Amjad Omar Safori
Biographic Data
| ID | 3558136 |
|---|---|
| NAME | Amjad Omar Safori |
| GIVEN NAMES | Amjad Omar |
| FAMILY NAME | Safori |
| SIGNATURE | SAFORI A O |
| AFFILIATIONS | Zarqa University |
| ORCID | 0000-0002-6212-3132 |
| VERIFIED | Yes |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 8 |
| AUTHOR COUNT | 7 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 2 |
Leadership communication, employee engagement, and online communication behaviors during crises
University institutions are being put to the test by crises, particularly when social media presents both positive and negative perspectives. This study examines the impact of leadership communication style on employees’ online communication behaviors and employee engagement at Jordanian institutions during times of crisis. This study develops an integrated framework that combines relational and situational perspectives to explain employee commun…
The role of podcasts in shaping cultural awareness among the Jordanian public
Introduction The study aimed to explore the role of podcasts in enhancing cultural awareness among the Jordanian public. The study examines the cognitive, emotional, and behavioral aspects of following cultural topics through podcasts. Methods The present study employed a mixed-methods research design, integrating both quantitative and qualitative approaches to provide a comprehensive and nuanced understanding of the role of podcasts in shaping c…
Understanding Arab social TV viewers’ perceptions of virtual reality acceptance
Social TV has become a part of contemporary functioning and viewing patterns. It enhances the television watching experiences of audiences and introduces new trends that can communicate different viewers. This study examines the social TV experiences of Jordanian young audiences regarding using virtual reality (VR) acceptance to understand their real-time experiences. A cross-sectional study design with randomly selected 354 individuals from Jord…
Socio-Cultural Peculiarities of the Audience of Online Drama in Bahrain
Bahrain’s population is diversified, consisting of both Bahrainis and expats from many nations. Online dramas often reflect this diversity in terms of the languages used and the portrayal of cultural identities. Productions may employ a mix of Arabic and English, or they may incorporate characters from various ethnic origins. Grounded in uses and gratifications theory this research examines online dramas on web television platforms in Bahrain — o…
The concept of ‘new media’ among Jordanian news producers
The aim of this study is to understand how Jordanian journalists view social media networks as being related to the news industry in Jordan and the extent of their dependence on these networks in producing news. It also explores the opinions of Jordanian journalists on the pros and cons of these networks through the lens of the relationship between these networks and professional journalism. This study uses the qualitative approach by conducting …
Trust in Social Media
This study aims to explore the moderating effect of trust on the relationship between social media engagement, relationship benefits, and social relationships, utilizing an innovative framework grounded in social exchange theory. Employing a quantitative analysis with structural equation modeling (SEM), using a questionnaire distributed to a sample of 493 Jordanian youth, the results unveil a positive correlation between social media engagement a…
Exploring the Interplay of Cultural Restraint
This study aims to investigate the intricate relationship between social media motivations and subjective happiness, utilizing a novel framework based on the uses and gratifications theory and cultural restraint. Through a quantitative analysis using structural equation modeling (SEM) of a sample of 391 young Jordanian adults, the findings reveal a surprising positive correlation between social media motivations and subjective happiness, with cul…
Trust in Social Media
This study aims to explore the moderating effect of trust on the relationship between social media engagement, relationship benefits, and social relationships, utilizing an innovative framework grounded in social exchange theory. Employing a quantitative analysis with structural equation modeling (SEM), using a questionnaire distributed to a sample of 493 Jordanian youth, the results unveil a positive correlation between social media engagement a…
Exploring the Interplay of Cultural Restraint
This study aims to investigate the intricate relationship between social media motivations and subjective happiness, utilizing a novel framework based on the uses and gratifications theory and cultural restraint. Through a quantitative analysis using structural equation modeling (SEM) of a sample of 391 young Jordanian adults, the findings reveal a surprising positive correlation between social media motivations and subjective happiness, with cul…
Understanding Arab social TV viewers’ perceptions of virtual reality acceptance
Social TV has become a part of contemporary functioning and viewing patterns. It enhances the television watching experiences of audiences and introduces new trends that can communicate different viewers. This study examines the social TV experiences of Jordanian young audiences regarding using virtual reality (VR) acceptance to understand their real-time experiences. A cross-sectional study design with randomly selected 354 individuals from Jord…
Socio-Cultural Peculiarities of the Audience of Online Drama in Bahrain
Bahrain’s population is diversified, consisting of both Bahrainis and expats from many nations. Online dramas often reflect this diversity in terms of the languages used and the portrayal of cultural identities. Productions may employ a mix of Arabic and English, or they may incorporate characters from various ethnic origins. Grounded in uses and gratifications theory this research examines online dramas on web television platforms in Bahrain — o…
The concept of ‘new media’ among Jordanian news producers
The aim of this study is to understand how Jordanian journalists view social media networks as being related to the news industry in Jordan and the extent of their dependence on these networks in producing news. It also explores the opinions of Jordanian journalists on the pros and cons of these networks through the lens of the relationship between these networks and professional journalism. This study uses the qualitative approach by conducting …
Trust in Social Media
This study aims to explore the moderating effect of trust on the relationship between social media engagement, relationship benefits, and social relationships, utilizing an innovative framework grounded in social exchange theory. Employing a quantitative analysis with structural equation modeling (SEM), using a questionnaire distributed to a sample of 493 Jordanian youth, the results unveil a positive correlation between social media engagement a…
Exploring the Interplay of Cultural Restraint
This study aims to investigate the intricate relationship between social media motivations and subjective happiness, utilizing a novel framework based on the uses and gratifications theory and cultural restraint. Through a quantitative analysis using structural equation modeling (SEM) of a sample of 391 young Jordanian adults, the findings reveal a surprising positive correlation between social media motivations and subjective happiness, with cul…
Leadership communication, employee engagement, and online communication behaviors during crises
University institutions are being put to the test by crises, particularly when social media presents both positive and negative perspectives. This study examines the impact of leadership communication style on employees’ online communication behaviors and employee engagement at Jordanian institutions during times of crisis. This study develops an integrated framework that combines relational and situational perspectives to explain employee commun…
The role of podcasts in shaping cultural awareness among the Jordanian public
Introduction The study aimed to explore the role of podcasts in enhancing cultural awareness among the Jordanian public. The study examines the cognitive, emotional, and behavioral aspects of following cultural topics through podcasts. Methods The present study employed a mixed-methods research design, integrating both quantitative and qualitative approaches to provide a comprehensive and nuanced understanding of the role of podcasts in shaping c…
Psychology (5 works) · Social media (5 works) · Political science (4 works) · Social Psychology (4 works) · Sociology (4 works) · Digital Marketing and Social Media (3 works) · Organizational and Employee Performance (3 works) · Social Psychology (3 works) · Technology Adoption and User Behaviour (3 works) · Advertising (2 works)