Kim Christian Schrøder
Biographic Data
| ID | 319011 |
|---|---|
| NAME | Kim Christian Schrøder |
| GIVEN NAMES | Kim Christian |
| FAMILY NAME | Schrøder |
| SIGNATURE | SCHRØDER K C |
| AFFILIATIONS | Roskilde University |
| ORCID | 0000-0002-5437-4249 |
| VERIFIED | Yes |
| TOTAL WORKS | 66 |
| TOTAL CITATIONS | 218 |
| AUTHOR COUNT | 63 |
| EDITOR COUNT | 3 |
| FIRST PUBLICATION YEAR | 1985 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 8 |
Receptionsanalyse som forskningsparadigme i Danmark
Mens receptionsforskningen internationalt definerede sig som nyt paradigme i modsætning til effekt- og uses-and gratifications-paradigmerne, var det i Danmark den ideologikritiske indholdsanalyse, der i den tidlige fase i 1980'erne udgjorde hovedmodstanderen for receptionspionererne. Artiklen tegner med børne- og ungdomsperspektivet som vigtigt fokuspunkt et rids af receptionsforskningens udvikling fra TV-alderen frem til et medielandskab præget …
The Nordic media welfare state and the challenge of imagining livable futures: Keynote speech, NordMedia2025, Odense, Denmark, 13–15 August (revised and edited)
The scholarly debate about a Nordic media system received a major impetus with the publication of the The Media Welfare State: Nordic Media in the Digital Age by Trine Syvertsen, Gunn Enli, Ole J. Mjøs, and Hallvard Moe in 2014. Ten years later in 2024, discussions continued in The Future of the Nordic Media Model: A Digital Media Welfare State? edited by Peter Jakobsson, Johan Lindell, and Fredrik Stiernstedt. A key concern across these debates …
Resistência aos media e desconexão digital na literatura ocidental
Este artigo visa contribuir para o debate sobre a desconexão digital por meio do conceito de resistência, um construto relacionado e mais estabelecido nos estudos dos media e da comunicação. Para tal, realizámos uma meta-análise aos artigos científicos que abordam ambos os conceitos e destacamos duas tendências principais: uma perspetiva centrada nos media e uma outra centrada no contexto. A análise da literatura sugere que essas duas tendências …
Exploring changing news repertoires: Towards a typology
The past few decades of journalism studies have been characterized by a focus on change, from the transforming digital media ecology, to shifting usage patterns, transitioning business models, and other pressing developments. However, specifying such changes in relation to news audiences and engagement is challenging. This article aims to unfold the complexity of consumption to specify different processes of changing news use. Employing an abduct…
News as They Know It: Young Adults’ Information Repertoires in the Digital Media Landscape
Despite an “audience turn” in journalism studies, confusion persists about the experiences driving audience engagement. Young adults are especially intriguing in this regard, as they have grown up in digital environments, are less willing to pay for journalism, and lack key historical catalysts for the formation of news habits. Accordingly, this article investigates the information repertoires of this group, using a mixed-method approach to focus…
Is There a Nordic News Media System: A descriptive comparative analysis of Nordic news audiences
In media systems theory, the Nordic countries are often held to constitute a specific media system (Brüggemann et al., 2014). In this article, we put this claim to the test in the area of news consumption. Based on findings about the four Nordic countries Denmark, Norway, Sweden, and Finland in the annual Reuters Institute Digital News Report (Newman et al., 2019), and inspired by previous studies of the audience dimension of media systems (Hölig…
Public communication campaigns as mundane category
This article examines the public connection and understanding of public communication campaigns. Public communication campaigns are widespread, but the audience dimension of the campaign category itself is still a blind spot in research. Drawing on focus group interviews and a survey among Danish citizens, the article shows that public campaigns are recognized as a mundane communicative category. Moreover, drawing on theories of public connection…
The Routledge Handbook of Museums, Media and Communication
Museums today find themselves within a mediatised society, where everyday life is conducted in a data-full and technology-rich context. In fact, museums are themselves mediatised: they present a uniquely media-centred environment, in which communicative media is a constitutive property of their organisation and of the visitor experience. The Routledge Handbook of Museums, Media and Communication explores what it means to take mediated communicati…
Routledge Handbook of Museums, Media and Communication
Audience Reception
The chapter provides a concise description of reception analysis by situat-ing this research tradition in the historical and contemporary landscapes of audience research. It traces reception research to its roots in a research landscape dominated by effects and uses-and-gratifications research around 1980, and succinctly describes its theoretical and methodological DNA as lodged in the empirical study of the ways in which audiences make contextua…
Beyond the Here and Now of News Audiences: A Process-Based Framework for Investigating News Repertoires
Research into people’s digital news use centers on the here and now, which means sustained attention to the processes influencing changing consumption patterns is often perfunctory. Accordingly, this article advances journalism studies scholarship by developing a comprehensive analytical framework to investigate such processes, focusing on the emergence, maintenance, and (re)formation of audiences’ news repertoires in everyday life and across the…
