Carolina Sáez-Linero
Biographic Data
| ID | 3564346 |
|---|---|
| NAME | Carolina Sáez-Linero |
| GIVEN NAMES | Carolina |
| FAMILY NAME | Sáez-Linero |
| SIGNATURE | SÁEZ-LINERO C |
| AFFILIATIONS | Universitat Pompeu Fabra |
| ORCID | 0000-0002-5116-3606 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 3 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Algorithmic personalization and social inequality
Algorithmically personalized advertising plays a role in reproducing structural inequalities, and digital advertising literacy is widely recognized as necessary to address its consequences. However, little is known about how these inequalities manifest within digital advertising literacy itself. This study examines how structural inequalities shape young people's knowledge of algorithmically personalized advertising and their perceptions of algor…
Young, lower-class, and algorithmically persuaded
Algorithmically personalized advertising is a defining feature of the digital ecosystem, yet its potential to reinforce social inequalities remains underexplored. This study examines how socioeconomic status and gender intersect to influence exposure to personalized advertisements on platforms like Instagram and TikTok. Using online survey data from 1,200 participants aged 16 to 25, regression analyses reveal that young people from lower socioeco…
Is this an ad? How influencers disclose paid content after a change in the law
As of July 2022, the Spanish government explicitly requires influencers to disclose commercial content. However, there is no standardised model for this. This study, therefore, analyses how influencers disclose paid content and whether any significant changes came into being after the law came into force. For this purpose, a content analysis was conducted on 903 Instagram publications with brand mentions from 40 Spanish influencers. The results d…
No prominent works on this page.
Is this an ad? How influencers disclose paid content after a change in the law
As of July 2022, the Spanish government explicitly requires influencers to disclose commercial content. However, there is no standardised model for this. This study, therefore, analyses how influencers disclose paid content and whether any significant changes came into being after the law came into force. For this purpose, a content analysis was conducted on 903 Instagram publications with brand mentions from 40 Spanish influencers. The results d…
Young, lower-class, and algorithmically persuaded
Algorithmically personalized advertising is a defining feature of the digital ecosystem, yet its potential to reinforce social inequalities remains underexplored. This study examines how socioeconomic status and gender intersect to influence exposure to personalized advertisements on platforms like Instagram and TikTok. Using online survey data from 1,200 participants aged 16 to 25, regression analyses reveal that young people from lower socioeco…
Algorithmic personalization and social inequality
Algorithmically personalized advertising plays a role in reproducing structural inequalities, and digital advertising literacy is widely recognized as necessary to address its consequences. However, little is known about how these inequalities manifest within digital advertising literacy itself. This study examines how structural inequalities shape young people's knowledge of algorithmically personalized advertising and their perceptions of algor…
Advertising (2 works) · Business (2 works) · Digital Marketing and Social Media (2 works) · Inequality (2 works) · Social class (2 works) · Artificial Intelligence (1 works) · Class (philosophy (1 works) · Computer Science (1 works) · Content (measure theory (1 works) · Content analysis (1 works)