Lluís Garay
Biographic Data
| ID | 3099830 |
|---|---|
| NAME | Lluís Garay |
| GIVEN NAMES | Lluís |
| FAMILY NAME | Garay |
| SIGNATURE | GARAY L |
| AFFILIATIONS | Universitat Oberta de Catalunya |
| ORCID | 0000-0002-4209-3319 |
| VERIFIED | Yes |
| TOTAL WORKS | 11 |
| TOTAL CITATIONS | 56 |
| AUTHOR COUNT | 11 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2011 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 4 |
Bridging the Green Gap in Homesharing: How Platforms can Increase Hosts’ Sustainability Intentions and Behavior
Homesharing platforms are under substantive pressure to become more environmentally sustainable. Key to this challenge is these platforms’ homesharing hosts, who have the opportunity to introduce new sustainability innovations (e.g., water-saving measures). However, knowledge of what drives hosts’ sustainability behavior is currently limited. We address this gap and investigate antecedents for hosts’ sustainability intentions. Our study is based …
Tourism content on Twitter (X) during a crisis
This study explores the themes and actors that dominated tourism-related tweets over the first two years of the COVID-19 emergency (2020−2021) and examines Twitter (X)’s potential as a communication tool within tourism crisis management. A mixed-methods research design was adopted to analyse almost half a million Twitter (X) posts that included the keyword ‘tourism’ and pandemic-related terms. The outcomes suggest that a select number of actors a…
‘Belong anywhere’: Focusing on authenticity and the role of Airbnb in the projected destination image
There is little research that analyses the contribution of tourism‐related digital platforms, and particularly Airbnb, to the creation and projection of international destinations' images. This study seeks to address this gap by developing a content analysis of the Airbnb Guides to more than 500 global urban neighbourhoods (globalhoods). We analysed Airbnb users' descriptions posted in the period following the Great Recession up to the COVID‐19 p…
Beyond the big touristic city: Nature and distribution of Airbnb in regional destinations in Catalonia (Spain)
Airbnb, as the world’s best-known short-stay rentals’ platform, is disrupting tourism everywhere, but studies into its growth and impact have been mostly limited to international urban destinations. To cover this gap, this study uses a database of 32,421 Airbnb listings obtained from its website to analyse, using a correlational and a linear regressions analysis, their distribution and nature across Catalonia’s 946 municipalities (excluding Barce…
Politicising platform-mediated tourism rentals in the digital sphere: Airbnb in Madrid and Barcelona
Both short-term tourism rentals and the digital platforms that manage and mediate them have expanded enormously in recent years, against a backdrop of increasing platform urbanism and platform capitalism. This expansion triggers transformations that are contributing to acute negative externalities never envisaged within the original ethos and sustainability promises of the sharing economy. The severe knock-on effects of the unanticipated reconfig…
Airbnb's contribution to socio-spatial inequalities and geographies of resistance in Barcelona
Red flags are increasingly being raised over the contribution of short term tourism rentals (mediated by platforms such as Airbnb) to socio-spatial inequalities and residential displacement. In many cases, the most vocal reactions have come from social movements claiming the Right to the City through particular geographies of resistance that underpin protest counter-narratives in the digital and non-digital spheres. In order to evaluate this rela…
User Engagement in Festival Virtual Brand Communities: The Cases of Sónar and Primavera Sound (Barcelona)
Resource branding has become a cocreated process carried out within virtual brand communities (VBCs), which boost the social connectivity of users and contribute to placemaking. However, due to the very nature of VBCs, branding strategies rely on user engagement to succeed. The present study has performed a multidimensional and mixed-method analysis of almost 4,000 entries in the Facebook and Twitter VBCs of two renowned European music festivals,…
Decomposing and relating user engagement in festivals’ virtual brand communities: An analysis of Sónar’s Twitter and Facebook
Festival branding is undergoing a revolution based on the consolidation of new communicative behaviours in virtual brand communities (VBCs), above all, channelled through social media platforms. Although the literature on festivals has analysed engagement in VBCs, this study provides an in-depth observation of the profiles of festival VBCs users, how they modulate engagement attributes and behaviours and how these relate to their engagement focus…
Understanding sustainability behaviour: The relationship between information acquisition, proactivity and performance
A Social Cognitive Theory of sustainability empathy
Life cycles, stages and tourism history
Life cycles, stages and tourism history
A Social Cognitive Theory of sustainability empathy
Airbnb's contribution to socio-spatial inequalities and geographies of resistance in Barcelona
Red flags are increasingly being raised over the contribution of short term tourism rentals (mediated by platforms such as Airbnb) to socio-spatial inequalities and residential displacement. In many cases, the most vocal reactions have come from social movements claiming the Right to the City through particular geographies of resistance that underpin protest counter-narratives in the digital and non-digital spheres. In order to evaluate this rela…
Understanding sustainability behaviour: The relationship between information acquisition, proactivity and performance
Life cycles, stages and tourism history
A Social Cognitive Theory of sustainability empathy
Understanding sustainability behaviour: The relationship between information acquisition, proactivity and performance
Decomposing and relating user engagement in festivals’ virtual brand communities: An analysis of Sónar’s Twitter and Facebook
Festival branding is undergoing a revolution based on the consolidation of new communicative behaviours in virtual brand communities (VBCs), above all, channelled through social media platforms. Although the literature on festivals has analysed engagement in VBCs, this study provides an in-depth observation of the profiles of festival VBCs users, how they modulate engagement attributes and behaviours and how these relate to their engagement focus…
User Engagement in Festival Virtual Brand Communities: The Cases of Sónar and Primavera Sound (Barcelona)
Resource branding has become a cocreated process carried out within virtual brand communities (VBCs), which boost the social connectivity of users and contribute to placemaking. However, due to the very nature of VBCs, branding strategies rely on user engagement to succeed. The present study has performed a multidimensional and mixed-method analysis of almost 4,000 entries in the Facebook and Twitter VBCs of two renowned European music festivals,…
Beyond the big touristic city: Nature and distribution of Airbnb in regional destinations in Catalonia (Spain)
Airbnb, as the world’s best-known short-stay rentals’ platform, is disrupting tourism everywhere, but studies into its growth and impact have been mostly limited to international urban destinations. To cover this gap, this study uses a database of 32,421 Airbnb listings obtained from its website to analyse, using a correlational and a linear regressions analysis, their distribution and nature across Catalonia’s 946 municipalities (excluding Barce…
Politicising platform-mediated tourism rentals in the digital sphere: Airbnb in Madrid and Barcelona
Both short-term tourism rentals and the digital platforms that manage and mediate them have expanded enormously in recent years, against a backdrop of increasing platform urbanism and platform capitalism. This expansion triggers transformations that are contributing to acute negative externalities never envisaged within the original ethos and sustainability promises of the sharing economy. The severe knock-on effects of the unanticipated reconfig…
Airbnb's contribution to socio-spatial inequalities and geographies of resistance in Barcelona
Red flags are increasingly being raised over the contribution of short term tourism rentals (mediated by platforms such as Airbnb) to socio-spatial inequalities and residential displacement. In many cases, the most vocal reactions have come from social movements claiming the Right to the City through particular geographies of resistance that underpin protest counter-narratives in the digital and non-digital spheres. In order to evaluate this rela…
‘Belong anywhere’: Focusing on authenticity and the role of Airbnb in the projected destination image
There is little research that analyses the contribution of tourism‐related digital platforms, and particularly Airbnb, to the creation and projection of international destinations' images. This study seeks to address this gap by developing a content analysis of the Airbnb Guides to more than 500 global urban neighbourhoods (globalhoods). We analysed Airbnb users' descriptions posted in the period following the Great Recession up to the COVID‐19 p…
Tourism content on Twitter (X) during a crisis
This study explores the themes and actors that dominated tourism-related tweets over the first two years of the COVID-19 emergency (2020−2021) and examines Twitter (X)’s potential as a communication tool within tourism crisis management. A mixed-methods research design was adopted to analyse almost half a million Twitter (X) posts that included the keyword ‘tourism’ and pandemic-related terms. The outcomes suggest that a select number of actors a…
Bridging the Green Gap in Homesharing: How Platforms can Increase Hosts’ Sustainability Intentions and Behavior
Homesharing platforms are under substantive pressure to become more environmentally sustainable. Key to this challenge is these platforms’ homesharing hosts, who have the opportunity to introduce new sustainability innovations (e.g., water-saving measures). However, knowledge of what drives hosts’ sustainability behavior is currently limited. We address this gap and investigate antecedents for hosts’ sustainability intentions. Our study is based …
Political science (8 works) · Sociology (8 works) · Tourism (8 works) · Business (7 works) · Computer Science (6 works) · Advertising (5 works) · Digital Marketing and Social Media (5 works) · Sharing Economy and Platforms (5 works) · Social media (5 works) · Economic geography (4 works)