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Q Gong

Biographic Data

ID28553
NAMEQ Gong
GIVEN NAMESQ
FAMILY NAMEGong
SIGNATUREGONG Q
AFFILIATIONSCurtin University
ORCID0000-0003-4736-180X
VERIFIEDYes
TOTAL WORKS12
TOTAL CITATIONS20
AUTHOR COUNT12
EDITOR COUNT0
FIRST PUBLICATION YEAR2019
LATEST PUBLICATION YEAR2026
H-INDEX2
  • From TikTok exodus to RedNote rituals: A transcultural communication analysis of the “Cat Tax” phenomenon

    Open Access•Ruibing Jin, Q Gong•ARTICLE•Journal of International and…•2026

    Amid growing global interconnectivity, transcultural communication offers a critical framework for understanding cultural interaction in digitally mediated, participatory spaces. This study examines the “Cat Tax” meme on RedNote (Xiaohongshu), highlighting its role as humorous, user-generated content negotiated between established users and recent migrants from TikTok, self-identified as “TikTok Refugees.” Grounded in Hepp's (2015) transcultural …

  • Hollywood in China: Behind the Scenes of the World’s Largest Movie Market, Ying Zhu (2022)

    Q Gong•ARTICLE•East Asian Journal of Popular…•2025

    Review of: Hollywood in China: Behind the Scenes of the World’s Largest Movie Market , Ying Zhu (2022) New York: The New Press, 370 pp., ISBN 978-1-62097-218-2, h/bk, USD 32.99

  • Black humour as official slogan: The CDA from Chinese anti-epidemic discourse

    Open Access•Yifan Chen, Q Gong et al.•ARTICLE•Language & Communication•2025•Cited by: 1•References: 29

    Black humour is associated with illness, death, and crisis and is frequently used as grassroots resistance to hegemonic power. However, black humour has received little attention concerning how it is appropriated by the state. Thus, this study contributes to reconceptualise black humour as the anti-epidemic slogans of the Chinese Communist Party by combining Bakhtin's carnivalesque and Van Leeuwen's (2007) legitimation strategies within Critical …

  • Televising Chineseness: Gender, Nation, and Subjectivity, Geng Song (2022)

    Q Gong•ARTICLE•East Asian Journal of Popular…•2024

    Review of: Televising Chineseness: Gender, Nation, and Subjectivity , Geng Song (2022) Ann Arbor, MI: University of Michigan Press, 252 pp., ISBN 978-0-47207-529-4, h/bk, $75.00 ISBN 978-0-47205-529-6, p/bk, $29.95 ISBN 978-0-47222-004-5, e-book, $29.95

  • Continuity and Disjuncture: The Translocal-Transnational Experiences of Chinese Skilled Trade Workers in Western Australia

    Q Gong, Huan Wu•ARTICLE•positions asia critique•2024•Cited by: 1•References: 16

    Research on transnational migration from China since the 1990s has focused on stories about highly educated, skilled migrants. Little research has been done about the transnational migration of skilled trade workers who moved from China to Western countries. This article endeavors to analyze the experiences of this cohort through a case study of skilled trade workers who migrated to the state of Western Australia (WA) from China in the early 2000…

  • Translanguaging and “English Only” at Universities

    Open Access•Toni Dobinson, Stephanie Dryden et al.•ARTICLE•TESOL Quarterly•2024•Cited by: 3•References: 25

    Translanguaging literature has broadly discussed translanguaging as fostering expressive and creative interactions within classroom contexts. Often overlooked, however, are the responses of students who are encouraged to translanguage in spaces they previously deemed to be reserved for the dominant language only. Using Linguistic Ethno‐graphy, we investigate the interactions of eight Chinese university students in two classroom settings at an Aus…

  • Telling China’s Story Well’ as propaganda campaign slogan: International, domestic and the pandemic

    Open Access•Jian Xu, Q Gong•ARTICLE•Media Culture & Society•2024•Cited by: 11•References: 4

    The article critically examines ‘Telling China’s Story Well’ (TCSW), a popular propaganda campaign slogan proposed by Chinese President Xi Jinping in 2013. Drawing on theories about storytelling and propaganda and using the COVID-19 as a contextualised example, the paper discusses how the slogan was adapted into ‘Telling China’s Anti-pandemic Story Well’ to mobilise domestic and external propaganda of the Chinese Communist Party (CCP) during the …

  • Unpacking ‘baby man’ in Chinese social media: A Feminist Critical Discourse Analysis

    Open Access•Yifan Chen, Q Gong•ARTICLE•Critical Discourse Studies•2024•Cited by: 1•References: 39

