William G Hayward
Biographic Data
| ID | 2750827 |
|---|---|
| NAME | William G Hayward |
| GIVEN NAMES | William G |
| FAMILY NAME | Hayward |
| SIGNATURE | HAYWARD W G |
| AFFILIATIONS | University of Hong Kong |
| ORCID | 0000-0002-7248-0301 |
| VERIFIED | Yes |
| TOTAL WORKS | 6 |
| TOTAL CITATIONS | 10 |
| AUTHOR COUNT | 6 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2005 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
The effect of emotional expression on age estimates is modulated by face age and participant age
Observers can infer a person's age from the face, but not perfectly, and emotional expressions have been shown to affect these judgments. However, the effect of expressions on age perception is still not well understood. In this study, we first asked young Asian participants to estimate the age of young, middle-aged, and older White faces, showing neutral, happy, and angry expressions (Experiment 1), and additionally recruited young and older Asi…
Facilitation and interference are asymmetric in holistic face processing
A hallmark of face specificity is holistic processing. It is typically measured by paradigms such as the part–whole and composite tasks. However, these tasks show little evidence for common variance, so a comprehensive account of holistic processing remains elusive. One aspect that varies between tasks is whether they measure facilitation or interference from holistic processing. In this study, we examined facilitation and interference in a singl…
Holistic face processing is influenced by non‐conscious visual information
Holistic face processing has been widely implicated in conscious face perception. Yet, little is known about whether holistic face processing occurs when faces are processed unconsciously. The present study used the composite face task and continuous flash suppression (CFS) to inspect whether the processing of target facial information (the top half of a face) is influenced by irrelevant information (the bottom half) that is presented unconscious…
Visual perception and visual mental imagery of emotional faces generate similar expression aftereffects
Contact and other-race effects in configural and component processing of faces
Other-race faces are generally recognized more poorly than own-race faces. There has been a long-standing interest in the extent to which differences in contact contribute to this other-race effect (ORE). Here, we examined the effect of contact on two distinct aspects of face memory, memory for configuration and for components, both of which are better for own-race than other-race faces. Configural and component memory were measured using recogni…
Cultural Difference in the Application of the Diagnosticity Principle to Schematic Faces
Tversky's (1977) diagnosticity principle implies that categorization affects similarity, and that similarity in turn is based on context. However, Nisbett, Peng, Choi, and Norenzayan (2001) suggest that Chinese and Westerners differ in their sensitivity to context and categorization. Because of these differences, it is not clear whether Chinese should follow the diagnosticity principle. To explore these possibilities, we conducted a cross-cultura…
Contact and other-race effects in configural and component processing of faces
Other-race faces are generally recognized more poorly than own-race faces. There has been a long-standing interest in the extent to which differences in contact contribute to this other-race effect (ORE). Here, we examined the effect of contact on two distinct aspects of face memory, memory for configuration and for components, both of which are better for own-race than other-race faces. Configural and component memory were measured using recogni…
Cultural Difference in the Application of the Diagnosticity Principle to Schematic Faces
Tversky's (1977) diagnosticity principle implies that categorization affects similarity, and that similarity in turn is based on context. However, Nisbett, Peng, Choi, and Norenzayan (2001) suggest that Chinese and Westerners differ in their sensitivity to context and categorization. Because of these differences, it is not clear whether Chinese should follow the diagnosticity principle. To explore these possibilities, we conducted a cross-cultura…
Contact and other-race effects in configural and component processing of faces
Other-race faces are generally recognized more poorly than own-race faces. There has been a long-standing interest in the extent to which differences in contact contribute to this other-race effect (ORE). Here, we examined the effect of contact on two distinct aspects of face memory, memory for configuration and for components, both of which are better for own-race than other-race faces. Configural and component memory were measured using recogni…
Visual perception and visual mental imagery of emotional faces generate similar expression aftereffects
Holistic face processing is influenced by non‐conscious visual information
Holistic face processing has been widely implicated in conscious face perception. Yet, little is known about whether holistic face processing occurs when faces are processed unconsciously. The present study used the composite face task and continuous flash suppression (CFS) to inspect whether the processing of target facial information (the top half of a face) is influenced by irrelevant information (the bottom half) that is presented unconscious…
Facilitation and interference are asymmetric in holistic face processing
A hallmark of face specificity is holistic processing. It is typically measured by paradigms such as the part–whole and composite tasks. However, these tasks show little evidence for common variance, so a comprehensive account of holistic processing remains elusive. One aspect that varies between tasks is whether they measure facilitation or interference from holistic processing. In this study, we examined facilitation and interference in a singl…
The effect of emotional expression on age estimates is modulated by face age and participant age
Observers can infer a person's age from the face, but not perfectly, and emotional expressions have been shown to affect these judgments. However, the effect of expressions on age perception is still not well understood. In this study, we first asked young Asian participants to estimate the age of young, middle-aged, and older White faces, showing neutral, happy, and angry expressions (Experiment 1), and additionally recruited young and older Asi…
Cognitive psychology (5 works) · Face Recognition and Perception (5 works) · Psychology (5 works) · Neuroscience (4 works) · Perception (4 works) · Communication (3 works) · Evolutionary Psychology and Human Behavior (3 works) · Face perception (3 works) · Psychology of Moral and Emotional Judgment (3 works) · Cognition (2 works)