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Li-Shiue Gau

Biographic Data

ID271749
NAMELi-Shiue Gau
GIVEN NAMESLi-Shiue
FAMILY NAMEGau
SIGNATUREGAU L
AFFILIATIONSAsia University
ORCID0000-0002-6976-6640
VERIFIEDYes
TOTAL WORKS8
TOTAL CITATIONS1
AUTHOR COUNT8
EDITOR COUNT0
FIRST PUBLICATION YEAR2009
LATEST PUBLICATION YEAR2024
H-INDEX1
  • Examining the sustainable leisure and business values in sporting events and lottery analyses development

    Open Access•Li-Shiue Gau, Hsiu-Tan Chu et al.•ARTICLE•Journal of Infrastructure Policy…•2024

    Purpose: This study aims to clarify the meaning of sport analysis, explore the contributions derived from sporting event analysts, and highlights the importance of responsible sport gambling. It also investigates how sustainable practices can be integrated into sports analysis to enhance social well-being. Design/methodology/approach: Secondary text data from government documents, news articles, and website information were extracted by searching…

  • Parallel Leisure Sport Activities Diversity with Economic, Social and Human Development Indicators

    Open Access•Li-Shiue Gau, Pham Thuy Duong et al.•ARTICLE•Social Indicators Research•2022•Cited by: 1•References: 22

  • Explaining Seemingly Paradoxical Consumer Experiences: Conjoining Weekly Road Rage and Church Attendance

    Open Access•Li-Shiue Gau, Arch G Woodside et al.•ARTICLE•Journal of Religion and Health•2015

  • A Ten-Value-Type Framework Associated With Spectator Sports: A Qualitative Inquiry

    Open Access•Li-Shiue Gau, Jeffrey James et al.•ARTICLE•SAGE Open•2013

    Prior value studies in sport settings have been focused on participation rather than spectatorship. This study is an initial step in examining the values associated with spectator sports. Interviews and focus groups were utilized in this qualitative study within four progressive phases for triangulation, transferability, and constant comparative assessment. A total of 54 individuals participated in the study. Because values were subjectively perc…

  • Development of a Model Connecting Self-directive Value and Satisfaction of Sociability Needs in Sport Spectators

    Open Access•Li-Shiue Gau•ARTICLE•Social Behavior and Personality…•2013

    I developed a model for spectators of team sporting events in a collectivistic society to explain the relationships among self-directive value, team identification, social capital, and a sense of belonging in the context of being a member of a fan group. I distributed a survey in central Taiwan to 890 people who watched a sporting event for at least 30 minutes per week. The results showed that the model I had developed was supported except that m…

  • Identifying Core, Exciting, and Hybrid Attributes in Fans' Assessments of Major (World Cup) Spectator Sports Events

    Open Access•Li-Shiue Gau•ARTICLE•Psychological Reports•2013

    This paper adopts a methodology of asymmetrical analyses to investigate the relevant importance of spectator sport attributes in terms of their non-linear associations with the benefits that fans experience while watching sports. Questionnaires tapping 16 attributes (e.g., teamwork, sportsmanship, level of competition) and 16 benefits (e.g., good mood, exciting experience, support for my favorite team) were distributed to a sample of fans at the …

  • The influence of cultural values on spectators' sport attitudes and team identification: An East-West perspective

    Open Access•Li-Shiue Gau, Jong-Chae Kim•ARTICLE•Social Behavior and Personality…•2011

    The impacts of national cultural-value configurations on spectator sport attitudes and fan team identification were examined. The proposition was explored that associations among fans' sports attitudes and team identification are weaker in cultures with value systems centering on the pursuit of knowledge versus cultures centering on individual liberty and enjoyment of life. Surveys of comparable samples of college students were taken from 3 count…

  • An examination of values associated with sports attitude and consumption behavior: An exploratory study

    Open Access•Li-Shiue Gau, Felipe Korzenny•ARTICLE•Social Behavior and Personality…•2009

    Values associated with sports attitudes and consumption behavior were examined. Data were collected by an online survey questionnaire ( N = 3001), and one-way ANOVA was used. Results showed that people who spent money on attending/viewing events put more importance on sports than did those who did not spend money on such events. The consumption group was more likely than the nonconsumption group to enjoy taking risks. However, the non-consumption…

