Afidatul Asmar
Biographic Data
| ID | 353839 |
|---|---|
| NAME | Afidatul Asmar |
| GIVEN NAMES | Afidatul |
| FAMILY NAME | Asmar |
| SIGNATURE | ASMAR A |
| AFFILIATIONS | Vrije Universiteit Brussel |
| ORCID | 0000-0001-7021-3931 |
| VERIFIED | Yes |
| TOTAL WORKS | 13 |
| TOTAL CITATIONS | 29 |
| WORKS AS AUTHOR | 13 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2018 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 4 |
Desperately Seeking Gen Z
This contribution explores how local television players, particularly Public Service Media (PSM), attempt to adapt to global streamers’ strategic commissioning and production practices for young audiences. Based on the analysis of commissioned titles and twenty in-depth interviews with creatives and content commissioners from public broadcasters in Belgium, this paper explores how PSM are navigating the dynamics of the streaming era in their effo…
Producing Diversity
This article critically explores Netflix’s use of diversity as a strategic tool within its global production culture; it focuses on how the streamer increasingly deploys various narratives about diversity and inclusion to legitimate its presence, rationalize its operations, and normalize the industrial changes it generates. Through a critical discourse analysis of Netflix’s corporate communication—press releases and diversity reports published be…
Between global reach and local tensions
This article expands the concept of streamer imaginaries to explore the layered expectations that Netflix's diversity strategy evokes among local cultural producers. Through the exploration of these imaginaries which serve as critical junctures where global and local forces collide, we argue that Netflix's cultural power extends beyond the actions or the transformations the streamer initiates within local industries; rather, it is also shaped by …
Netflix teen series and the globalization of difference
This contribution discusses what we term the globalization of difference: the fluency with which subscription video-on-demand services such as Netflix move between different cultural universes while remaining a distinctive point of anchorage for (local) audiences. We argue that, in the streaming era, the use of diversity and the emphasis on categories of differences has become an aspect of conspicuous localism, a way of articulating a strong sens…
Netflix and the Transnationalisation of Teen Television
With the renewed popularity of teen television, SVOD services such as Netflix are increasingly investing in the production and distribution of teen series. Netflix is one of the first SVOD service to have adapted the genre outside of the western world. This transnationalisation of teen television is, we argue, infused with the streamer increasing emphasis on diversity. Based on a qualitative analysis of Netflix’s teen series trailers, this contri…
The Socio-economic Transformation in Makassar Tribe Gift-giving Tradition
The gift-giving tradition in Jeneponto, the land of the Makassar Tribe, has undergone significant transformation over time, reflecting changes in socio-economic ethics within societies. This study explores the evolution of this tradition and its profound impact on contemporary socio-economic values. It examines how gift-giving has transitioned from a simple act of goodwill and cultural exchange to a complex phenomenon influenced by consumerism, s…
Piecing the puzzle of VoD offerings
The study conducts a catalogue analysis that zooms in on the small market of Flanders (Belgium), and the content strategies of the eight most popular local and US-based players in the market. Through the comparative analysis, we investigate three main directions. First, we analyse the similarities and differences in the catalogue offerings of US and local video-on-demand (VoD) services. Second, we delve into the strategies of local players as the…
Streaming difference(s)
Since 2020, Netflix has emphasised the diversity of representation the platform provides through its content. Following the publication of its diversity report, the streamer positions itself as a driver of inclusion for underrepresented communities in film and television industries. This article examines how Netflix rhetorically frames the emphasis on diversity in its corporate communication. Based on a thematic analysis of Netflix's press releas…
The Meaning of Persons with Disabilities in Communities in Da’wah Rules in the City of Parepare
Sometimes, People with disabilities are underestimated by some people. Even though the government has made a law that contains the rights of persons with disabilities, as contained in Law Number 8 of 2016 about Persons with Disabilities. Islam is a religion of rahmatan lil’alamin, which has its meaning for persons with disabilities. It is implied from the sources of Islamic teachings in the form of the Qur’an and Hadith. Therefore, the existence …
No one-size-fits-all! Eight profiles of digital inequalities for customized inclusion strategies
This article presents a conceptual model that explores the extent to which various (non)-users can be subjected to mechanisms of inclusion or exclusion. The model consists of eight profiles of digital inequalities, ranging from deep exclusion to deep inclusion, and is based upon a combination of five key indicators at the social level (income, education, social participation, agency, well-being) and eight key indicators at the digital level (acce…
Social Support for Digital Inclusion
