Mukesh Bhargava
Biographic Data
| ID | 3681301 |
|---|---|
| NAME | Mukesh Bhargava |
| GIVEN NAMES | Mukesh |
| FAMILY NAME | Bhargava |
| SIGNATURE | BHARGAVA M |
| AFFILIATIONS | Oakland University |
| ORCID | 0000-0001-9460-083X |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 1980 |
| LATEST PUBLICATION YEAR | 2014 |
| H-INDEX | 1 |
America' in Indian Advertising
The aims of this article are threefold: One, to focus on the advertising and marketing communications situating the presence of the USA in India. Two, to address three issues concerning the where, how, and impact dimensions of marking the US presence in Indian advertising. In that process an attempt will be made to integrate three aspects of advertising, namely: marketing, media, and linguistics. Three, to account for US corporate culture as it m…
Correlates of Family Planning Acceptance and Adoption
America' in Indian Advertising
The aims of this article are threefold: One, to focus on the advertising and marketing communications situating the presence of the USA in India. Two, to address three issues concerning the where, how, and impact dimensions of marking the US presence in Indian advertising. In that process an attempt will be made to integrate three aspects of advertising, namely: marketing, media, and linguistics. Three, to account for US corporate culture as it m…
Correlates of Family Planning Acceptance and Adoption
America' in Indian Advertising
The aims of this article are threefold: One, to focus on the advertising and marketing communications situating the presence of the USA in India. Two, to address three issues concerning the where, how, and impact dimensions of marking the US presence in Indian advertising. In that process an attempt will be made to integrate three aspects of advertising, namely: marketing, media, and linguistics. Three, to account for US corporate culture as it m…
Business (2 works) · Marketing (2 works) · Advertising (1 work) · Family Dynamics and Relationships (1 work) · Globalization and Cultural Identity (1 work) · Indian History and Philosophy (1 work) · International Student and Expatriate Challenges (1 work) · Law (1 work) · Marketing (1 work) · Political science (1 work)