  • Parallel Leisure Sport Activities Diversity with Economic, Social and Human Development Indicators

    Open Access•Li-Shiue Gau, Pham Thuy Duong et al.•ARTICLE•Social Indicators Research•2022•Cited by: 1•References: 22

  • An examination of values associated with sports attitude and consumption behavior: An exploratory study

    Open Access•Li-Shiue Gau, Felipe Korzenny•ARTICLE•Social Behavior and Personality…•2009

    Values associated with sports attitudes and consumption behavior were examined. Data were collected by an online survey questionnaire ( N = 3001), and one-way ANOVA was used. Results showed that people who spent money on attending/viewing events put more importance on sports than did those who did not spend money on such events. The consumption group was more likely than the nonconsumption group to enjoy taking risks. However, the non-consumption…

  • The influence of cultural values on spectators' sport attitudes and team identification: An East-West perspective

    Open Access•Li-Shiue Gau, Jong-Chae Kim•ARTICLE•Social Behavior and Personality…•2011

    The impacts of national cultural-value configurations on spectator sport attitudes and fan team identification were examined. The proposition was explored that associations among fans' sports attitudes and team identification are weaker in cultures with value systems centering on the pursuit of knowledge versus cultures centering on individual liberty and enjoyment of life. Surveys of comparable samples of college students were taken from 3 count…

  • A Ten-Value-Type Framework Associated With Spectator Sports: A Qualitative Inquiry

    Open Access•Li-Shiue Gau, Jeffrey James et al.•ARTICLE•SAGE Open•2013

    Prior value studies in sport settings have been focused on participation rather than spectatorship. This study is an initial step in examining the values associated with spectator sports. Interviews and focus groups were utilized in this qualitative study within four progressive phases for triangulation, transferability, and constant comparative assessment. A total of 54 individuals participated in the study. Because values were subjectively perc…

  • Development of a Model Connecting Self-directive Value and Satisfaction of Sociability Needs in Sport Spectators

    Open Access•Li-Shiue Gau•ARTICLE•Social Behavior and Personality…•2013

    I developed a model for spectators of team sporting events in a collectivistic society to explain the relationships among self-directive value, team identification, social capital, and a sense of belonging in the context of being a member of a fan group. I distributed a survey in central Taiwan to 890 people who watched a sporting event for at least 30 minutes per week. The results showed that the model I had developed was supported except that m…

  • Identifying Core, Exciting, and Hybrid Attributes in Fans' Assessments of Major (World Cup) Spectator Sports Events

    Open Access•Li-Shiue Gau•ARTICLE•Psychological Reports•2013

    This paper adopts a methodology of asymmetrical analyses to investigate the relevant importance of spectator sport attributes in terms of their non-linear associations with the benefits that fans experience while watching sports. Questionnaires tapping 16 attributes (e.g., teamwork, sportsmanship, level of competition) and 16 benefits (e.g., good mood, exciting experience, support for my favorite team) were distributed to a sample of fans at the …

  • Explaining Seemingly Paradoxical Consumer Experiences: Conjoining Weekly Road Rage and Church Attendance

    Open Access•Li-Shiue Gau, Arch G Woodside et al.•ARTICLE•Journal of Religion and Health•2015

  • Parallel Leisure Sport Activities Diversity with Economic, Social and Human Development Indicators

    Open Access•Li-Shiue Gau, Pham Thuy Duong et al.•ARTICLE•Social Indicators Research•2022•Cited by: 1•References: 22

  • Examining the sustainable leisure and business values in sporting events and lottery analyses development

    Open Access•Li-Shiue Gau, Hsiu-Tan Chu et al.•ARTICLE•Journal of Infrastructure Policy…•2024

    Purpose: This study aims to clarify the meaning of sport analysis, explore the contributions derived from sporting event analysts, and highlights the importance of responsible sport gambling. It also investigates how sustainable practices can be integrated into sports analysis to enhance social well-being. Design/methodology/approach: Secondary text data from government documents, news articles, and website information were extracted by searching…

Psychology (7 works) · Social Psychology (7 works) · Sport and Mega-Event Impacts (6 works) · Sports, Gender, and Society (6 works) · Social Psychology (5 works) · Sociology (5 works) · Advertising (3 works) · Business (3 works) · Media Influence and Health (3 works) · Political science (3 works)

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