Taylor Annabell
Biographic Data
| ID | 316705 |
|---|---|
| NAME | Taylor Annabell |
| GIVEN NAMES | Taylor |
| FAMILY NAME | Annabell |
| SIGNATURE | ANNABELL T |
| AFFILIATIONS | Utrecht University |
| ORCID | 0000-0002-6384-6754 |
| VERIFIED | Yes |
| TOTAL WORKS | 26 |
| TOTAL CITATIONS | 29 |
| AUTHOR COUNT | 26 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2018 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 3 |
Governing political content
The use of social media platforms by politicians, political parties, governments, journalists, influencers and other users for political purposes is a staple part of contemporary society, particularly during election periods. Platform companies have the power to determine, through their private governance configuration, how political content is present, visible and monetized on social media platforms, limited only by mandatory law. This study exa…
“What’s our escape plan, and where are we going to meet up?”
This paper develops the analytical framework of “platform evacuation” to explore the dynamics of collective departure and migration of users from a social media platform due to a crisis in or of platform governance. Drawing on internet research addressing platform governance, platform cultures, creator practices, and digital memory work, we theorise “platform evacuation” as grounded in changes to governance by platforms or governance on platforms…
Consuming the selling experience in-the-moment
Although TikTok Shop has not been fully launched in Europe, users are actively repurposing TikTok LIVE to facilitate commercial activity. This paper examines the emergence of live commerce on TikTok LIVE during Black Friday week in the Netherlands, highlighting how users mobilise the platform’s features to stage commerce as an interactive and participatory spectacle. We conceptualise TikTok LIVE as a hybrid space where entertainment, interaction,…
Calling out disclosures, protecting followers
“But they hardly ever freeze now”
The concept of ‘weather-heritage’ suggests that weather is so central to everyday life that it should be considered a form of intangible cultural heritage, and protected through this lens. Weather contributes to sense of place, and it is through perceived changes to normal weather that people experience atmospheric changes caused by greenhouse gas emissions. This study explores and develops this concept through a study of the weather memories of …
Children as concealed commodities
Our article delves into the emergence of ‘kidfluencers’ within the content creator economy, highlighting how children’s participation intertwines their identities with monetisation strategies on platforms. Focusing on TikTok, we blend ethnographic and legal analysis of 215 videos from 23 kidfluencers in Israel, New Zealand and the Unites States, illuminating the complexities of monetising childhood across cultures. We highlight four monetisation …
"You and TikTok are, and will remain at all times, independent contractors"
Social media platforms are significant actors within the creator economy, shaping the visibility vital for content distribution and facilitating a range of monetisation models. Private governance, established through platform documentation, determines rules for influencers and regulates how monetisation takes place. This article brings together work from influencer studies with the field of platform governance to examine the regulation by platfor…
The Place of a Child on Platforms
This panel delves into the complex entanglement of children within our 'platform society,' spotlighting their roles amidst the dynamics of platformisation, datafication, and monetisation. It scrutinises the emergence of child influencers, mapping their integration and active participation within the influencer economy. This exploration underscores the critical intersection between childhood and platformization, highlighting the commodification an…
Parental pressure, puberty, and red pandas
Creative goods like films are interpreted based on personal and cultural experiences. This study focuses on audience reviews of Pixar’s Turning Red, analyzing how people attribute values to the film’s portrayal of girlhood and motherhood. Using thematic analysis, two main themes emerged: “It Feels Realistic,” where reviewers find the film authentic and relatable through their own experiences and identities, and “Not Age Appropriate,” criticizing …
An algorithmic event
As the year draws to a close, the marketing campaign ‘Spotify Wrapped’ invites users to share their personalised data story on social media. We draw on empirical insights from five creative workshops to examine how university students perceive and respond to the logics of this ‘algorithmic event’ and assertion of identity through ‘wrappification’. Our analysis identifies four themes: the resonance of Wrapped, limits of the Wrapped self, ambience …
Generic visuals in the news as public images
