Verling C Troldahl
Biographic Data
| ID | 3620792 |
|---|---|
| NAME | Verling C Troldahl |
| GIVEN NAMES | Verling C |
| FAMILY NAME | Troldahl |
| SIGNATURE | TROLDAHL V C |
| AFFILIATIONS | Michigan State University |
| VERIFIED | No |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 49 |
| AUTHOR COUNT | 5 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1962 |
| LATEST PUBLICATION YEAR | 1966 |
| H-INDEX | 3 |
A Field Test of a Modified "Two-Step Flow of Communication" Model
This paper reports the findings of a carefully prepared field experiment conducted in the Boston area to test the "two-step flow of communication" hypothesis. The results of the experiment, although far from definitive, seem to call for a reappraisal of the hypothesis
Face-To-Face Communication About Major Topics in the News
This section of the Quarterly is reserved for brief reports of research in progress, discussions of unsolved problems, methodological studies, and public opinion data not extensively analyzed or interpreted. Succinct case histories are welcomed, as well as hypotheses and insights that may be useful to other students of public opinion. Usually, material in this section will be shorter, more informal, and more tentative than in the preceding pages …
"On the Measurement of "Sex
Verling Troldahl is Assistant Professor of Communication at Michigan State University; Roy Carter is Professor of Journalism and Sociology at the University of Minnesota. Together, they conclude that "sex makes a lot of difference, to almost everyone
A Short-Form Dogmatism Scale for Use in Field Studies
Journal Article A Short-Form Dogmatism Scale for Use in Field Studies Get access Verling C. Troldahl, Verling C. Troldahl Michigan State University Search for other works by this author on: Oxford Academic Google Scholar Fredric A. Powell Fredric A. Powell University of Michigan Search for other works by this author on: Oxford Academic Google Scholar Social Forces, Volume 44, Issue 2, December 1965, Pages 211–214, https://doi.org/10.1093/sf/44.2.…
Use of a Recall Criterion in Measuring the Educational Television Audience
USE OF A RECALL CRITERION IN MEASURING THE EDUCATIONAL TELEVISION AUDIENCE ROY E. CARTER, JR., ROY E. CARTER, JR. Search for other works by this author on: Oxford Academic Google Scholar VERLING C. TROLDAHL VERLING C. TROLDAHL * Roy E. Carter, Jr., is Director of the Communication Research Division, School of Journalism, University of Minnesota. Verling C. Troldahl is now an Assistant Professor of Journalism, Boston University Search for other wo…
Face-To-Face Communication About Major Topics in the News
This section of the Quarterly is reserved for brief reports of research in progress, discussions of unsolved problems, methodological studies, and public opinion data not extensively analyzed or interpreted. Succinct case histories are welcomed, as well as hypotheses and insights that may be useful to other students of public opinion. Usually, material in this section will be shorter, more informal, and more tentative than in the preceding pages …
A Field Test of a Modified "Two-Step Flow of Communication" Model
This paper reports the findings of a carefully prepared field experiment conducted in the Boston area to test the "two-step flow of communication" hypothesis. The results of the experiment, although far from definitive, seem to call for a reappraisal of the hypothesis
A Short-Form Dogmatism Scale for Use in Field Studies
Journal Article A Short-Form Dogmatism Scale for Use in Field Studies Get access Verling C. Troldahl, Verling C. Troldahl Michigan State University Search for other works by this author on: Oxford Academic Google Scholar Fredric A. Powell Fredric A. Powell University of Michigan Search for other works by this author on: Oxford Academic Google Scholar Social Forces, Volume 44, Issue 2, December 1965, Pages 211–214, https://doi.org/10.1093/sf/44.2.…
Use of a Recall Criterion in Measuring the Educational Television Audience
USE OF A RECALL CRITERION IN MEASURING THE EDUCATIONAL TELEVISION AUDIENCE ROY E. CARTER, JR., ROY E. CARTER, JR. Search for other works by this author on: Oxford Academic Google Scholar VERLING C. TROLDAHL VERLING C. TROLDAHL * Roy E. Carter, Jr., is Director of the Communication Research Division, School of Journalism, University of Minnesota. Verling C. Troldahl is now an Assistant Professor of Journalism, Boston University Search for other wo…
Use of a Recall Criterion in Measuring the Educational Television Audience
USE OF A RECALL CRITERION IN MEASURING THE EDUCATIONAL TELEVISION AUDIENCE ROY E. CARTER, JR., ROY E. CARTER, JR. Search for other works by this author on: Oxford Academic Google Scholar VERLING C. TROLDAHL VERLING C. TROLDAHL * Roy E. Carter, Jr., is Director of the Communication Research Division, School of Journalism, University of Minnesota. Verling C. Troldahl is now an Assistant Professor of Journalism, Boston University Search for other wo…
Face-To-Face Communication About Major Topics in the News
This section of the Quarterly is reserved for brief reports of research in progress, discussions of unsolved problems, methodological studies, and public opinion data not extensively analyzed or interpreted. Succinct case histories are welcomed, as well as hypotheses and insights that may be useful to other students of public opinion. Usually, material in this section will be shorter, more informal, and more tentative than in the preceding pages …
"On the Measurement of "Sex
Verling Troldahl is Assistant Professor of Communication at Michigan State University; Roy Carter is Professor of Journalism and Sociology at the University of Minnesota. Together, they conclude that "sex makes a lot of difference, to almost everyone
A Short-Form Dogmatism Scale for Use in Field Studies
Journal Article A Short-Form Dogmatism Scale for Use in Field Studies Get access Verling C. Troldahl, Verling C. Troldahl Michigan State University Search for other works by this author on: Oxford Academic Google Scholar Fredric A. Powell Fredric A. Powell University of Michigan Search for other works by this author on: Oxford Academic Google Scholar Social Forces, Volume 44, Issue 2, December 1965, Pages 211–214, https://doi.org/10.1093/sf/44.2.…
A Field Test of a Modified "Two-Step Flow of Communication" Model
This paper reports the findings of a carefully prepared field experiment conducted in the Boston area to test the "two-step flow of communication" hypothesis. The results of the experiment, although far from definitive, seem to call for a reappraisal of the hypothesis
Sociology (4 works) · Psychology (3 works) · Computer Science (2 works) · Journalism (2 works) · Mathematics (2 works) · Media studies (2 works) · State (computer science) (2 works) · Cartography (1 works) · Communication in Education and Healthcare (1 works) · Econometrics (1 works)