Sufficiency Economy is demanded for fully responding to modernization era. Does the modern development in globalization cause the impacts? This research aims to study the respondent…

  • Thai Entrepreneur and Community-Based Enterprises' Otop Branded Handicraft Export Performance

    Open Access•Vipada Sitabutr, Paitoon Pimdee•ARTICLE•SAGE Open•2017•References: 43

    Thailand's One Tambon One Product (OTOP) branded handicraft and food export program is expected in 2016 to reach nearly US$3 billion, with products coming from approximately 6,000, five-star-ranked community-based and small-medium enterprises countrywide. This study therefore examined influences of perceived quality, perceived price, trust, and satisfaction on enterprise export performance using the OTOP product brand. Structural equation modelin…

  • Enhancing ICT Literacy and Achievement

    Open Access•Cherisa Nantha, Kobchai Siripongdee et al.•ARTICLE•Education Sciences•2024

    The COVID-19 pandemic has heightened the need for 21st century skills, particularly computer and ICT literacy (CICT) in Thailand. This study aimed to develop a TPACK (Technological Pedagogical and Content Knowledge)-based blended learning model (BLM) to enhance CICT skills and academic performance among 179 Business Administration (BA) undergraduates in the 2022 academic year Computer and Information Applications course. Research instruments were…

  • Improving Thai undergraduate students’ web design skills for smartphones through a collaborative blended learning approach

    Open Access•Paitoon Pimdee, Oraboot Wuttikamonchai et al.•ARTICLE•Frontiers in Education•2025

    Purpose The increasing ubiquity of smartphones has created a growing demand for web designers skilled in creating responsive, user-centered, and smartphone-accessible websites. However, Thai undergraduate students often lack specialized training in mobile website design, highlighting a critical gap in digital education. While cooperative and blended learning has been recognized as effective pedagogical strategies, there is limited research on how…

  • Enhancing Psychological Well-Being Assessment Through Data Mining

    Open Access•Asamaporn Treearpornwong, Thiyaporn Kantathanawat et al.•ARTICLE•European Journal of Investigation…•2025

    This study examines the psychological well-being (PWB) of lower secondary school students in Bangkok’s Secondary Educational Service Area Offices (SESAO) 1 and 2, using data mining techniques to analyze key influencing factors and develop a culturally adapted PWB questionnaire. The research framework is based on six components: autonomy, environmental mastery, personal growth, positive relationships, life purpose, and self-acceptance. Data were c…

  • Integrating Computational Thinking and STEM Pedagogy to Strengthen Special Education Teacher Self-Efficacy

    Open Access•Mai Charoentham, Thiyaporn Kantathanawat et al.•ARTICLE•Journal of Cultural Analysis and…•2025

    Special education teachers (SED) need inclusive and sustainable professional development when supporting students with sensory and functional disabilities. However, while advances have been made in the research of computational thinking (CT) and STEM (Science, Technology, Engineering, and Mathematics) education, little is known about how these initiatives are combined in SED teacher training for students with hearing and visual disabilities in lo…

  • The Art of Eight Limbs

    Open Access•Nopparat Puttarattanamane, Paitoon Pimdee et al.•ARTICLE•Journal of Cultural Analysis and…•2026

    This study examined factors influencing Muay Thai audience loyalty during national Thai Fight competitions. As a pillar of Thailand's global soft power strategies and a potential member of the UNESCO Intangible Cultural Heritage of Humanity list, its significance cannot be overstated. As such, the authors sampled 380 repeat Thai Fight attendees from two domestic events in 2025, probing each individual's opinions regarding service innovation (INN)…

Psychology (3 works) · Blended Learning (2 works) · Computer Science (2 works) · Customer Service Quality and Loyalty (2 works) · Educational technology (2 works) · Geography (2 works) · LISREL (2 works) · Mathematics education (2 works) · Online and Blended Learning (2 works) · World Wide Web (2 works)

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