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Swati Sharma

Biographic Data

ID3704281
NAMESwati Sharma
GIVEN NAMESSwati
FAMILY NAMESharma
SIGNATURESHARMA S
AFFILIATIONSAmity University
ORCID0000-0003-2903-3503
VERIFIEDYes
TOTAL WORKS27
TOTAL CITATIONS11
WORKS AS AUTHOR25
WORKS AS EDITOR2
FIRST PUBLICATION YEAR2016
LATEST PUBLICATION YEAR2026
H-INDEX2
  • From play to pay

    Open Access•Rajshree Misara, Swati Sharma et al.•ARTICLE•Acta Psychologica•2026

    As traditional financial sectors increasingly integrate technological innovations, gamification has emerged as a transformative approach that redefines financial management by making it engaging, educational, and accessible. This research paper presents a systematic literature review of gamified finance, employing the TCCM (Theories, Contexts, Characteristics, and Methodologies) framework and the SPAR-4-SLR protocol to consolidate and analyse ext…

  • Role of an Ayurvedic formulation ‘Kalyanaka Ghrita’ in Mild Cognitive Impairment

    Open Access•Swati Sharma, Arun Kaushik et al.•ARTICLE•Journal of Ethnopharmacology•2026

  • Representations of female characters in Bollywood cinema

    Open Access•Forhana Choudhury, Swati Sharma•ARTICLE•Frontiers in Sociology•2026•References: 23

    The outcomes illuminate how Bollywood songs not only reproduce gender stereotypes but also disseminate them through widespread digital circulation, intensifying their impact on young audiences. Moreover, the paper examines how Bollywood's heroine-item girl divide contributes to shaping gender norms and further restricting women's identities in Bollywood cinema

  • Solutions for Managing Overtourism in Popular Destinations

    Shiva Ilkhani Zadeh, Narendra Kumar et al.•EDITOR•BOOK•Solutions for Managing…•2025

  • Trust Erosion Framework for Organisational Responses to and Management of Global Emergencies

    Open Access•LaShonda Eaddy, LaShonda L Eaddy et al.•ARTICLE•Journal of Contingencies and…•2025•References: 55

    In response to the societal crisis of trust widely documented by researchers and pollsters, this conceptual paper proposes a Trust Erosion Framework (TEF). By drawing analogies with the process of soil erosion, we postulate that the erosion of trust proceeds in stages: detachment, transportation and deposition. Furthermore, erosion of trust may be precipitated by the gravitational pulls of sticky and spillover crises, moderate weather events (e.g…

  • Smart Travel and Sustainable Innovations in Bleisure Tourism

    Swati Sharma, Narendra Kumar et al.•EDITOR•BOOK•Smart Travel and Sustainable…•2024

  • Visualizing Novel Chaurasi

    Open Access•Swati Sharma, Ruchi Goswami•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    This study explores the adaptation of Satya Vyas’s novel ''Chaurasi'' into the web series "Grahan". It provides an in-depth analysis of how the novel’s narrative, character development, and themes are transformed and visualized in the web series format. By comparing the novel with its film adaptation, the research evaluates how well literary material is converted into a visual format and explores the associated challenges and successes. Adaptatio…

  • Work Life Balance Policies and Their Impact on Employee Engagement & Turnover Intention

    Open Access•Swati Sharma, Payal Sharma Upadhyay•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    The research explores how work-life balance policies affect faculty engagement and turnover tendencies in Rajasthan’s higher educational institutions through combined qualitative and quantitative methods. Researchers performed a structured formal survey extending over three educational institution types before conducting 20 to 30 interviews with faculty members through in-depth conversations and group sessions to obtain detailed insights about th…

  • Commodifying Art, Media, and Identity

    Open Access•Iris Hamid, Swati Sharma•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    This paper explores Don DeLillo’s Mao II and White Noise as critical reflections on the pervasive impact of consumerism and the commodification of art, media, and identity in contemporary postmodern American society. By examining the lives of the central characters and their relationships with mass media, the paper highlights how DeLillo critiques the late capitalist ethos, which turns every aspect of human experience — creativity, tragedy, famil…