Audience Reception Research in a Post-broadcasting Digital Age
Audience reception research was a child of the broadcasting age, emerging strongly as a subdiscipline in media and communication research in the 1980s. Many saw reception research as a cross-fertilizing force theoretically and methodologically, bringing together research traditions from the humanities and the social sciences, and adding a qualitative orientation to the near-hegemonic rule of quantitative methods in audience research. This article…
Towards the “Audiencization” of Mediatization Research? Audience Dynamics as Co-Constitutive of Mediatization Processes
I ♥ Skagens Museum: Patterns of Interaction in the Institutional Facebook Communication of Museums
Facebook has often been hailed for affording participation and thus for representing an opportunity for institutions to interact with the public. However, research concerning how institutions are actualizing this communicative opportunity is still scarce. In this article, we seek to address this gap by investigating empirically how one type of institution, namely museums, and their Facebook followers, actually communicate. Our approach is innovat…
Media Cultures: Reappraising Transnational Media
From everyday communicative figurations to rigorous audience news repertoires: A mixed method approach to cross-media news consumption
In the last couple of decades there has been an unprecedented explosion of news media platforms and formats, as a succession of digital and social media have joined the ranks of legacy media. We live in a 'hybrid media system' (Chadwick, 2013), in which people build their cross-media news repertoires from the ensemble of old and new media available. This article presents an innovative mixed-method approach with considerable explanatory power to t…
Fjernsyndiskursens indkodning og afkodning: Introduktion til en klassiker
Stuart Halls artikel ”Fjernsynsdiskursens indkodning og afkodning” (1973) er for længst blevet optaget i den internationale kommunikationsforsknings Hall of Fame. Det skete officielt i 2003, da den var én af de historiske publikationer, der blev gjort til genstand for kanonisering i bogen Canonic Texts in Media Research. Are There Any? Should There Be? How About These? af Elihu Katz og en gruppe kolleger. Halls artikel er her i fint – og fortjent…
The Relative Importance of Social Media for Accessing, Finding, and Engaging with News: An eight-country cross-media comparison
The growing use of social media like Facebook and Twitter is in the process of changing how news is produced, disseminated, and discussed. But so far, we have only a preliminary understanding of (1) how important social media are as sources of news relative to other media, (2) the extent to which people use them to find news, (3) how many use them to engage in more participatory forms of news use, and (4) whether these developments are similar wi…
News Media Old and New: Fluctuating audiences, news repertoires and locations of consumption
This article presents and discusses three different approaches to the exploration of the cross-media challenges facing news audiences, as they seek access to, navigate in and make sense of the multitude of news sources across print, broadcasting, online and mobile media platforms. From a modernized uses and gratifications perspective, based on the notion of “worthwhileness” as the determinant of people's everyday selections from the “supermarket …
Audience Transformations
Audience transformations: Shifting Audience Positions in Late Modernity
Audiences as Citizens: Insights from Three Decades of Reception Research
This chapter traces the insights about citizenship offered by audience reception research since its inception in the 1980s, through a theoretical and analytical portrait of five historical stages of reception research about mediated citizenship: (1) hegemonic citizenship; (2) monitorial citizenship; (3) popular citizenship; (4) participatory citizenship; and (5) ubiquitous citizenship. Maintaining a strong empirical commitment throughout, mostly …
The Shifting Cross-Media News Landscape: Challenges for news producers
The article offers new insights for democracy and for news producers by mapping the use and users of today's cross-media news landscape, as the everyday consumption of news across the range of available news media and formats is shifting reflecting transformations of technology, culture and lifestyles. Theoretically the study is anchored in Habermas's notion of the public sphere, and its recent reconceptualizations in theories of “cultural citize…
Complexifying media power: A study of the interplay between media and audience discourses on politics
The article reports from a research project about how the media function as a democratic resource for citizens in Denmark. It brings together discourse- and audienceanalysis perspectives into one research design, questioning the often simplified notions of media power found in media/politics research. Our three-tiered study explores the media/citizen nexus, in a social context where politics spans the continuum from traditional parliamentary poli…
Generelle aspekter ved mediereception? - Et bud på en multidimensional model for analyse af kvalitative receptionsinterviews
Findes der generelle aspekter ved receptionen af medieprodukter, som det kan være analytisk frugtbart at orientere sig efter, og som man altid bør belyse, når man analyserer kvalitative receptionsdata - og måske også allerede når man skal planlægge det empiriske feltarbejde i et em- pirisk receptionsprojekt? Denne artikel bygger på, at dette spørgsmål kan besvares bekræftende, og fremlægger et bud på, hvordan en multi- dimensional model for kvali…
