Lenita Davis
Biographic Data
| ID | 3684506 |
|---|---|
| NAME | Lenita Davis |
| GIVEN NAMES | Lenita |
| FAMILY NAME | Davis |
| SIGNATURE | DAVIS L |
| AFFILIATIONS | University of Arkansas at Little Rock |
| ORCID | 0000-0002-5234-6025 |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 7 |
| WORKS AS AUTHOR | 4 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2001 |
| LATEST PUBLICATION YEAR | 2016 |
| H-INDEX | 1 |
Commercial mythmaking at the Holy Land Experience
Commercial mythmaking, where firms create, appropriate, and cultivate myths, plays an important role in creating and disseminating ideologies that help consumers manage tensions in the marketplace. Commercial mythmaking remains under-researched. In response we explore commercial mythmaking at the nexus of consumption, markets, and religion, where firms create myths that negotiate between market and religious logics. Some evangelical Christians ho…
Rapport Management during the Exploration Phase of the Salesperson–Customer Relationship
Trust in the salesperson is one of the primary antecedents of customer satisfaction. However, trust is a function of time and is virtually nonexistent during the exploration phase of the buyer–seller relationship. The link between trust and conflict within the sales context has a long history. During the exploration phase of the relationship, buying objections are obvious sources of conflict between sales representatives and prospective customers…
Empirical testing of a model of online store atmospherics and shopper responses
This study empirically tests a model that proposes that the atmospheric cues of the online store influence shoppers' emotional and cognitive states, which then affect their shopping outcomes. The results support the model propositions and show a significant effect of site atmospherics on shopper attitudes, satisfaction, and various approach/avoidance behaviors as a result of the emotions experienced during the shopping episode. In addition, the f…
Atmospheric qualities of online retailing
Commercial mythmaking at the Holy Land Experience
Commercial mythmaking, where firms create, appropriate, and cultivate myths, plays an important role in creating and disseminating ideologies that help consumers manage tensions in the marketplace. Commercial mythmaking remains under-researched. In response we explore commercial mythmaking at the nexus of consumption, markets, and religion, where firms create myths that negotiate between market and religious logics. Some evangelical Christians ho…
Atmospheric qualities of online retailing
Empirical testing of a model of online store atmospherics and shopper responses
This study empirically tests a model that proposes that the atmospheric cues of the online store influence shoppers' emotional and cognitive states, which then affect their shopping outcomes. The results support the model propositions and show a significant effect of site atmospherics on shopper attitudes, satisfaction, and various approach/avoidance behaviors as a result of the emotions experienced during the shopping episode. In addition, the f…
Rapport Management during the Exploration Phase of the Salesperson–Customer Relationship
Trust in the salesperson is one of the primary antecedents of customer satisfaction. However, trust is a function of time and is virtually nonexistent during the exploration phase of the buyer–seller relationship. The link between trust and conflict within the sales context has a long history. During the exploration phase of the relationship, buying objections are obvious sources of conflict between sales representatives and prospective customers…
Commercial mythmaking at the Holy Land Experience
Commercial mythmaking, where firms create, appropriate, and cultivate myths, plays an important role in creating and disseminating ideologies that help consumers manage tensions in the marketplace. Commercial mythmaking remains under-researched. In response we explore commercial mythmaking at the nexus of consumption, markets, and religion, where firms create myths that negotiate between market and religious logics. Some evangelical Christians ho…
Psychology (3 works) · Business (2 works) · Cognition (2 works) · Cognitive psychology (2 works) · Consumer Retail Behavior Studies (2 works) · Context (archaeology) (2 works) · Customer Service Quality and Loyalty (2 works) · Digital Marketing and Social Media (2 works) · Social Psychology (2 works) · Sociology (2 works)