This article contributes to a better understanding of patterns of social support in relation to digital inequalities. Based on an extensive qualitative study, the diversity of support networks and supports seeking patterns are unveiled. A typology of six patterns of help-seeking is presented and described: the support-deprived, the community-supported, the supported through substitution, the network-supported, the vicarious learners, and the self…
Dakwah Lesbumi Nu
In conceptually, da'wah can be interpreted as an effort to invite, bring and move people to achieve better conditions. Da'wah can be interpreted as gathering people in goodness and showing them to the right path by way of amar ma'ruf nahi munkar. This can occur because of the precise preaching planning and strategy carried out by true Islamic fighters (our predecessors) in remodel a society without causing prolonged horizontal conflict. So the so…
Genealogi dan Strategi Dakwah Kultural NU
Since Nahdlatul Ulama scholars have been preaching Islamic knowledge using language and the social culture of their audience, the message of preachings (da‘wah) is easily absorbed by the audience. Such Islamic da‘wah is recognised as a cultural Islamic da‘wah, making Islam accommodative to the local culture without reducing any of the values of Islamic principles; and challenging the radical Islamic discourse strongly emerg-ing in post-reformasi …
Streaming difference(s)
Since 2020, Netflix has emphasised the diversity of representation the platform provides through its content. Following the publication of its diversity report, the streamer positions itself as a driver of inclusion for underrepresented communities in film and television industries. This article examines how Netflix rhetorically frames the emphasis on diversity in its corporate communication. Based on a thematic analysis of Netflix's press releas…
No one-size-fits-all! Eight profiles of digital inequalities for customized inclusion strategies
This article presents a conceptual model that explores the extent to which various (non)-users can be subjected to mechanisms of inclusion or exclusion. The model consists of eight profiles of digital inequalities, ranging from deep exclusion to deep inclusion, and is based upon a combination of five key indicators at the social level (income, education, social participation, agency, well-being) and eight key indicators at the digital level (acce…
Social Support for Digital Inclusion
This article contributes to a better understanding of patterns of social support in relation to digital inequalities. Based on an extensive qualitative study, the diversity of support networks and supports seeking patterns are unveiled. A typology of six patterns of help-seeking is presented and described: the support-deprived, the community-supported, the supported through substitution, the network-supported, the vicarious learners, and the self…
Piecing the puzzle of VoD offerings
The study conducts a catalogue analysis that zooms in on the small market of Flanders (Belgium), and the content strategies of the eight most popular local and US-based players in the market. Through the comparative analysis, we investigate three main directions. First, we analyse the similarities and differences in the catalogue offerings of US and local video-on-demand (VoD) services. Second, we delve into the strategies of local players as the…
Netflix teen series and the globalization of difference
This contribution discusses what we term the globalization of difference: the fluency with which subscription video-on-demand services such as Netflix move between different cultural universes while remaining a distinctive point of anchorage for (local) audiences. We argue that, in the streaming era, the use of diversity and the emphasis on categories of differences has become an aspect of conspicuous localism, a way of articulating a strong sens…
Netflix and the Transnationalisation of Teen Television
With the renewed popularity of teen television, SVOD services such as Netflix are increasingly investing in the production and distribution of teen series. Netflix is one of the first SVOD service to have adapted the genre outside of the western world. This transnationalisation of teen television is, we argue, infused with the streamer increasing emphasis on diversity. Based on a qualitative analysis of Netflix’s teen series trailers, this contri…
Genealogi dan Strategi Dakwah Kultural NU
Since Nahdlatul Ulama scholars have been preaching Islamic knowledge using language and the social culture of their audience, the message of preachings (da‘wah) is easily absorbed by the audience. Such Islamic da‘wah is recognised as a cultural Islamic da‘wah, making Islam accommodative to the local culture without reducing any of the values of Islamic principles; and challenging the radical Islamic discourse strongly emerg-ing in post-reformasi …
Social Support for Digital Inclusion
This article contributes to a better understanding of patterns of social support in relation to digital inequalities. Based on an extensive qualitative study, the diversity of support networks and supports seeking patterns are unveiled. A typology of six patterns of help-seeking is presented and described: the support-deprived, the community-supported, the supported through substitution, the network-supported, the vicarious learners, and the self…
Dakwah Lesbumi Nu