News Media Old and New: Fluctuating audiences, news repertoires and locations of consumption
This article presents and discusses three different approaches to the exploration of the cross-media challenges facing news audiences, as they seek access to, navigate in and make sense of the multitude of news sources across print, broadcasting, online and mobile media platforms. From a modernized uses and gratifications perspective, based on the notion of “worthwhileness” as the determinant of people's everyday selections from the “supermarket …
Beyond the Here and Now of News Audiences: A Process-Based Framework for Investigating News Repertoires
Research into people’s digital news use centers on the here and now, which means sustained attention to the processes influencing changing consumption patterns is often perfunctory. Accordingly, this article advances journalism studies scholarship by developing a comprehensive analytical framework to investigate such processes, focusing on the emergence, maintenance, and (re)formation of audiences’ news repertoires in everyday life and across the…
Making sense of audience discourses: Towards a multidimensional model of mass media reception
This article discusses the empirical and theoretical challenges facing reception researchers in their encounter with qualitative audience data. It does so by criticizing the one-dimensional theoretical framework set up by Stuart Hall in his famous encoding/decoding article. This framework has resulted in an exclusive focus in reception studies on ideology, as study after study has asked whether audience readings accept, negotiate or oppose the he…
News as They Know It: Young Adults’ Information Repertoires in the Digital Media Landscape
Despite an “audience turn” in journalism studies, confusion persists about the experiences driving audience engagement. Young adults are especially intriguing in this regard, as they have grown up in digital environments, are less willing to pay for journalism, and lack key historical catalysts for the formation of news habits. Accordingly, this article investigates the information repertoires of this group, using a mixed-method approach to focus…
Audience Reception Research in a Post-broadcasting Digital Age
Audience reception research was a child of the broadcasting age, emerging strongly as a subdiscipline in media and communication research in the 1980s. Many saw reception research as a cross-fertilizing force theoretically and methodologically, bringing together research traditions from the humanities and the social sciences, and adding a qualitative orientation to the near-hegemonic rule of quantitative methods in audience research. This article…
Convergence of Antagonistic Traditions? The Case of Audience Research
A widespread agreement seems to be emerging within media research that the time has come for media sociology and cultural studies, the two major, traditionally hostile paradigms, to embark on a process of cross-fertilization. This article considers in an historical perspective a number of recent studies of the television audience carried out in this spirit of innovation, and critically evaluates the aims, theories and methods underlying the speci…
Audience Semiotics, Interpretive Communities and the ‘Ethnographic Turn’ in Media Research
Cet article tente de demontrer les enjeux theoriques et methodologiques d'une definition pertinente des communautes interpretatives. Dans le cadre des interactions qui les lient, les membres des groupes de lecteurs ou d'autres types de consommateurs de mass- media, partagent des interpretations et des normes integrees sous formes de codes identifiables. L'etude de ces phenomenes peut d'une part, enrichir l'etude de nombreux groupes sociaux « natu…
The Shifting Cross-Media News Landscape: Challenges for news producers
The article offers new insights for democracy and for news producers by mapping the use and users of today's cross-media news landscape, as the everyday consumption of news across the range of available news media and formats is shifting reflecting transformations of technology, culture and lifestyles. Theoretically the study is anchored in Habermas's notion of the public sphere, and its recent reconceptualizations in theories of “cultural citize…
Is There a Nordic News Media System: A descriptive comparative analysis of Nordic news audiences
In media systems theory, the Nordic countries are often held to constitute a specific media system (Brüggemann et al., 2014). In this article, we put this claim to the test in the area of news consumption. Based on findings about the four Nordic countries Denmark, Norway, Sweden, and Finland in the annual Reuters Institute Digital News Report (Newman et al., 2019), and inspired by previous studies of the audience dimension of media systems (Hölig…
Public communication campaigns as mundane category
This article examines the public connection and understanding of public communication campaigns. Public communication campaigns are widespread, but the audience dimension of the campaign category itself is still a blind spot in research. Drawing on focus group interviews and a survey among Danish citizens, the article shows that public campaigns are recognized as a mundane communicative category. Moreover, drawing on theories of public connection…
From everyday communicative figurations to rigorous audience news repertoires: A mixed method approach to cross-media news consumption