    This paper argues that the proliferation of the new term ‘baby man’ has an impact on reconstructing established gender relationships and resisting China's authoritarian political power in a highly-censored online environment. This study employs feminist critical discourse analysis to investigate how Chinese feminism adopts the discursive construction of ‘baby man’ and how they echo the complex historical and sociocultural backgrounds through a ca…

  • Bureaucrats on Douyin: The Official Appropriation of Egao in Promoting Tourism on Chinese Social Media

    Open Access•Yifan Chen, Q Gong•ARTICLE•Asian Studies Review•2024•Cited by: 1•References: 8

    Egao (spoofing), a popular form of Chinese parody, employs humorous and mocking techniques in verbal and visual forms. Its grassroots nature often endows egao with an anti-authoritarian stance, but little scholarly attention has been paid to the increasing use of egao by Chinese public officials on social media. This article looks at this new trend by examining how local officials on the Chinese version of TikTok, Douyin, use egao. Drawing on Bak…

  • Maintaining ideological security and legitimacy in digital China: Governance of cyber historical nihilism

    Open Access•Jian Xu, Q Gong et al.•ARTICLE•Media International Australia•2022•References: 17

    This article studies the governance of 'cyber historical nihilism' in China. By performing document analysis of the regulatory policies and actions against cyber historical nihilism, we found that cyber historical nihilism is mainly governed as harmful 'online content' and a threatening 'ideological trend', and its governance has incorporated agencies and measures of China's 'internet governance' and 'ideological and political education'. We argu…

  • Migrant placemaking and authorship: Digital storytelling by Chinese interprovincial students

    He Zhang, Q Gong•ARTICLE•Continuum•2021•Cited by: 1•References: 2

    This article examines how Chinese domestic migrants make meaning of destinations using video creation technologies. It considers the example of how interprovincial university students adopt the participatory and creative practice of digital storytelling. The article finds that the students have created stories of the South (Nanfang) in ways that diverge from the mythologization in official discourse. This mythologization of the South is the resul…

  • Breaking with old ideas: Chinese students' perceptions of China's 'neoliberal turn' in higher education

    Open Access•Q Gong, Toni Dobinson•ARTICLE•Discourse Studies in the Cultural…•2019•Cited by: 1•References: 29

    Maoist policy in China emphasised the peasants and workers. It integrated academic study with productive labour to nurture socialist citizens useful for the nation’s modernisation. More recently, China has been described as having a ‘neoliberal turn’ but many see the situation as more complex than this due to the significant role given to the state in economic development and governance. Using the film ‘Breaking with Old Ideas’ [Li, W. (1975). Br…

  • Telling China’s Story Well’ as propaganda campaign slogan: International, domestic and the pandemic

    Open Access•Jian Xu, Q Gong•ARTICLE•Media Culture & Society•2024•Cited by: 11•References: 4

    The article critically examines ‘Telling China’s Story Well’ (TCSW), a popular propaganda campaign slogan proposed by Chinese President Xi Jinping in 2013. Drawing on theories about storytelling and propaganda and using the COVID-19 as a contextualised example, the paper discusses how the slogan was adapted into ‘Telling China’s Anti-pandemic Story Well’ to mobilise domestic and external propaganda of the Chinese Communist Party (CCP) during the …

  • Translanguaging and “English Only” at Universities

    Open Access•Toni Dobinson, Stephanie Dryden et al.•ARTICLE•TESOL Quarterly•2024•Cited by: 3•References: 25

    Translanguaging literature has broadly discussed translanguaging as fostering expressive and creative interactions within classroom contexts. Often overlooked, however, are the responses of students who are encouraged to translanguage in spaces they previously deemed to be reserved for the dominant language only. Using Linguistic Ethno‐graphy, we investigate the interactions of eight Chinese university students in two classroom settings at an Aus…

  • Black humour as official slogan: The CDA from Chinese anti-epidemic discourse

    Open Access•Yifan Chen, Q Gong et al.•ARTICLE•Language & Communication•2025•Cited by: 1•References: 29

    Black humour is associated with illness, death, and crisis and is frequently used as grassroots resistance to hegemonic power. However, black humour has received little attention concerning how it is appropriated by the state. Thus, this study contributes to reconceptualise black humour as the anti-epidemic slogans of the Chinese Communist Party by combining Bakhtin's carnivalesque and Van Leeuwen's (2007) legitimation strategies within Critical …

  • Continuity and Disjuncture: The Translocal-Transnational Experiences of Chinese Skilled Trade Workers in Western Australia

    Q Gong, Huan Wu•ARTICLE•positions asia critique•2024•Cited by: 1•References: 16

    Research on transnational migration from China since the 1990s has focused on stories about highly educated, skilled migrants. Little research has been done about the transnational migration of skilled trade workers who moved from China to Western countries. This article endeavors to analyze the experiences of this cohort through a case study of skilled trade workers who migrated to the state of Western Australia (WA) from China in the early 2000…

