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C Cao

Dados Biográficos

ID26970
NOMEC Cao
PRENOMESC
SOBRENOMECao
ASSINATURACAO C
AFILIAÇÕESZhejiang University of Technology
ORCID0000-0003-4163-2218
VERIFICADOSim
TOTAL DE OBRAS11
TOTAL DE CITAÇÕES1
TOTAL COMO AUTOR11
TOTAL COMO EDITOR0
PRIMEIRO ANO DE PUBLICAÇÃO2014
ANO MAIS RECENTE DE PUBLICAÇÃO2026
ÍNDICE H1
  • What shapes your livestreaming e-commerce purchasing? Enjoying the social atmosphere of flourishing virtual social servicescapes

    C Cao, Jie Lv et al.•ARTICLE•Behaviour and Information…•2026

    Livestreaming e-commerce, with its real-time interactive technology, immerses diverse customers in a common environment, closely replicating traditional offline shopping experiences. While previous research has established a connection between customer interaction and experience, there remains a gap in the marketing literature on livestreaming e-commerce regarding a comprehensive framework to assess whether the virtual social presence of other cu…

  • Cultivating loyalty through logistics

    Fangzhong Qi, Jingya Zhang et al.•ARTICLE•British Food Journal•2026

    Purpose Encouraging positive repeat purchasing behaviour among consumers is an effective pathway for numerous fresh agri-food platforms to achieve sustainable development. This study aims to explore the factors and underlying mechanisms that affect consumers’ loyalty in agri-food e-commerce, with a focus on the last-mile logistics service experience. Design/methodology/approach The authors construct a theoretical research model with the last-mile…

  • What Drives Older Adults to Embrace Smart Courier Lockers? A Study on Technology Acceptance and Information Literacy

    Open Access•Qing Su, Qizhi Wei et al.•ARTICLE•SAGE Open•2025

    Smart courier lockers, as a common form of digital infrastructure, are examined in this study to understand how older adults engage with intelligent services in everyday life. The research investigates how social surroundings and individual information capabilities influence expectations and adoption intentions. Findings show that both environmental support and social cues affect how older users evaluate digital technologies, while information li…

  • How to avoid sinking in swamp

    Open Access•Chengxiang Chu, Zhenyang Shen et al.•ARTICLE•Humanities and Social Sciences…•2024

    With advances in digital technology, physical and virtual spaces have gradually merged. For digitally disadvantaged groups, this transformation is both convenient and potentially supportive. Previous research on public infrastructure has been limited to improvements in physical facilities, and few researchers have investigated the use of mixed physical and virtual spaces. In this study, we focused on integrated virtual and physical spaces and inv…

  • What triggers consumers to purchase eco-friendly food? The impact of micro signals, macro signals and perceived value

    Open Access•C Cao, Xinghua Zhang•ARTICLE•British Food Journal•2024

    Purpose The problem of environmental pollution is becoming increasingly severe, and international consensus confirms the need for eco-friendly consumption. Worldwide, the eco-friendly food market is booming, so understanding consumers’ motivations to purchase these foods is crucial. This paper aimed to construct a model explaining consumers’ intentions to purchase eco-friendly food by combining stimuli-organism-response (SOR) and signalling theor…

  • Artificial intelligence has become your co-worker! Exploring changes related to corporate culture and innovation capability

    Chengxiang Chu, Sihan Cheng et al.•ARTICLE•Cross Cultural & Strategic…•2024•Citada por: 1•Referências: 10

    Purpose There is currently a gap in the research regarding the effect of corporate culture on corporate innovation capability. Based on cultural hierarchy theory, in this paper, we explore the interactions between cultural factors and innovation capability in emerging market firms (EMFs). We discuss the mechanisms by which incentive, institutional, and vibrant corporate cultures influence corporate innovation capability. Furthermore, we consider …

  • Comprehensive evaluation of higher education systems using indicators

    Open Access•C Cao, Tianlan Wei et al.•ARTICLE•Humanities and Social Sciences…•2023

    The higher education system refers to the organisational structure of higher education institutions and the staff and infrastructure needed to provide postsecondary education. To better develop a country or region’s higher education system, administrators need to have a handle on the current state of the system, which requires regular and realistic assessments of the quality and sustainability of higher education. Thus, this study constructed a q…

  • Motivational Influences Affecting Middle-Aged and Elderly Users’ Participation Intention in Health-Related Social Media

