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Stanley Resor

Biographic Data

ID3484774
NAMEStanley Resor
GIVEN NAMESStanley
FAMILY NAMEResor
SIGNATURERESOR S
AFFILIATIONSHarvard University Press
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS22
WORKS AS AUTHOR2
WORKS AS EDITOR0
FIRST PUBLICATION YEAR1924
LATEST PUBLICATION YEAR2014
H-INDEX1
  • Interchange

    Sven Beckert, Angus Burgin et al.•ARTICLE•Journal of American History•2014•Cited by: 21•References: 1

    This "Interchange" discussion took place online in late September and early October 2013.As with past interchanges, we encouraged participants to engage in a free-flowing discussion focused on our moderator's questions, their own perspectives and conjectures, and each other's comments.What follows is an edited version of the very lively online conversation that resulted

  • What the American Association of Advertising Agencies Does to Make Advertising Scientifically More Effective

    Open Access•Stanley Resor•ARTICLE•The Annals of the American…•1924•Cited by: 1

    own trade, but these are the exception. The great mass of retailers carry articles in stock which are made by others by processes and of ingredients concerning which they have no real knowledge. This situation came into existence only a relatively short time ago. There was a time when the word connoted a maker and not a repairer of shoes. The shoemaker selected and bought his materials and completed all the processes of shoemaking himself, with t…

  • Interchange

    Sven Beckert, Angus Burgin et al.•ARTICLE•Journal of American History•2014•Cited by: 21•References: 1

    This "Interchange" discussion took place online in late September and early October 2013.As with past interchanges, we encouraged participants to engage in a free-flowing discussion focused on our moderator's questions, their own perspectives and conjectures, and each other's comments.What follows is an edited version of the very lively online conversation that resulted

  • What the American Association of Advertising Agencies Does to Make Advertising Scientifically More Effective

    Open Access•Stanley Resor•ARTICLE•The Annals of the American…•1924•Cited by: 1

    own trade, but these are the exception. The great mass of retailers carry articles in stock which are made by others by processes and of ingredients concerning which they have no real knowledge. This situation came into existence only a relatively short time ago. There was a time when the word connoted a maker and not a repairer of shoes. The shoemaker selected and bought his materials and completed all the processes of shoemaking himself, with t…

  • What the American Association of Advertising Agencies Does to Make Advertising Scientifically More Effective

    Open Access•Stanley Resor•ARTICLE•The Annals of the American…•1924•Cited by: 1

    own trade, but these are the exception. The great mass of retailers carry articles in stock which are made by others by processes and of ingredients concerning which they have no real knowledge. This situation came into existence only a relatively short time ago. There was a time when the word connoted a maker and not a repairer of shoes. The shoemaker selected and bought his materials and completed all the processes of shoemaking himself, with t…

  • Interchange

    Sven Beckert, Angus Burgin et al.•ARTICLE•Journal of American History•2014•Cited by: 21•References: 1

    This "Interchange" discussion took place online in late September and early October 2013.As with past interchanges, we encouraged participants to engage in a free-flowing discussion focused on our moderator's questions, their own perspectives and conjectures, and each other's comments.What follows is an edited version of the very lively online conversation that resulted

Business (2 works) · Advertising (1 work) · Advertising campaign (1 work) · Advertising research (1 work) · Association (psychology (1 work) · Capitalism (1 work) · Conferences and Exhibitions Management (1 work) · Economics (1 work) · History (1 work) · Law (1 work)

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