  • Unpacking ‘baby man’ in Chinese social media: A Feminist Critical Discourse Analysis

    Open Access•Yifan Chen, Q Gong•ARTICLE•Critical Discourse Studies•2024•Cited by: 1•References: 39

    This paper argues that the proliferation of the new term ‘baby man’ has an impact on reconstructing established gender relationships and resisting China's authoritarian political power in a highly-censored online environment. This study employs feminist critical discourse analysis to investigate how Chinese feminism adopts the discursive construction of ‘baby man’ and how they echo the complex historical and sociocultural backgrounds through a ca…

  • Bureaucrats on Douyin: The Official Appropriation of Egao in Promoting Tourism on Chinese Social Media

    Open Access•Yifan Chen, Q Gong•ARTICLE•Asian Studies Review•2024•Cited by: 1•References: 8

    Egao (spoofing), a popular form of Chinese parody, employs humorous and mocking techniques in verbal and visual forms. Its grassroots nature often endows egao with an anti-authoritarian stance, but little scholarly attention has been paid to the increasing use of egao by Chinese public officials on social media. This article looks at this new trend by examining how local officials on the Chinese version of TikTok, Douyin, use egao. Drawing on Bak…

  • Migrant placemaking and authorship: Digital storytelling by Chinese interprovincial students

    He Zhang, Q Gong•ARTICLE•Continuum•2021•Cited by: 1•References: 2

    This article examines how Chinese domestic migrants make meaning of destinations using video creation technologies. It considers the example of how interprovincial university students adopt the participatory and creative practice of digital storytelling. The article finds that the students have created stories of the South (Nanfang) in ways that diverge from the mythologization in official discourse. This mythologization of the South is the resul…

  • Breaking with old ideas: Chinese students' perceptions of China's 'neoliberal turn' in higher education

    Open Access•Q Gong, Toni Dobinson•ARTICLE•Discourse Studies in the Cultural…•2019•Cited by: 1•References: 29

    Maoist policy in China emphasised the peasants and workers. It integrated academic study with productive labour to nurture socialist citizens useful for the nation’s modernisation. More recently, China has been described as having a ‘neoliberal turn’ but many see the situation as more complex than this due to the significant role given to the state in economic development and governance. Using the film ‘Breaking with Old Ideas’ [Li, W. (1975). Br…

  • Breaking with old ideas: Chinese students' perceptions of China's 'neoliberal turn' in higher education

    Open Access•Q Gong, Toni Dobinson•ARTICLE•Discourse Studies in the Cultural…•2019•Cited by: 1•References: 29

    Maoist policy in China emphasised the peasants and workers. It integrated academic study with productive labour to nurture socialist citizens useful for the nation’s modernisation. More recently, China has been described as having a ‘neoliberal turn’ but many see the situation as more complex than this due to the significant role given to the state in economic development and governance. Using the film ‘Breaking with Old Ideas’ [Li, W. (1975). Br…

  • Migrant placemaking and authorship: Digital storytelling by Chinese interprovincial students

    He Zhang, Q Gong•ARTICLE•Continuum•2021•Cited by: 1•References: 2

    This article examines how Chinese domestic migrants make meaning of destinations using video creation technologies. It considers the example of how interprovincial university students adopt the participatory and creative practice of digital storytelling. The article finds that the students have created stories of the South (Nanfang) in ways that diverge from the mythologization in official discourse. This mythologization of the South is the resul…

  • Maintaining ideological security and legitimacy in digital China: Governance of cyber historical nihilism

    Open Access•Jian Xu, Q Gong et al.•ARTICLE•Media International Australia•2022•References: 17

    This article studies the governance of 'cyber historical nihilism' in China. By performing document analysis of the regulatory policies and actions against cyber historical nihilism, we found that cyber historical nihilism is mainly governed as harmful 'online content' and a threatening 'ideological trend', and its governance has incorporated agencies and measures of China's 'internet governance' and 'ideological and political education'. We argu…

  • Televising Chineseness: Gender, Nation, and Subjectivity, Geng Song (2022)

    Q Gong•ARTICLE•East Asian Journal of Popular…•2024

    Review of: Televising Chineseness: Gender, Nation, and Subjectivity , Geng Song (2022) Ann Arbor, MI: University of Michigan Press, 252 pp., ISBN 978-0-47207-529-4, h/bk, $75.00 ISBN 978-0-47205-529-6, p/bk, $29.95 ISBN 978-0-47222-004-5, e-book, $29.95

  • Continuity and Disjuncture: The Translocal-Transnational Experiences of Chinese Skilled Trade Workers in Western Australia