    Open Access•C Cao, Dan Li et al.•ARTICLE•International Journal of…•2022

    Social media provide users with multi-directional dialogue for creating and sharing health information that can effectively promote the self-management of health. In regard to the 'greying' trend in social media, most researchers have studied the health-related social media (HRSM) acceptance status and use behavior of middle-aged and elderly people, and have explored the role of HRSM in this group. However, the continuous participation of users i…

  • Explore How Online Healthcare Can Influence Willingness to Seek Offline Care

    Open Access•Chensang Ye, C Cao et al.•ARTICLE•International Journal of…•2022

    With the recent development of internet healthcare, many hospitals have laid out their online platforms. However, there have been some poor service levels and low quality. The frequency of such problems has led to a decline in patient satisfaction. Therefore, it is vital to explore how hospitals can improve user satisfaction and willingness to visit them offline by setting up an online presence. Most studies conducted so far have remained limited…

  • Unus pro omnibus, omnes pro uno”

    Open Access•Xiuyan Shao, Hemin Jiang et al.•ARTICLE•Internet Research•2022•Referências: 12

    Purpose Unauthorised file sharing (UFS) in online communities (OCs) is a major intellectual property concern. Researchers have traditionally viewed UFS as digital piracy and have suggested that deterrents, such as legal actions, should be in place. However, previous research has not considered the OC context and cannot explain why OC members share unauthorised files even when there is legislation against this in place. In OCs, UFS exhibits featur…

  • Pharmacological Experimental Study Of The Anti-Depressant Effect Of Total Saikosaponins

    Open Access•Yuying Liu, C Cao et al.•ARTICLE•African Journal of Traditional…•2014

    BACKGROUND: Chai Hu has the hepato-protective, choleretic, anti-tussive, analgesic, anti-inflammatory, anti-viral, hypotensive, hypolipidemic, and anti-tumor pharmacological effects. In this study, the objective of this paper was to study the anti-depressant effect of total saikosaponins. MATERIALS AND METHODS: Total saikosaponins were extracted by reflux method, and were identified by thin layer chromatography (TLC). The anti-depressant effect o…

  • Artificial intelligence has become your co-worker! Exploring changes related to corporate culture and innovation capability

    Chengxiang Chu, Sihan Cheng et al.•ARTICLE•Cross Cultural & Strategic…•2024•Citada por: 1•Referências: 10

    Purpose There is currently a gap in the research regarding the effect of corporate culture on corporate innovation capability. Based on cultural hierarchy theory, in this paper, we explore the interactions between cultural factors and innovation capability in emerging market firms (EMFs). We discuss the mechanisms by which incentive, institutional, and vibrant corporate cultures influence corporate innovation capability. Furthermore, we consider …

  • Pharmacological Experimental Study Of The Anti-Depressant Effect Of Total Saikosaponins

    Open Access•Yuying Liu, C Cao et al.•ARTICLE•African Journal of Traditional…•2014

    BACKGROUND: Chai Hu has the hepato-protective, choleretic, anti-tussive, analgesic, anti-inflammatory, anti-viral, hypotensive, hypolipidemic, and anti-tumor pharmacological effects. In this study, the objective of this paper was to study the anti-depressant effect of total saikosaponins. MATERIALS AND METHODS: Total saikosaponins were extracted by reflux method, and were identified by thin layer chromatography (TLC). The anti-depressant effect o…

  • Motivational Influences Affecting Middle-Aged and Elderly Users’ Participation Intention in Health-Related Social Media

    Open Access•C Cao, Dan Li et al.•ARTICLE•International Journal of…•2022

    Social media provide users with multi-directional dialogue for creating and sharing health information that can effectively promote the self-management of health. In regard to the 'greying' trend in social media, most researchers have studied the health-related social media (HRSM) acceptance status and use behavior of middle-aged and elderly people, and have explored the role of HRSM in this group. However, the continuous participation of users i…

  • Explore How Online Healthcare Can Influence Willingness to Seek Offline Care

    Open Access•Chensang Ye, C Cao et al.•ARTICLE•International Journal of…•2022

    With the recent development of internet healthcare, many hospitals have laid out their online platforms. However, there have been some poor service levels and low quality. The frequency of such problems has led to a decline in patient satisfaction. Therefore, it is vital to explore how hospitals can improve user satisfaction and willingness to visit them offline by setting up an online presence. Most studies conducted so far have remained limited…

  • Unus pro omnibus, omnes pro uno”

    Open Access•Xiuyan Shao, Hemin Jiang et al.•ARTICLE•Internet Research•2022•Referências: 12