  • The nonlinear relationship between poverty and financial globalisation

    Open Access•Sunny Kumar Singh, Prateek Sharma et al.•ARTICLE•World Economy•2024

    Using data from 109 countries from 1980 to 2018, we examine the nonlinear relationship between financial globalisation and poverty. Financial globalisation is further segregated into de facto and de jure dimensions to study their differential impact on poverty. We have two main findings with important implications. First, our results point to significant nonlinearities, indicating that the relationship between financial globalisation and poverty …

  • Climate change attitudes and the world’s biggest CO2 emitters

    Open Access•Swati Sharma•ARTICLE•Environment Development and…•2024

  • Pro-environmental behavior and subjective well-being

    Open Access•Astghik Mavisakalyan, Swati Sharma et al.•ARTICLE•Ecological Economics•2024

  • Effects of two Ayurvedic formulations, Dhanwantaram Kashaya and Saraswatarishta on life history parameters and toxic aggregates in Drosophila models of Huntington’s and Alzheimer's disease

    Open Access•Swati Sharma, Girish Singh et al.•ARTICLE•Journal of Ethnopharmacology•2023

  • Individual Healthcare and Socially Constructed Identities

    Open Access•Swati Sharma•ARTICLE•Illness Crisis & Loss•2023•References: 30

    Study aims at examining socio-cultural factors in the form of personal perception of the respondents towards Cardiovascular Diseases (CVDs) and the resultant impact of this perception on the CVDs management regimen of the respondents. Social construction of illness is used to investigate these factors. Entire data were collected at Superspeciality Hospital, Jammu (India) and 41 personal interviews were conducted. Field research also consisted of …

  • Tourist Behavior

    Narendra Kumar, Bruno Miguel Sousa et al.•BOOK•Tourist Behavior•2022

  • Role of Financial Inclusion in Economic Growth of India

    Open Access•Trilochan Sharma, Swati Sharma•ARTICLE•ShodhKosh: Journal of Visual and…•2022

    This research paper explores the crucial role of financial inclusion in the economic growth of India. Financial inclusion refers to the access and usage of a wide range of financial services by all individuals and businesses, regardless of their social or economic status. The paper analyzes the impact of financial inclusion on various sectors of the Indian economy, such as agriculture, small and medium enterprises (SMEs), and the informal sector.…

  • Oral placement therapy

    Open Access•Neha Gupta, Lalit Singh Mittal et al.•ARTICLE•International Journal of Health…•2022

    Objective: To investigate the effect of OPT (Oral Placement Therapy) on Blood lead levels (BLL) measured in microgram/dl and CARS 2 ST (Childhood Autistic Rating Scale 2nd edition Standard version) scores of autistic children both in the short and long term. It also studied the clinical views in speech, feeding and sensory needs by using OPT to bring down the BLL along with levels of CARS2-ST scores in children under autism spectrum disorder. Met…

  • Study and Design of Intelligent Agent in Dentistry

    Open Access•Saundarya Priyadarshini, Swati Sharma et al.•ARTICLE•International Journal of Health…•2022

    Introduction: Artificial Intelligence is a branch term for all the developing systems, furnished with human intelligence. Even though Artificial Intelligence can be useful in field of dentistry and can be of help in dental office but is not used extensively. A gap exists in the knowledge regarding application of Artificial Intelligence in Dental offices. Therefore, the present study was carried to determine the factors associated with knowledge a…

  • A Study Of Consumer Perception And Purchase Intention Of Online Travel Booking In The National Capital Region (India)

    Open Access•Viveka Nand Sharma, Saurav Chhabra et al.•ARTICLE•MIGRATION LETTERS•2022

    The present study was conducted to measure customer perception and purchase intention toward online travel booking in the National Capital Region (India). The study empirically applied quantitative research methods to find out the objective and testing of the hypothesis. The study was based on primary data collected through a self-administered questionnaire by adopting a simple random sampling technique. The collected data was analyzed by using s…

  • How shades of truth and age affect responses to Covid-19 (Mis)information

    Open Access•Santosh Vijaykumar, Yan Jin et al.•ARTICLE•Humanities and Social Sciences…•2021

    We examined how age and exposure to different types of COVID-19 (mis)information affect misinformation beliefs, perceived credibility of the message and intention-to-share it on WhatsApp. Through two mixed-design online experiments in the UK and Brazil (total N = 1454) we first randomly exposed adult WhatsApp users to full misinformation, partial misinformation, or full truth about the therapeutic powers of garlic to cure COVID-19. We then expose…