    Q Gong, Huan Wu•ARTICLE•positions asia critique•2024•Cited by: 1•References: 16

    Research on transnational migration from China since the 1990s has focused on stories about highly educated, skilled migrants. Little research has been done about the transnational migration of skilled trade workers who moved from China to Western countries. This article endeavors to analyze the experiences of this cohort through a case study of skilled trade workers who migrated to the state of Western Australia (WA) from China in the early 2000…

  • Translanguaging and “English Only” at Universities

    Open Access•Toni Dobinson, Stephanie Dryden et al.•ARTICLE•TESOL Quarterly•2024•Cited by: 3•References: 25

    Translanguaging literature has broadly discussed translanguaging as fostering expressive and creative interactions within classroom contexts. Often overlooked, however, are the responses of students who are encouraged to translanguage in spaces they previously deemed to be reserved for the dominant language only. Using Linguistic Ethno‐graphy, we investigate the interactions of eight Chinese university students in two classroom settings at an Aus…

  • Telling China’s Story Well’ as propaganda campaign slogan: International, domestic and the pandemic

    Open Access•Jian Xu, Q Gong•ARTICLE•Media Culture & Society•2024•Cited by: 11•References: 4

    The article critically examines ‘Telling China’s Story Well’ (TCSW), a popular propaganda campaign slogan proposed by Chinese President Xi Jinping in 2013. Drawing on theories about storytelling and propaganda and using the COVID-19 as a contextualised example, the paper discusses how the slogan was adapted into ‘Telling China’s Anti-pandemic Story Well’ to mobilise domestic and external propaganda of the Chinese Communist Party (CCP) during the …

  • Unpacking ‘baby man’ in Chinese social media: A Feminist Critical Discourse Analysis

    Open Access•Yifan Chen, Q Gong•ARTICLE•Critical Discourse Studies•2024•Cited by: 1•References: 39

    This paper argues that the proliferation of the new term ‘baby man’ has an impact on reconstructing established gender relationships and resisting China's authoritarian political power in a highly-censored online environment. This study employs feminist critical discourse analysis to investigate how Chinese feminism adopts the discursive construction of ‘baby man’ and how they echo the complex historical and sociocultural backgrounds through a ca…

  • Bureaucrats on Douyin: The Official Appropriation of Egao in Promoting Tourism on Chinese Social Media

    Open Access•Yifan Chen, Q Gong•ARTICLE•Asian Studies Review•2024•Cited by: 1•References: 8

    Egao (spoofing), a popular form of Chinese parody, employs humorous and mocking techniques in verbal and visual forms. Its grassroots nature often endows egao with an anti-authoritarian stance, but little scholarly attention has been paid to the increasing use of egao by Chinese public officials on social media. This article looks at this new trend by examining how local officials on the Chinese version of TikTok, Douyin, use egao. Drawing on Bak…

  • Hollywood in China: Behind the Scenes of the World’s Largest Movie Market, Ying Zhu (2022)

    Q Gong•ARTICLE•East Asian Journal of Popular…•2025

    Review of: Hollywood in China: Behind the Scenes of the World’s Largest Movie Market , Ying Zhu (2022) New York: The New Press, 370 pp., ISBN 978-1-62097-218-2, h/bk, USD 32.99

  • Black humour as official slogan: The CDA from Chinese anti-epidemic discourse

    Open Access•Yifan Chen, Q Gong et al.•ARTICLE•Language & Communication•2025•Cited by: 1•References: 29

    Black humour is associated with illness, death, and crisis and is frequently used as grassroots resistance to hegemonic power. However, black humour has received little attention concerning how it is appropriated by the state. Thus, this study contributes to reconceptualise black humour as the anti-epidemic slogans of the Chinese Communist Party by combining Bakhtin's carnivalesque and Van Leeuwen's (2007) legitimation strategies within Critical …

  • From TikTok exodus to RedNote rituals: A transcultural communication analysis of the “Cat Tax” phenomenon

    Open Access•Ruibing Jin, Q Gong•ARTICLE•Journal of International and…•2026

    Amid growing global interconnectivity, transcultural communication offers a critical framework for understanding cultural interaction in digitally mediated, participatory spaces. This study examines the “Cat Tax” meme on RedNote (Xiaohongshu), highlighting its role as humorous, user-generated content negotiated between established users and recent migrants from TikTok, self-identified as “TikTok Refugees.” Grounded in Hepp's (2015) transcultural …

Sociology (10 works) · Political science (7 works) · Law (5 works) · China (4 works) · China's Socioeconomic Reforms and Governance (4 works) · Economics (4 works) · Gender Studies (4 works) · Media studies (4 works) · Politics (4 works) · Law (3 works)

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