Generic visuals like stock photos and simple data visualizations circulate in the news with increasing frequency, and so do dominant narratives about them. Stock photos are clichéd and inauthentic, data visualizations represent facts, so the narratives go. Such narratives suggest that generic visuals have limited capacity to function as public images – that is, as visual media for social thought and civic spectatorship. Findings from our research…
Influencer as individual and trader
This article grapples with the tension between understanding influencers as individuals with lived experiences and as economic actors who behave like traders. Adopting a multidisciplinary perspective, it explores the boundaries of discrimination faced by influencers in their treatment by brands. It combines a feminist, intersectional approach with legal insights to examine the case study of a Black influencer who publicly withdrew from a brand tr…
Putting the pieces together
This article explores memory as a process of assembling fragments of the past and the concept of memory as assemblage. It examines how the lens and language of assemblage are employed in a 3-minute extract from a research interview, which was selected for analysis by the contributors to this special interview. It uses the interviewer’s articulation of memory work by ‘put[ting] all the pieces together’ as the starting point to discuss how memory i…
The Ideal Influencer
This article examines the construction of the ideal influencer across two sites of articulation within the influencer ecology: influencer coaches and platforms. It seeks to make visible the normative model that underpins and regulates influencer identities, practices and monetization, which is tied to the interests and values of different actors. Drawing on a sample of 70 TikTok videos and Instagram posts from influencer coaches, a dataset of 69 …
(Un)disclosed brand partnerships
This paper analyses how platform policies and interfaces of TikTok, YouTube, Snap, and Instagram shape commercial content for influencers and the legal duty to disclose such content under European consumer law
To Perform or Not to Perform
This article explores narratives of how COVID‐19 impacted the performing arts sector, by drawing on interviews with creative workers in Aotearoa New Zealand. Despite the late exposure to COVID‐19 and the adoption of an elimination approach that afforded opportunities for performing arts to continue to varying extents between 2019 and 2022, cultural workers in Aotearoa New Zealand, as with their overseas counterparts, experienced significant and c…
The multiplicities of platformed remembering
Introduction to the special collection on the platformization of memory
Spotify (Un)wrapped
Each year, Spotify nudges users to share aesthetically pleasing data stories ‘wrapped’ and repackaged from their listening behavior. This article approaches Spotify Wrapped as an annual algorithmic event, defined as a moment in time in which there is a collective orientation towards a particular algorithmic system and its associated data. It offers a methodological contribution to research on datafication of music taste and identities through the…
Cost of Remembering
The use of the term ‘memories’ by social media platforms is not neutral but puts forward a particular understanding of what memories are. I situate the algorithmic resurfacing of the past as ‘memories’ within the dynamic of data colonialism. Memory becomes another layer of human experience that is subjected to datafication and is part of the economic strategy of Facebook to foster increased feelings of intimacy and interdependence. In this paper,…
Renaming and the Relationship Between Colonized and Colonizer
Scrolling back
This article explores how the concept of remediation is part of digital memory work performed by young women on Instagram. While remediation has been used to make sense of the ways sites of memory are represented across time and through different media, mnemonic media practices and forms are remediated in digital memory work. This article draws on interviews, observations of Instagram activities, and focus group data to analyse how other media pr…
Sharing for the memories’
This article examines how young women conceptualize memories within their language use. Through a microanalysis of how the term ‘memories’ and related expressions are mobilized by participants in interviews and digital traces shared on platforms, the study offers insight into everyday articulations of memory. The term ‘memories’ not only denotes the selective reconstruction of the past in the present but also signals how certain experiences, mome…
Sharing ‘memories’ on Instagram
This article examines the performance of remembered experience within sharing in-the-moment carried out by young women on Instagram. I propose that the small stories analytical framework provides a way to examine at a micro level sharing of ‘memories’ online by addressing practices of selecting the past, showing and telling the past and interacting with the past in digital traces. For digital memory studies, this moves beyond a focus on affordanc…
Curating Memories