In the last couple of decades there has been an unprecedented explosion of news media platforms and formats, as a succession of digital and social media have joined the ranks of legacy media. We live in a 'hybrid media system' (Chadwick, 2013), in which people build their cross-media news repertoires from the ensemble of old and new media available. This article presents an innovative mixed-method approach with considerable explanatory power to t…
Complexifying media power: A study of the interplay between media and audience discourses on politics
The article reports from a research project about how the media function as a democratic resource for citizens in Denmark. It brings together discourse- and audienceanalysis perspectives into one research design, questioning the often simplified notions of media power found in media/politics research. Our three-tiered study explores the media/citizen nexus, in a social context where politics spans the continuum from traditional parliamentary poli…
Generelle aspekter ved mediereception? - Et bud på en multidimensional model for analyse af kvalitative receptionsinterviews
Findes der generelle aspekter ved receptionen af medieprodukter, som det kan være analytisk frugtbart at orientere sig efter, og som man altid bør belyse, når man analyserer kvalitative receptionsdata - og måske også allerede når man skal planlægge det empiriske feltarbejde i et em- pirisk receptionsprojekt? Denne artikel bygger på, at dette spørgsmål kan besvares bekræftende, og fremlægger et bud på, hvordan en multi- dimensional model for kvali…
Gricean implicature and the notion of 'disinterested speech
Qualité culturelle: La poursuite d'un fantôme
Les recherches sur la television ont longtemps evite de poser l’epineuse question de la qualite culturelle. Les processus de deregulation et la necessite de defendre certains types de programmes contre les imperatifs du marche, rendent desormais impossible d’eluder cette question. Proposant une critique de differentes approches de la notion de qualite culturelle, cet article propose une definition de la qualite qui renvoie non plus aux caracteris…
Exploring changing news repertoires: Towards a typology
The past few decades of journalism studies have been characterized by a focus on change, from the transforming digital media ecology, to shifting usage patterns, transitioning business models, and other pressing developments. However, specifying such changes in relation to news audiences and engagement is challenging. This article aims to unfold the complexity of consumption to specify different processes of changing news use. Employing an abduct…
I ♥ Skagens Museum: Patterns of Interaction in the Institutional Facebook Communication of Museums
Facebook has often been hailed for affording participation and thus for representing an opportunity for institutions to interact with the public. However, research concerning how institutions are actualizing this communicative opportunity is still scarce. In this article, we seek to address this gap by investigating empirically how one type of institution, namely museums, and their Facebook followers, actually communicate. Our approach is innovat…
Forord
Forord/preface
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Når døren går op
Videojournalen var navnet på et 15-minutter langt magasinpro- gram, som blev sendt i 3 uger i efteråret 1985 på Kanal 2. Bag produktionen stod Det Danske Filmværksted, som for denne periode havde åbnet dørene for amatører til at producere 5- minutters indslag til videojournalen. Filmværkstedet stille- de på sin side et professionelt hold bastående af fotograf, lydmand, assistent og redigeringsteknikker til rådighed. I løbet af tre hektiske uger l…
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The Language of Advertising
The Language of Advertising
Convergence of Antagonistic Traditions? The Case of Audience Research
A widespread agreement seems to be emerging within media research that the time has come for media sociology and cultural studies, the two major, traditionally hostile paradigms, to embark on a process of cross-fertilization. This article considers in an historical perspective a number of recent studies of the television audience carried out in this spirit of innovation, and critically evaluates the aims, theories and methods underlying the speci…
Gricean implicature and the notion of 'disinterested speech
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Oplevelsens Kvalitet. Om kvalitetskriterier i kunst og kulturindustri
De fleste af os har en helt klar fornemmelse for, hvad der er skidt og kanel på kulturmarkedet, hvadenten det drejer sig om maleri, musik, litteratur eller TV-fiktion. Kim Schrøder plæderer i denne artikel for, at den øgede indsigt i tekstoplevelser, som receptionsforskningen har skabt i de senere år, må føre frem til en rehabilitering af "den folkelige smag" og til et opgør med "den gode smags tyranni": med den herskende opfat- telse af kulturel…
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Om forsøgsarbejde med medieundervisning
Om forsøgsarbejde med medieundervisning
Marketing and semiotics: Critical reflections on a marriage of paradigms
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Vers une convergence de traditions antagonistes ? Le cas de la recherche sur le public
Schröder Kim Christian, Sage Publications. Vers une convergence de traditions antagonistes ? Le cas de la recherche sur le public . In: Réseaux, volume 9, n°44-45, 1990. Sociologie de la télévision : Europe. pp. 315-338
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Media Studies and Communication (24 works) · Computer Science (21 works) · Political science (21 works) · Sociology (20 works) · Media studies (17 works) · Social Media and Politics (15 works) · Advertising (9 works) · Philosophy (9 works) · Philosophy (9 works) · Art (8 works)