In conceptually, da'wah can be interpreted as an effort to invite, bring and move people to achieve better conditions. Da'wah can be interpreted as gathering people in goodness and showing them to the right path by way of amar ma'ruf nahi munkar. This can occur because of the precise preaching planning and strategy carried out by true Islamic fighters (our predecessors) in remodel a society without causing prolonged horizontal conflict. So the so…
The Meaning of Persons with Disabilities in Communities in Da’wah Rules in the City of Parepare
Sometimes, People with disabilities are underestimated by some people. Even though the government has made a law that contains the rights of persons with disabilities, as contained in Law Number 8 of 2016 about Persons with Disabilities. Islam is a religion of rahmatan lil’alamin, which has its meaning for persons with disabilities. It is implied from the sources of Islamic teachings in the form of the Qur’an and Hadith. Therefore, the existence …
No one-size-fits-all! Eight profiles of digital inequalities for customized inclusion strategies
This article presents a conceptual model that explores the extent to which various (non)-users can be subjected to mechanisms of inclusion or exclusion. The model consists of eight profiles of digital inequalities, ranging from deep exclusion to deep inclusion, and is based upon a combination of five key indicators at the social level (income, education, social participation, agency, well-being) and eight key indicators at the digital level (acce…
Piecing the puzzle of VoD offerings
The study conducts a catalogue analysis that zooms in on the small market of Flanders (Belgium), and the content strategies of the eight most popular local and US-based players in the market. Through the comparative analysis, we investigate three main directions. First, we analyse the similarities and differences in the catalogue offerings of US and local video-on-demand (VoD) services. Second, we delve into the strategies of local players as the…
Streaming difference(s)
Since 2020, Netflix has emphasised the diversity of representation the platform provides through its content. Following the publication of its diversity report, the streamer positions itself as a driver of inclusion for underrepresented communities in film and television industries. This article examines how Netflix rhetorically frames the emphasis on diversity in its corporate communication. Based on a thematic analysis of Netflix's press releas…
Netflix teen series and the globalization of difference
This contribution discusses what we term the globalization of difference: the fluency with which subscription video-on-demand services such as Netflix move between different cultural universes while remaining a distinctive point of anchorage for (local) audiences. We argue that, in the streaming era, the use of diversity and the emphasis on categories of differences has become an aspect of conspicuous localism, a way of articulating a strong sens…
Netflix and the Transnationalisation of Teen Television
With the renewed popularity of teen television, SVOD services such as Netflix are increasingly investing in the production and distribution of teen series. Netflix is one of the first SVOD service to have adapted the genre outside of the western world. This transnationalisation of teen television is, we argue, infused with the streamer increasing emphasis on diversity. Based on a qualitative analysis of Netflix’s teen series trailers, this contri…
The Socio-economic Transformation in Makassar Tribe Gift-giving Tradition
The gift-giving tradition in Jeneponto, the land of the Makassar Tribe, has undergone significant transformation over time, reflecting changes in socio-economic ethics within societies. This study explores the evolution of this tradition and its profound impact on contemporary socio-economic values. It examines how gift-giving has transitioned from a simple act of goodwill and cultural exchange to a complex phenomenon influenced by consumerism, s…
Producing Diversity
This article critically explores Netflix’s use of diversity as a strategic tool within its global production culture; it focuses on how the streamer increasingly deploys various narratives about diversity and inclusion to legitimate its presence, rationalize its operations, and normalize the industrial changes it generates. Through a critical discourse analysis of Netflix’s corporate communication—press releases and diversity reports published be…
Between global reach and local tensions
This article expands the concept of streamer imaginaries to explore the layered expectations that Netflix's diversity strategy evokes among local cultural producers. Through the exploration of these imaginaries which serve as critical junctures where global and local forces collide, we argue that Netflix's cultural power extends beyond the actions or the transformations the streamer initiates within local industries; rather, it is also shaped by …
Desperately Seeking Gen Z
This contribution explores how local television players, particularly Public Service Media (PSM), attempt to adapt to global streamers’ strategic commissioning and production practices for young audiences. Based on the analysis of commissioned titles and twenty in-depth interviews with creatives and content commissioners from public broadcasters in Belgium, this paper explores how PSM are navigating the dynamics of the streaming era in their effo…
Sociology (11 works) · Political science (8 works) · Media studies (5 works) · Computer Science (4 works) · Gender, Feminism, and Media (4 works) · Law (4 works) · Social Media and Politics (4 works) · Social science (4 works) · Advertising (3 works) · Business (3 works)