A core understanding in memory studies is that memory is not formed by an individual in insolation. Instead, it is guided by social frameworks and enacted within a particular social context. This is articulated by van Dijck (2007) as an inseparability of mediated memories from culture. Accordingly, the active, purposeful creation of and re-engagement with digital traces of the past in the present on Instagram and Facebook by young women can be si…
The Panama Papers in New Zealand media
Children as concealed commodities
Our article delves into the emergence of ‘kidfluencers’ within the content creator economy, highlighting how children’s participation intertwines their identities with monetisation strategies on platforms. Focusing on TikTok, we blend ethnographic and legal analysis of 215 videos from 23 kidfluencers in Israel, New Zealand and the Unites States, illuminating the complexities of monetising childhood across cultures. We highlight four monetisation …
Sharing ‘memories’ on Instagram
This article examines the performance of remembered experience within sharing in-the-moment carried out by young women on Instagram. I propose that the small stories analytical framework provides a way to examine at a micro level sharing of ‘memories’ online by addressing practices of selecting the past, showing and telling the past and interacting with the past in digital traces. For digital memory studies, this moves beyond a focus on affordanc…
The multiplicities of platformed remembering
Introduction to the special collection on the platformization of memory
Influencer as individual and trader
This article grapples with the tension between understanding influencers as individuals with lived experiences and as economic actors who behave like traders. Adopting a multidisciplinary perspective, it explores the boundaries of discrimination faced by influencers in their treatment by brands. It combines a feminist, intersectional approach with legal insights to examine the case study of a Black influencer who publicly withdrew from a brand tr…
Spotify (Un)wrapped
Each year, Spotify nudges users to share aesthetically pleasing data stories ‘wrapped’ and repackaged from their listening behavior. This article approaches Spotify Wrapped as an annual algorithmic event, defined as a moment in time in which there is a collective orientation towards a particular algorithmic system and its associated data. It offers a methodological contribution to research on datafication of music taste and identities through the…
Generic visuals in the news as public images
Generic visuals like stock photos and simple data visualizations circulate in the news with increasing frequency, and so do dominant narratives about them. Stock photos are clichéd and inauthentic, data visualizations represent facts, so the narratives go. Such narratives suggest that generic visuals have limited capacity to function as public images – that is, as visual media for social thought and civic spectatorship. Findings from our research…
The Ideal Influencer
This article examines the construction of the ideal influencer across two sites of articulation within the influencer ecology: influencer coaches and platforms. It seeks to make visible the normative model that underpins and regulates influencer identities, practices and monetization, which is tied to the interests and values of different actors. Drawing on a sample of 70 TikTok videos and Instagram posts from influencer coaches, a dataset of 69 …
Scrolling back
This article explores how the concept of remediation is part of digital memory work performed by young women on Instagram. While remediation has been used to make sense of the ways sites of memory are represented across time and through different media, mnemonic media practices and forms are remediated in digital memory work. This article draws on interviews, observations of Instagram activities, and focus group data to analyse how other media pr…
Flagging a ‘new’ New Zealand
New Zealanders were presented with the opportunity to change the national flag and opted to retain the current New Zealand flag, despite arguments that it was unable to reflect national identity adequately. This article unpacks the particular version of national identity constructed in discourse in the infographic, Our Nation. Your Choice. which was released prior to the final referendum that determined the outcome of the Flag Consideration Proje…
An algorithmic event
As the year draws to a close, the marketing campaign ‘Spotify Wrapped’ invites users to share their personalised data story on social media. We draw on empirical insights from five creative workshops to examine how university students perceive and respond to the logics of this ‘algorithmic event’ and assertion of identity through ‘wrappification’. Our analysis identifies four themes: the resonance of Wrapped, limits of the Wrapped self, ambience …
The Panama Papers in New Zealand media
Flagging a ‘new’ New Zealand
