Ines Dužević
Biographic Data
| ID | 2777239 |
|---|---|
| NAME | Ines Dužević |
| GIVEN NAMES | Ines |
| FAMILY NAME | Dužević |
| SIGNATURE | DUŽEVIĆ I |
| AFFILIATIONS | University of Zagreb |
| ORCID | 0000-0002-0722-6235 |
| VERIFIED | Yes |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2016 |
| LATEST PUBLICATION YEAR | 2016 |
| H-INDEX | 0 |
Customer satisfaction and loyalty factors of Mobile Commerce among young retail customers in Croatia
Mobile technology has begun to transform the way young retail consumers shop, allowing them more intermediate control over purchasing process. With competition accelerating in retail industry, mobile devices have been used widely in delivering value-added services. Hence, mobile commerce is likely to make a strong influence on business activities, consumer behavior, as well as national and global markets. The purpose of this paper is to identify …
No prominent works on this page.
Customer satisfaction and loyalty factors of Mobile Commerce among young retail customers in Croatia
Mobile technology has begun to transform the way young retail consumers shop, allowing them more intermediate control over purchasing process. With competition accelerating in retail industry, mobile devices have been used widely in delivering value-added services. Hence, mobile commerce is likely to make a strong influence on business activities, consumer behavior, as well as national and global markets. The purpose of this paper is to identify …
Advertising (1 work) · Business (1 work) · Computer Science (1 work) · Consumer Retail Behavior Studies (1 work) · Customer delight (1 work) · Customer retention (1 work) · Customer satisfaction (1 work) · Digital Marketing and Social Media (1 work) · Loyalty (1 work) · Loyalty business model (1 work)