Maria Kontesa
Biographic Data
| ID | 3079194 |
|---|---|
| NAME | Maria Kontesa |
| GIVEN NAMES | Maria |
| FAMILY NAME | Kontesa |
| SIGNATURE | KONTESA M |
| AFFILIATIONS | Universitas Widya Dharma Pontianak |
| ORCID | 0000-0002-9247-9228 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Does self-congruity matter for virtual influencer’s non-fungible token (NFT) purchase intentions? The role of financial literacy
Purpose This research aims to examine how financial literacy moderates the mediation of attitude toward virtual influencers’ non-fungible tokens (NFTs) or ATB on the relationship between purchase intention and self-congruity, which includes symbolic representation, self-image congruence and emotional value. Initially, we investigated the mediation effect of ATB on the relationship between self-congruity and purchase intention. Subsequently, we an…
Does digital transformation matter for international diversification? The role of product market competition
Purpose This study aims to investigate the impact of product market competition on the relationship between firm digital transformation and international diversification. It aims to uncover how competition moderates this relationship and to reveal the nonlinear dynamics between digital transformation and international diversification in strategic decision-making processes. Design/methodology/approach Using a panel logistic regression analysis, th…
Sea surface temperature anomalies and cash holdings
No prominent works on this page.
Sea surface temperature anomalies and cash holdings
Does digital transformation matter for international diversification? The role of product market competition
Purpose This study aims to investigate the impact of product market competition on the relationship between firm digital transformation and international diversification. It aims to uncover how competition moderates this relationship and to reveal the nonlinear dynamics between digital transformation and international diversification in strategic decision-making processes. Design/methodology/approach Using a panel logistic regression analysis, th…
Does self-congruity matter for virtual influencer’s non-fungible token (NFT) purchase intentions? The role of financial literacy
Purpose This research aims to examine how financial literacy moderates the mediation of attitude toward virtual influencers’ non-fungible tokens (NFTs) or ATB on the relationship between purchase intention and self-congruity, which includes symbolic representation, self-image congruence and emotional value. Initially, we investigated the mediation effect of ATB on the relationship between self-congruity and purchase intention. Subsequently, we an…
Business (3 works) · Econometrics (2 works) · Economics (2 works) · Finance (2 works) · Panel data (2 works) · Business Strategy and Innovation (1 work) · Cash (1 work) · Cash management (1 work) · Climate change (1 work) · Computer Science (1 work)