New Zealanders were presented with the opportunity to change the national flag and opted to retain the current New Zealand flag, despite arguments that it was unable to reflect national identity adequately. This article unpacks the particular version of national identity constructed in discourse in the infographic, Our Nation. Your Choice. which was released prior to the final referendum that determined the outcome of the Flag Consideration Proje…
Curating Memories
A core understanding in memory studies is that memory is not formed by an individual in insolation. Instead, it is guided by social frameworks and enacted within a particular social context. This is articulated by van Dijck (2007) as an inseparability of mediated memories from culture. Accordingly, the active, purposeful creation of and re-engagement with digital traces of the past in the present on Instagram and Facebook by young women can be si…
Sharing for the memories’
This article examines how young women conceptualize memories within their language use. Through a microanalysis of how the term ‘memories’ and related expressions are mobilized by participants in interviews and digital traces shared on platforms, the study offers insight into everyday articulations of memory. The term ‘memories’ not only denotes the selective reconstruction of the past in the present but also signals how certain experiences, mome…
Sharing ‘memories’ on Instagram
This article examines the performance of remembered experience within sharing in-the-moment carried out by young women on Instagram. I propose that the small stories analytical framework provides a way to examine at a micro level sharing of ‘memories’ online by addressing practices of selecting the past, showing and telling the past and interacting with the past in digital traces. For digital memory studies, this moves beyond a focus on affordanc…
Cost of Remembering
The use of the term ‘memories’ by social media platforms is not neutral but puts forward a particular understanding of what memories are. I situate the algorithmic resurfacing of the past as ‘memories’ within the dynamic of data colonialism. Memory becomes another layer of human experience that is subjected to datafication and is part of the economic strategy of Facebook to foster increased feelings of intimacy and interdependence. In this paper,…
Renaming and the Relationship Between Colonized and Colonizer
Scrolling back
This article explores how the concept of remediation is part of digital memory work performed by young women on Instagram. While remediation has been used to make sense of the ways sites of memory are represented across time and through different media, mnemonic media practices and forms are remediated in digital memory work. This article draws on interviews, observations of Instagram activities, and focus group data to analyse how other media pr…
(Un)disclosed brand partnerships
This paper analyses how platform policies and interfaces of TikTok, YouTube, Snap, and Instagram shape commercial content for influencers and the legal duty to disclose such content under European consumer law
To Perform or Not to Perform
This article explores narratives of how COVID‐19 impacted the performing arts sector, by drawing on interviews with creative workers in Aotearoa New Zealand. Despite the late exposure to COVID‐19 and the adoption of an elimination approach that afforded opportunities for performing arts to continue to varying extents between 2019 and 2022, cultural workers in Aotearoa New Zealand, as with their overseas counterparts, experienced significant and c…
The multiplicities of platformed remembering
Introduction to the special collection on the platformization of memory
Spotify (Un)wrapped
Each year, Spotify nudges users to share aesthetically pleasing data stories ‘wrapped’ and repackaged from their listening behavior. This article approaches Spotify Wrapped as an annual algorithmic event, defined as a moment in time in which there is a collective orientation towards a particular algorithmic system and its associated data. It offers a methodological contribution to research on datafication of music taste and identities through the…
"You and TikTok are, and will remain at all times, independent contractors"
Social media platforms are significant actors within the creator economy, shaping the visibility vital for content distribution and facilitating a range of monetisation models. Private governance, established through platform documentation, determines rules for influencers and regulates how monetisation takes place. This article brings together work from influencer studies with the field of platform governance to examine the regulation by platfor…
The Place of a Child on Platforms
This panel delves into the complex entanglement of children within our 'platform society,' spotlighting their roles amidst the dynamics of platformisation, datafication, and monetisation. It scrutinises the emergence of child influencers, mapping their integration and active participation within the influencer economy. This exploration underscores the critical intersection between childhood and platformization, highlighting the commodification an…
Parental pressure, puberty, and red pandas