  • Building safe surgery knowledge and capacity in Cambodia

    Open Access•Sehrish Bari, Joseph Incorvia et al.•ARTICLE•Global Health Action•2021

    BACKGROUND: Working in partnership with the Cambodian Ministry of Health, the Safe Surgery 2020 initiative (SS2020) supports the prioritization of surgery and mobilization of resources to target limited workforce capacity. An evaluation study was conducted to assess the impact of SS2020 on intervention hospitals in Cambodia. OBJECTIVE: To understand the impact of the SS2020 program on intervention hospitals in Cambodia by assessing the changes in…

  • Analyzing one-day tour trends during Covid-19 disruption – applying push and pull theory and text mining approach

    Gobinda Roy, Swati Sharma•ARTICLE•Tourism Recreation Research•2021•Cited by: 6•References: 63

    Fear of COVID-19 and the quarantine lifestyle make travellers look for new ways of travelling to get rid of boredom and anxiety. People are looking for one-day tours to break the monotony. The study presents the travel motivations of people during the pandemic based on the Push and Pull theory. The study's objective is to examine the relationship between push and pull motives for initiating one-day tours when mobility is partially restricted. It …

  • Caring for you vs. caring for the planet

    Open Access•Swati Sharma, George I Christopoulos•ARTICLE•Energy Research & Social Science•2020•Cited by: 1•References: 19

  • Using social connections and financial incentives to solve coordination failure

    Open Access•Farzana Afridi, Amrita Dhillon et al.•ARTICLE•Journal of Development Economics•2020•Cited by: 2•References: 3

  • Are small travel agencies ready for digital marketing? Views of travel agency managers

    Open Access•Ankita Sharma, Swati Sharma et al.•ARTICLE•Tourism Management•2020•Cited by: 2•References: 59

Next
  • Analyzing one-day tour trends during Covid-19 disruption – applying push and pull theory and text mining approach

    Gobinda Roy, Swati Sharma•ARTICLE•Tourism Recreation Research•2021•Cited by: 6•References: 63

    Fear of COVID-19 and the quarantine lifestyle make travellers look for new ways of travelling to get rid of boredom and anxiety. People are looking for one-day tours to break the monotony. The study presents the travel motivations of people during the pandemic based on the Push and Pull theory. The study's objective is to examine the relationship between push and pull motives for initiating one-day tours when mobility is partially restricted. It …

  • Using social connections and financial incentives to solve coordination failure

    Open Access•Farzana Afridi, Amrita Dhillon et al.•ARTICLE•Journal of Development Economics•2020•Cited by: 2•References: 3

  • Are small travel agencies ready for digital marketing? Views of travel agency managers

    Open Access•Ankita Sharma, Swati Sharma et al.•ARTICLE•Tourism Management•2020•Cited by: 2•References: 59

  • Caring for you vs. caring for the planet

    Open Access•Swati Sharma, George I Christopoulos•ARTICLE•Energy Research & Social Science•2020•Cited by: 1•References: 19

  • Development and validation of Vikaras Hindi Scale

    Swati Sharma, Kamlesh Singh•ARTICLE•Mental Health Religion & Culture•2016

    The present research imports the concept of Vikaras (vices) from the philosophy of Vedanta. Vedic Philosophy plays a central role in Indian Psychology. However, there is a major disconnect between theory and empirical research due to scarcity of tools for measuring the same. The present study aims to develop and validate a scale on Vikaras (vices). A total of 86 items were pooled to develop the scale. Data were collected in two phases from a samp…

  • Religion and Well-Being

    Open Access•Swati Sharma, Kamlesh Singh•ARTICLE•Journal of Religion and Health•2019

  • Caring for you vs. caring for the planet

    Open Access•Swati Sharma, George I Christopoulos•ARTICLE•Energy Research & Social Science•2020•Cited by: 1•References: 19

  • Using social connections and financial incentives to solve coordination failure

    Open Access•Farzana Afridi, Amrita Dhillon et al.•ARTICLE•Journal of Development Economics•2020•Cited by: 2•References: 3

  • Are small travel agencies ready for digital marketing? Views of travel agency managers

    Open Access•Ankita Sharma, Swati Sharma et al.•ARTICLE•Tourism Management•2020•Cited by: 2•References: 59

  • How shades of truth and age affect responses to Covid-19 (Mis)information

    Open Access•Santosh Vijaykumar, Yan Jin et al.•ARTICLE•Humanities and Social Sciences…•2021

