Rahima Aissani

Biographic Data

ID3561009
NAMERahima Aissani
GIVEN NAMESRahima
FAMILY NAMEAissani
SIGNATUREAISSANI R
AFFILIATIONSAl Ain University
ORCID0000-0003-4666-9386
VERIFIEDYes
TOTAL WORKS6
TOTAL CITATIONS7
WORKS AS AUTHOR6
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2026
H-INDEX1

  • Digital Public Relations and Building a Corporate Image of Educational Institutions—A Case Study of Users of Al Bayan College Platforms in the Sultanate of Oman

    Open AccessMohammed Alkharusi, Rahima Aissani et al.ARTICLESocial Sciences2026

    This study aims to explore the role of digital public relations in enhancing the corporate image of educational institutions by focusing on Bayan College in the Sultanate of Oman. The study is based on a central question regarding the effectiveness of social media platforms in improving the institution’s image among its audience, particularly students. To achieve its objectives, the study employed the descriptive and analytical method using a que…

  • New media in family sustainability

    Open AccessAlaa Makki Abdulhadi Akkof, Rahima Aissani et al.ARTICLEFrontiers in Sociology2026References: 15

    New media are playing an increasing role in promoting family sustainability. They are no longer merely entertainment platforms, but rather awareness-raising and educational tools that contribute to building social resilience within society. Through digital awareness programs, families can acquire skills to adapt to economic, cultural, and technological challenges and prevent potential crises. This study examines the influence of new media on prom…

  • The Role of Social Media Motivation in Enhancing Social Responsibility

    Open AccessIslam Habis Mohammad Hatamleh, Rahima Aissani et al.ARTICLESocial Sciences2024Cited by: 1References: 7

    This study explores the impact of social media platforms on enhancing social responsibility, employing a rigorous research framework based on the Uses and Gratifications Theory. We developed and tested a model to investigate how motivations for using social media influence social responsibility. A quantitative methodology was utilized, analyzing data from a sample of 520 participants using SmartPLS 4. The findings reveal various social media moti…

  • Investigating the Dynamics of Social Media Addiction and Well-Being in Jordan

    Open AccessIslam Habis Mohammad Hatamleh, Rahima AissaniARTICLESocial Sciences2024Cited by: 1References: 53

    This study examines the complex associations among social media usage, engagement, addiction and subjective well-being. Employing a sophisticated framework that integrates both first- and second-order models, this study employs structural equation modeling (SEM) to analyze data from a sample of 510 Jordanian young people. The findings indicate a surprisingly positive correlation between social media usage and engagement and their effects on socia…

  • Perception of Arab Immigrant Journalists toward Factors Affecting the Publication and Broadcasting of News Content in the United Kingdom

    Rahima Aissani, Abdoulaye Kaba et al.ARTICLEContemporary Arab Affairs2023References: 9

    This article investigates the perception of Arab immigrant journalists toward factors affecting the publication and broadcasting of news content in the United Kingdom ( UK ). Data were collected through a questionnaire. Seventy Arab immigrant journalists participated. The findings showed that organizational policy was the most widely considered factor affecting the publication and broadcasting of news content. In addition, the results suggested t…

  • Trust in Social Media

    Open AccessIslam Habis Mohammad Hatamleh, Amjad Omar Safori et al.ARTICLESocial Sciences2023Cited by: 5References: 77

    This study aims to explore the moderating effect of trust on the relationship between social media engagement, relationship benefits, and social relationships, utilizing an innovative framework grounded in social exchange theory. Employing a quantitative analysis with structural equation modeling (SEM), using a questionnaire distributed to a sample of 493 Jordanian youth, the results unveil a positive correlation between social media engagement a…