P Ai
Biographic Data
| ID | 34173 |
|---|---|
| NAME | P Ai |
| GIVEN NAMES | P |
| FAMILY NAME | Ai |
| SIGNATURE | AI P |
| AFFILIATIONS | Nanyang Technological University |
| ORCID | 0000-0001-9465-4491 |
| VERIFIED | Yes |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 1 |
| AUTHOR COUNT | 7 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Beyond ‘ I fancy you ’
Recent research on influencer advertising suggests that the traditional parasocial relationship (PSR) framework cannot fully capture the complex and intertwined relationships between influencers and highly engaged followers. To address this limitation, the concept of trans-parasocial relationship (trans-PSR) was introduced to describe an evolving relationship characterized by reciprocity, (a)synchronous interaction, and co-creation between influe…
Extending the planned risk information seeking model (PRISM) in the context of artificial intelligence
As artificial intelligence is increasingly being integrated into daily life, understanding the factors that drive individuals to seek AI-related information becomes more important. This study employs the Planned Risk Information Seeking Model as a theoretical framework to explore AI information-seeking behaviours from the perspective of individual differences. Apart from the effects of individual differences, the findings were generally in line w…
Navigating the digital landscape
Online prosocial and antisocial behaviors are increasingly prevalent on social media, highlighting the need to explore the factors that shape these online social behaviors. Understanding the influencing factors, including social media use, is crucial for fostering healthy online interactions and mitigating potential risks in digital environments. In this study, we examine whether and how online prosocial and antisocial behaviors are associated wi…
A replication and extension of the prosocial effect of online social interactions among Chinese and American emerging adults
The recent global crisis has had a profound and widespread impact on humanity, eliciting a heightened appreciation for the importance of prosociality. In response, interdisciplinary scholars have called for further research to investigate strategies for cultivating kindness, generosity, and cooperation. To answer this call, we conducted a study examining the potential prosocial impact of online social interactions (OSIs) in two distinct cultures.…
Does the Use of Media and Other Information Sources Cause the Perceived Experience of Climate Change or is it the Other Way Around
The perceived experience of climate change can be an important motivator of individual climate action. Recent scholarship argued that the use of media and other information sources is a basis of perceived experience. The current study analyzed a cross-lagged panel model to know if the use of information causes perceived experience or vice versa. Analysis of longitudinal data from a sample of Singapore residents (N = 466) showed that the use of tr…
More Than Just Numbers
The online knowledge-sharing market in China has been rapidly growing, with increasing user demand for paid knowledge products. Like in other e-commerce contexts, users must make product evaluations under conditions of information asymmetry. In the age of social media, engagement metrics can be a particularly rich source of product information for users. However, there has been little research on how engagement metrics influence user decision mak…
Adolescents’ Social Media Use and Their Voluntary Garbage Sorting Intention
Encouraging adolescents to sort garbage is vital for the sustainable development of the ecological environment. This study investigates the relationship between adolescents' social media use and their garbage sorting intention. A survey, in both online and paper-based versions, was distributed in 2020 in Shanghai and a total number of 605 valid responses were obtained. This study supports the proposed sequential mediation model, indicating that a…
More Than Just Numbers
The online knowledge-sharing market in China has been rapidly growing, with increasing user demand for paid knowledge products. Like in other e-commerce contexts, users must make product evaluations under conditions of information asymmetry. In the age of social media, engagement metrics can be a particularly rich source of product information for users. However, there has been little research on how engagement metrics influence user decision mak…
Adolescents’ Social Media Use and Their Voluntary Garbage Sorting Intention
Encouraging adolescents to sort garbage is vital for the sustainable development of the ecological environment. This study investigates the relationship between adolescents' social media use and their garbage sorting intention. A survey, in both online and paper-based versions, was distributed in 2020 in Shanghai and a total number of 605 valid responses were obtained. This study supports the proposed sequential mediation model, indicating that a…
More Than Just Numbers
The online knowledge-sharing market in China has been rapidly growing, with increasing user demand for paid knowledge products. Like in other e-commerce contexts, users must make product evaluations under conditions of information asymmetry. In the age of social media, engagement metrics can be a particularly rich source of product information for users. However, there has been little research on how engagement metrics influence user decision mak…
A replication and extension of the prosocial effect of online social interactions among Chinese and American emerging adults
The recent global crisis has had a profound and widespread impact on humanity, eliciting a heightened appreciation for the importance of prosociality. In response, interdisciplinary scholars have called for further research to investigate strategies for cultivating kindness, generosity, and cooperation. To answer this call, we conducted a study examining the potential prosocial impact of online social interactions (OSIs) in two distinct cultures.…
Does the Use of Media and Other Information Sources Cause the Perceived Experience of Climate Change or is it the Other Way Around
The perceived experience of climate change can be an important motivator of individual climate action. Recent scholarship argued that the use of media and other information sources is a basis of perceived experience. The current study analyzed a cross-lagged panel model to know if the use of information causes perceived experience or vice versa. Analysis of longitudinal data from a sample of Singapore residents (N = 466) showed that the use of tr…
Navigating the digital landscape
Online prosocial and antisocial behaviors are increasingly prevalent on social media, highlighting the need to explore the factors that shape these online social behaviors. Understanding the influencing factors, including social media use, is crucial for fostering healthy online interactions and mitigating potential risks in digital environments. In this study, we examine whether and how online prosocial and antisocial behaviors are associated wi…
Beyond ‘ I fancy you ’
Recent research on influencer advertising suggests that the traditional parasocial relationship (PSR) framework cannot fully capture the complex and intertwined relationships between influencers and highly engaged followers. To address this limitation, the concept of trans-parasocial relationship (trans-PSR) was introduced to describe an evolving relationship characterized by reciprocity, (a)synchronous interaction, and co-creation between influe…
Extending the planned risk information seeking model (PRISM) in the context of artificial intelligence
As artificial intelligence is increasingly being integrated into daily life, understanding the factors that drive individuals to seek AI-related information becomes more important. This study employs the Planned Risk Information Seeking Model as a theoretical framework to explore AI information-seeking behaviours from the perspective of individual differences. Apart from the effects of individual differences, the findings were generally in line w…
Psychology (5 works) · Social media (4 works) · Computer Science (3 works) · Social Psychology (3 works) · Digital Marketing and Social Media (2 works) · Environmental Education and Sustainability (2 works) · Interpersonal communication (2 works) · Knowledge management (2 works) · Political science (2 works) · Prosocial behavior (2 works)