    We examined how age and exposure to different types of COVID-19 (mis)information affect misinformation beliefs, perceived credibility of the message and intention-to-share it on WhatsApp. Through two mixed-design online experiments in the UK and Brazil (total N = 1454) we first randomly exposed adult WhatsApp users to full misinformation, partial misinformation, or full truth about the therapeutic powers of garlic to cure COVID-19. We then expose…

  • Building safe surgery knowledge and capacity in Cambodia

    Open Access•Sehrish Bari, Joseph Incorvia et al.•ARTICLE•Global Health Action•2021

    BACKGROUND: Working in partnership with the Cambodian Ministry of Health, the Safe Surgery 2020 initiative (SS2020) supports the prioritization of surgery and mobilization of resources to target limited workforce capacity. An evaluation study was conducted to assess the impact of SS2020 on intervention hospitals in Cambodia. OBJECTIVE: To understand the impact of the SS2020 program on intervention hospitals in Cambodia by assessing the changes in…

  • Analyzing one-day tour trends during Covid-19 disruption – applying push and pull theory and text mining approach

    Gobinda Roy, Swati Sharma•ARTICLE•Tourism Recreation Research•2021•Cited by: 6•References: 63

    Fear of COVID-19 and the quarantine lifestyle make travellers look for new ways of travelling to get rid of boredom and anxiety. People are looking for one-day tours to break the monotony. The study presents the travel motivations of people during the pandemic based on the Push and Pull theory. The study's objective is to examine the relationship between push and pull motives for initiating one-day tours when mobility is partially restricted. It …

  • Tourist Behavior

    Narendra Kumar, Bruno Miguel Sousa et al.•BOOK•Tourist Behavior•2022

  • Role of Financial Inclusion in Economic Growth of India

    Open Access•Trilochan Sharma, Swati Sharma•ARTICLE•ShodhKosh: Journal of Visual and…•2022

    This research paper explores the crucial role of financial inclusion in the economic growth of India. Financial inclusion refers to the access and usage of a wide range of financial services by all individuals and businesses, regardless of their social or economic status. The paper analyzes the impact of financial inclusion on various sectors of the Indian economy, such as agriculture, small and medium enterprises (SMEs), and the informal sector.…

  • Oral placement therapy

    Open Access•Neha Gupta, Lalit Singh Mittal et al.•ARTICLE•International Journal of Health…•2022

    Objective: To investigate the effect of OPT (Oral Placement Therapy) on Blood lead levels (BLL) measured in microgram/dl and CARS 2 ST (Childhood Autistic Rating Scale 2nd edition Standard version) scores of autistic children both in the short and long term. It also studied the clinical views in speech, feeding and sensory needs by using OPT to bring down the BLL along with levels of CARS2-ST scores in children under autism spectrum disorder. Met…

  • Study and Design of Intelligent Agent in Dentistry

    Open Access•Saundarya Priyadarshini, Swati Sharma et al.•ARTICLE•International Journal of Health…•2022

    Introduction: Artificial Intelligence is a branch term for all the developing systems, furnished with human intelligence. Even though Artificial Intelligence can be useful in field of dentistry and can be of help in dental office but is not used extensively. A gap exists in the knowledge regarding application of Artificial Intelligence in Dental offices. Therefore, the present study was carried to determine the factors associated with knowledge a…

  • A Study Of Consumer Perception And Purchase Intention Of Online Travel Booking In The National Capital Region (India)

    Open Access•Viveka Nand Sharma, Saurav Chhabra et al.•ARTICLE•MIGRATION LETTERS•2022

    The present study was conducted to measure customer perception and purchase intention toward online travel booking in the National Capital Region (India). The study empirically applied quantitative research methods to find out the objective and testing of the hypothesis. The study was based on primary data collected through a self-administered questionnaire by adopting a simple random sampling technique. The collected data was analyzed by using s…

  • Effects of two Ayurvedic formulations, Dhanwantaram Kashaya and Saraswatarishta on life history parameters and toxic aggregates in Drosophila models of Huntington’s and Alzheimer's disease

    Open Access•Swati Sharma, Girish Singh et al.•ARTICLE•Journal of Ethnopharmacology•2023

