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Dena M Jones

Biographic Data

ID3641817
NAMEDena M Jones
GIVEN NAMESDena M
FAMILY NAMEJones
SIGNATUREJONES D M
AFFILIATIONSAnimal Protection Institute, 2831 Fruitridge Road, Sacramento, CA 95820, USA
VERIFIEDNo
TOTAL WORKS4
TOTAL CITATIONS19
AUTHOR COUNT4
EDITOR COUNT0
FIRST PUBLICATION YEAR1996
LATEST PUBLICATION YEAR1997
H-INDEX3
  • The Media's Response to Animal Rights Activism

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 4•References: 8

    Two recently published projects documented a peak in print coverage of animal-related topics in the late 1980s with a subsequent decline in coverage. One of the studies specifically tracked media coverage of activism on behalf of animals and documented a similar trend in the number of stories on the subject. Those observations are confirmed by the findings of a study, reported in this paper, that tracked print coverage of three annual animal righ…

  • The Media and Policy Decisions Affecting Animals

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 7•References: 11

    The media exert influence in public affairs by setting the political agenda and by playing up or marginalizing issues and candidates. Media coverage offers both risks and opportunities for special interest groups. While the media can provide endorsement and credibility, mass communication can also ignore an issue, present only superficial coverage, or exaggerate extreme positions. The effect of special interest group coverage is determined to som…

  • Advertising Animal Protection

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 2•References: 15

    Animal protection advocates are making use of paid and public service advertising to promote the interests of animals. One advertising approach, the graphic portrayal of animal suffering, has generated controversy within and beyond the animal protection movement. Research suggests that the approach can be effective in stimulating those viewing the advertisement to take action on behalf of animals. Other advertising strategies that may be capable …

  • American Media Coverage of Animal Protection

    Dena M Jones•ARTICLE•Anthrozoös•1996•Cited by: 6•References: 6

    This is the first in a series of papers that will explore the role of the American media in animal protection. This paper tracks the history of media coverage of animal issues from the early American humane movement of the last century to the animal rights movement of today. In addition, research conducted on trends in print media coverage is presented and reviewed. Future papers will evaluate the media's involvement in social movements, the use …

  • The Media and Policy Decisions Affecting Animals

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 7•References: 11

    The media exert influence in public affairs by setting the political agenda and by playing up or marginalizing issues and candidates. Media coverage offers both risks and opportunities for special interest groups. While the media can provide endorsement and credibility, mass communication can also ignore an issue, present only superficial coverage, or exaggerate extreme positions. The effect of special interest group coverage is determined to som…

  • American Media Coverage of Animal Protection

    Dena M Jones•ARTICLE•Anthrozoös•1996•Cited by: 6•References: 6

    This is the first in a series of papers that will explore the role of the American media in animal protection. This paper tracks the history of media coverage of animal issues from the early American humane movement of the last century to the animal rights movement of today. In addition, research conducted on trends in print media coverage is presented and reviewed. Future papers will evaluate the media's involvement in social movements, the use …

  • The Media's Response to Animal Rights Activism

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 4•References: 8

    Two recently published projects documented a peak in print coverage of animal-related topics in the late 1980s with a subsequent decline in coverage. One of the studies specifically tracked media coverage of activism on behalf of animals and documented a similar trend in the number of stories on the subject. Those observations are confirmed by the findings of a study, reported in this paper, that tracked print coverage of three annual animal righ…

  • Advertising Animal Protection

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 2•References: 15

    Animal protection advocates are making use of paid and public service advertising to promote the interests of animals. One advertising approach, the graphic portrayal of animal suffering, has generated controversy within and beyond the animal protection movement. Research suggests that the approach can be effective in stimulating those viewing the advertisement to take action on behalf of animals. Other advertising strategies that may be capable …

  • American Media Coverage of Animal Protection

    Dena M Jones•ARTICLE•Anthrozoös•1996•Cited by: 6•References: 6

    This is the first in a series of papers that will explore the role of the American media in animal protection. This paper tracks the history of media coverage of animal issues from the early American humane movement of the last century to the animal rights movement of today. In addition, research conducted on trends in print media coverage is presented and reviewed. Future papers will evaluate the media's involvement in social movements, the use …

  • The Media's Response to Animal Rights Activism

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 4•References: 8

    Two recently published projects documented a peak in print coverage of animal-related topics in the late 1980s with a subsequent decline in coverage. One of the studies specifically tracked media coverage of activism on behalf of animals and documented a similar trend in the number of stories on the subject. Those observations are confirmed by the findings of a study, reported in this paper, that tracked print coverage of three annual animal righ…

  • The Media and Policy Decisions Affecting Animals

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 7•References: 11

    The media exert influence in public affairs by setting the political agenda and by playing up or marginalizing issues and candidates. Media coverage offers both risks and opportunities for special interest groups. While the media can provide endorsement and credibility, mass communication can also ignore an issue, present only superficial coverage, or exaggerate extreme positions. The effect of special interest group coverage is determined to som…

  • Advertising Animal Protection

    Dena M Jones•ARTICLE•Anthrozoös•1997•Cited by: 2•References: 15

    Animal protection advocates are making use of paid and public service advertising to promote the interests of animals. One advertising approach, the graphic portrayal of animal suffering, has generated controversy within and beyond the animal protection movement. Research suggests that the approach can be effective in stimulating those viewing the advertisement to take action on behalf of animals. Other advertising strategies that may be capable …

Animal rights (3 works) · Animal welfare (3 works) · Biology (3 works) · Business (3 works) · Law (3 works) · Media coverage (3 works) · Media studies (3 works) · Political science (3 works) · Sociology (3 works) · Advertising (2 works)

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