Annie Pikon
Biographic Data
| ID | 3581924 |
|---|---|
| NAME | Annie Pikon |
| GIVEN NAMES | Annie |
| FAMILY NAME | Pikon |
| SIGNATURE | PIKON A |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 1993 |
| LATEST PUBLICATION YEAR | 1993 |
| H-INDEX | 1 |
Drug marketing in french-speaking African countries
Pharmaceutical companies are often criticized for the quality of their drug advertisements in developing countries. The quantitative data we have collected on advertisements in Francophone African countries confirm these criticisms. In 1990, only 41 out of 141 advertisements published in 6 medical and paramedical journals aimed at Francophone health personnel in Africa conformed to French standards for accuracy and objectivity. Indications were a…
Drug marketing in french-speaking African countries
Pharmaceutical companies are often criticized for the quality of their drug advertisements in developing countries. The quantitative data we have collected on advertisements in Francophone African countries confirm these criticisms. In 1990, only 41 out of 141 advertisements published in 6 medical and paramedical journals aimed at Francophone health personnel in Africa conformed to French standards for accuracy and objectivity. Indications were a…
Drug marketing in french-speaking African countries
Pharmaceutical companies are often criticized for the quality of their drug advertisements in developing countries. The quantitative data we have collected on advertisements in Francophone African countries confirm these criticisms. In 1990, only 41 out of 141 advertisements published in 6 medical and paramedical journals aimed at Francophone health personnel in Africa conformed to French standards for accuracy and objectivity. Indications were a…
Advertising (1 work) · Business (1 work) · Developing country (1 work) · Economic growth (1 work) · Economics (1 work) · Family medicine (1 work) · French (1 work) · Health Systems, Economic Evaluations, Quality of Life (1 work) · History (1 work) · History (1 work)