Creative goods like films are interpreted based on personal and cultural experiences. This study focuses on audience reviews of Pixar’s Turning Red, analyzing how people attribute values to the film’s portrayal of girlhood and motherhood. Using thematic analysis, two main themes emerged: “It Feels Realistic,” where reviewers find the film authentic and relatable through their own experiences and identities, and “Not Age Appropriate,” criticizing …
An algorithmic event
As the year draws to a close, the marketing campaign ‘Spotify Wrapped’ invites users to share their personalised data story on social media. We draw on empirical insights from five creative workshops to examine how university students perceive and respond to the logics of this ‘algorithmic event’ and assertion of identity through ‘wrappification’. Our analysis identifies four themes: the resonance of Wrapped, limits of the Wrapped self, ambience …
Generic visuals in the news as public images
Generic visuals like stock photos and simple data visualizations circulate in the news with increasing frequency, and so do dominant narratives about them. Stock photos are clichéd and inauthentic, data visualizations represent facts, so the narratives go. Such narratives suggest that generic visuals have limited capacity to function as public images – that is, as visual media for social thought and civic spectatorship. Findings from our research…
Influencer as individual and trader
This article grapples with the tension between understanding influencers as individuals with lived experiences and as economic actors who behave like traders. Adopting a multidisciplinary perspective, it explores the boundaries of discrimination faced by influencers in their treatment by brands. It combines a feminist, intersectional approach with legal insights to examine the case study of a Black influencer who publicly withdrew from a brand tr…
Putting the pieces together
This article explores memory as a process of assembling fragments of the past and the concept of memory as assemblage. It examines how the lens and language of assemblage are employed in a 3-minute extract from a research interview, which was selected for analysis by the contributors to this special interview. It uses the interviewer’s articulation of memory work by ‘put[ting] all the pieces together’ as the starting point to discuss how memory i…
The Ideal Influencer
This article examines the construction of the ideal influencer across two sites of articulation within the influencer ecology: influencer coaches and platforms. It seeks to make visible the normative model that underpins and regulates influencer identities, practices and monetization, which is tied to the interests and values of different actors. Drawing on a sample of 70 TikTok videos and Instagram posts from influencer coaches, a dataset of 69 …
Governing political content
The use of social media platforms by politicians, political parties, governments, journalists, influencers and other users for political purposes is a staple part of contemporary society, particularly during election periods. Platform companies have the power to determine, through their private governance configuration, how political content is present, visible and monetized on social media platforms, limited only by mandatory law. This study exa…
“What’s our escape plan, and where are we going to meet up?”
This paper develops the analytical framework of “platform evacuation” to explore the dynamics of collective departure and migration of users from a social media platform due to a crisis in or of platform governance. Drawing on internet research addressing platform governance, platform cultures, creator practices, and digital memory work, we theorise “platform evacuation” as grounded in changes to governance by platforms or governance on platforms…
Consuming the selling experience in-the-moment
Although TikTok Shop has not been fully launched in Europe, users are actively repurposing TikTok LIVE to facilitate commercial activity. This paper examines the emergence of live commerce on TikTok LIVE during Black Friday week in the Netherlands, highlighting how users mobilise the platform’s features to stage commerce as an interactive and participatory spectacle. We conceptualise TikTok LIVE as a hybrid space where entertainment, interaction,…
Calling out disclosures, protecting followers
“But they hardly ever freeze now”
The concept of ‘weather-heritage’ suggests that weather is so central to everyday life that it should be considered a form of intangible cultural heritage, and protected through this lens. Weather contributes to sense of place, and it is through perceived changes to normal weather that people experience atmospheric changes caused by greenhouse gas emissions. This study explores and develops this concept through a study of the weather memories of …
Sociology (13 works) · Computer Science (10 works) · Psychology (8 works) · Gender, Feminism, and Media (7 works) · Business (6 works) · Social media (6 works) · Aesthetics (5 works) · Art (5 works) · Digital Games and Media (5 works) · Influencer marketing (5 works)