  • Individual Healthcare and Socially Constructed Identities

    Open Access•Swati Sharma•ARTICLE•Illness Crisis & Loss•2023•References: 30

    Study aims at examining socio-cultural factors in the form of personal perception of the respondents towards Cardiovascular Diseases (CVDs) and the resultant impact of this perception on the CVDs management regimen of the respondents. Social construction of illness is used to investigate these factors. Entire data were collected at Superspeciality Hospital, Jammu (India) and 41 personal interviews were conducted. Field research also consisted of …

  • Smart Travel and Sustainable Innovations in Bleisure Tourism

    Swati Sharma, Narendra Kumar et al.•EDITOR•BOOK•Smart Travel and Sustainable…•2024

  • Visualizing Novel Chaurasi

    Open Access•Swati Sharma, Ruchi Goswami•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    This study explores the adaptation of Satya Vyas’s novel ''Chaurasi'' into the web series "Grahan". It provides an in-depth analysis of how the novel’s narrative, character development, and themes are transformed and visualized in the web series format. By comparing the novel with its film adaptation, the research evaluates how well literary material is converted into a visual format and explores the associated challenges and successes. Adaptatio…

  • Work Life Balance Policies and Their Impact on Employee Engagement & Turnover Intention

    Open Access•Swati Sharma, Payal Sharma Upadhyay•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    The research explores how work-life balance policies affect faculty engagement and turnover tendencies in Rajasthan’s higher educational institutions through combined qualitative and quantitative methods. Researchers performed a structured formal survey extending over three educational institution types before conducting 20 to 30 interviews with faculty members through in-depth conversations and group sessions to obtain detailed insights about th…

  • Commodifying Art, Media, and Identity

    Open Access•Iris Hamid, Swati Sharma•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    This paper explores Don DeLillo’s Mao II and White Noise as critical reflections on the pervasive impact of consumerism and the commodification of art, media, and identity in contemporary postmodern American society. By examining the lives of the central characters and their relationships with mass media, the paper highlights how DeLillo critiques the late capitalist ethos, which turns every aspect of human experience — creativity, tragedy, famil…

  • The nonlinear relationship between poverty and financial globalisation

    Open Access•Sunny Kumar Singh, Prateek Sharma et al.•ARTICLE•World Economy•2024

    Using data from 109 countries from 1980 to 2018, we examine the nonlinear relationship between financial globalisation and poverty. Financial globalisation is further segregated into de facto and de jure dimensions to study their differential impact on poverty. We have two main findings with important implications. First, our results point to significant nonlinearities, indicating that the relationship between financial globalisation and poverty …

  • Climate change attitudes and the world’s biggest CO2 emitters

    Open Access•Swati Sharma•ARTICLE•Environment Development and…•2024

  • Pro-environmental behavior and subjective well-being

    Open Access•Astghik Mavisakalyan, Swati Sharma et al.•ARTICLE•Ecological Economics•2024

  • Solutions for Managing Overtourism in Popular Destinations

    Shiva Ilkhani Zadeh, Narendra Kumar et al.•EDITOR•BOOK•Solutions for Managing…•2025

  • Trust Erosion Framework for Organisational Responses to and Management of Global Emergencies

    Open Access•LaShonda Eaddy, LaShonda L Eaddy et al.•ARTICLE•Journal of Contingencies and…•2025•References: 55

    In response to the societal crisis of trust widely documented by researchers and pollsters, this conceptual paper proposes a Trust Erosion Framework (TEF). By drawing analogies with the process of soil erosion, we postulate that the erosion of trust proceeds in stages: detachment, transportation and deposition. Furthermore, erosion of trust may be precipitated by the gravitational pulls of sticky and spillover crises, moderate weather events (e.g…

  • From play to pay

    Open Access•Rajshree Misara, Swati Sharma et al.•ARTICLE•Acta Psychologica•2026

    As traditional financial sectors increasingly integrate technological innovations, gamification has emerged as a transformative approach that redefines financial management by making it engaging, educational, and accessible. This research paper presents a systematic literature review of gamified finance, employing the TCCM (Theories, Contexts, Characteristics, and Methodologies) framework and the SPAR-4-SLR protocol to consolidate and analyse ext…

Psychology (13 works) · Business (12 works) · Political science (8 works) · Economics (7 works) · Medicine (7 works) · Computer Science (6 works) · Geography (6 works) · Social Psychology (6 works) · Digital Marketing and Social Media (4 works) · Economic growth (4 works)

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