    Purpose Unauthorised file sharing (UFS) in online communities (OCs) is a major intellectual property concern. Researchers have traditionally viewed UFS as digital piracy and have suggested that deterrents, such as legal actions, should be in place. However, previous research has not considered the OC context and cannot explain why OC members share unauthorised files even when there is legislation against this in place. In OCs, UFS exhibits featur…

  • Comprehensive evaluation of higher education systems using indicators

    Open Access•C Cao, Tianlan Wei et al.•ARTICLE•Humanities and Social Sciences…•2023

    The higher education system refers to the organisational structure of higher education institutions and the staff and infrastructure needed to provide postsecondary education. To better develop a country or region’s higher education system, administrators need to have a handle on the current state of the system, which requires regular and realistic assessments of the quality and sustainability of higher education. Thus, this study constructed a q…

  • How to avoid sinking in swamp

    Open Access•Chengxiang Chu, Zhenyang Shen et al.•ARTICLE•Humanities and Social Sciences…•2024

    With advances in digital technology, physical and virtual spaces have gradually merged. For digitally disadvantaged groups, this transformation is both convenient and potentially supportive. Previous research on public infrastructure has been limited to improvements in physical facilities, and few researchers have investigated the use of mixed physical and virtual spaces. In this study, we focused on integrated virtual and physical spaces and inv…

  • What triggers consumers to purchase eco-friendly food? The impact of micro signals, macro signals and perceived value

    Open Access•C Cao, Xinghua Zhang•ARTICLE•British Food Journal•2024

    Purpose The problem of environmental pollution is becoming increasingly severe, and international consensus confirms the need for eco-friendly consumption. Worldwide, the eco-friendly food market is booming, so understanding consumers’ motivations to purchase these foods is crucial. This paper aimed to construct a model explaining consumers’ intentions to purchase eco-friendly food by combining stimuli-organism-response (SOR) and signalling theor…

  • Artificial intelligence has become your co-worker! Exploring changes related to corporate culture and innovation capability

    Chengxiang Chu, Sihan Cheng et al.•ARTICLE•Cross Cultural & Strategic…•2024•Citada por: 1•Referências: 10

    Purpose There is currently a gap in the research regarding the effect of corporate culture on corporate innovation capability. Based on cultural hierarchy theory, in this paper, we explore the interactions between cultural factors and innovation capability in emerging market firms (EMFs). We discuss the mechanisms by which incentive, institutional, and vibrant corporate cultures influence corporate innovation capability. Furthermore, we consider …

  • What Drives Older Adults to Embrace Smart Courier Lockers? A Study on Technology Acceptance and Information Literacy

    Open Access•Qing Su, Qizhi Wei et al.•ARTICLE•SAGE Open•2025

    Smart courier lockers, as a common form of digital infrastructure, are examined in this study to understand how older adults engage with intelligent services in everyday life. The research investigates how social surroundings and individual information capabilities influence expectations and adoption intentions. Findings show that both environmental support and social cues affect how older users evaluate digital technologies, while information li…

  • What shapes your livestreaming e-commerce purchasing? Enjoying the social atmosphere of flourishing virtual social servicescapes

    C Cao, Jie Lv et al.•ARTICLE•Behaviour and Information…•2026

    Livestreaming e-commerce, with its real-time interactive technology, immerses diverse customers in a common environment, closely replicating traditional offline shopping experiences. While previous research has established a connection between customer interaction and experience, there remains a gap in the marketing literature on livestreaming e-commerce regarding a comprehensive framework to assess whether the virtual social presence of other cu…

  • Cultivating loyalty through logistics

    Fangzhong Qi, Jingya Zhang et al.•ARTICLE•British Food Journal•2026

    Purpose Encouraging positive repeat purchasing behaviour among consumers is an effective pathway for numerous fresh agri-food platforms to achieve sustainable development. This study aims to explore the factors and underlying mechanisms that affect consumers’ loyalty in agri-food e-commerce, with a focus on the last-mile logistics service experience. Design/methodology/approach The authors construct a theoretical research model with the last-mile…

Business (6 obras) · Psychology (6 obras) · Computer Science (5 obras) · Digital Marketing and Social Media (5 obras) · Marketing (4 obras) · Social Psychology (4 obras) · Sociology (4 obras) · Structural equation modeling (4 obras) · Economics (3 obras) · Originality (3 obras)

Ethnos_APP • Projeto Open Source • Licença MIT • Frontend v2.0.0 • Privacidade e Cookies • Documentação da API: api.ethnos.app/docs • Código da API: GitHub • DOI: 10.5281/zenodo.17049435 • Código do Frontend: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae