Nils Holmberg
Biographic Data
| ID | 316616 |
|---|---|
| NAME | Nils Holmberg |
| GIVEN NAMES | Nils |
| FAMILY NAME | Holmberg |
| SIGNATURE | HOLMBERG N |
| AFFILIATIONS | Lund University |
| ORCID | 0000-0001-5575-7332 |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 5 |
| WORKS AS AUTHOR | 4 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2012 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
In the Mood for Likes
Emotional communication, especially through social media platforms, has become a contemporary populist threat. While this phenomenon has been studied in for example news media and social movements, we know less about its influence on civil society organizations, despite their pluralism being a centerpiece in a vibrant democracy. More specifically, we do not know if social media make civil society organizations more isomorphic and thus decreasing …
Affektiv polarisering i Norden – en oversikt
En åpen og opplyst offentlig samtale er en forutsetning for et velfungerende demokrati. Dette idealet fordrer at borgere i stor grad tolererer meningsmotstandere fremfor å utvikle fiendtlige holdninger til dem man er uenig med. En rekke studier fra USA har imidlertid vist at borgere i økende grad er fiendtlig innstilt til velgere de er politisk uenig med (Iyengar et al., 2019). Dette fenomenet er kjent som affektiv polarisering. Noen studier har …
The cueing power of comments on social media
Previous research demonstrates that conflict framing in news articles can influence individuals’ attention, selection, and distribution of news. However, no study has examined whether the valence of social media comment fields can trigger similar effects for news engagement on Facebook. In this mixed-methods study, we combine eye tracking with surveys, and conduct an experiment in which participants (n = 96) were exposed to 20 Facebook news posts…
The use of eye-tracking and retrospective interviews to study teenagers’ exposure to online advertising
This study investigated (1) potential exposure, (2) actual exposure, and (3) perceived exposure to online advertising in Swedish 15-year-olds. Eye movements of these teenagers were measured while they surfed on the internet for 15 minutes. The results show that the teenagers were potentially exposed to 132 advertisements during this time. The actual exposure was 10 per cent of all potential advertisements. A mixed effect model analysis indicates …
The use of eye-tracking and retrospective interviews to study teenagers’ exposure to online advertising
This study investigated (1) potential exposure, (2) actual exposure, and (3) perceived exposure to online advertising in Swedish 15-year-olds. Eye movements of these teenagers were measured while they surfed on the internet for 15 minutes. The results show that the teenagers were potentially exposed to 132 advertisements during this time. The actual exposure was 10 per cent of all potential advertisements. A mixed effect model analysis indicates …
The use of eye-tracking and retrospective interviews to study teenagers’ exposure to online advertising
This study investigated (1) potential exposure, (2) actual exposure, and (3) perceived exposure to online advertising in Swedish 15-year-olds. Eye movements of these teenagers were measured while they surfed on the internet for 15 minutes. The results show that the teenagers were potentially exposed to 132 advertisements during this time. The actual exposure was 10 per cent of all potential advertisements. A mixed effect model analysis indicates …
The cueing power of comments on social media
Previous research demonstrates that conflict framing in news articles can influence individuals’ attention, selection, and distribution of news. However, no study has examined whether the valence of social media comment fields can trigger similar effects for news engagement on Facebook. In this mixed-methods study, we combine eye tracking with surveys, and conduct an experiment in which participants (n = 96) were exposed to 20 Facebook news posts…
Affektiv polarisering i Norden – en oversikt
En åpen og opplyst offentlig samtale er en forutsetning for et velfungerende demokrati. Dette idealet fordrer at borgere i stor grad tolererer meningsmotstandere fremfor å utvikle fiendtlige holdninger til dem man er uenig med. En rekke studier fra USA har imidlertid vist at borgere i økende grad er fiendtlig innstilt til velgere de er politisk uenig med (Iyengar et al., 2019). Dette fenomenet er kjent som affektiv polarisering. Noen studier har …
In the Mood for Likes
Emotional communication, especially through social media platforms, has become a contemporary populist threat. While this phenomenon has been studied in for example news media and social movements, we know less about its influence on civil society organizations, despite their pluralism being a centerpiece in a vibrant democracy. More specifically, we do not know if social media make civil society organizations more isomorphic and thus decreasing …
Political science (3 works) · Psychology (3 works) · Advertising (2 works) · Impact of Technology on Adolescents (2 works) · Social media (2 works) · Social Media and Politics (2 works) · Social Psychology (2 works) · Business (1 work) · Civil society (1 work) · Cognition (1 work)