Dina Mehta
Biographic Data
| ID | 3736116 |
|---|---|
| NAME | Dina Mehta |
| GIVEN NAMES | Dina |
| FAMILY NAME | Mehta |
| SIGNATURE | MEHTA D |
| AFFILIATIONS | Convo Ltd |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 4 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2005 |
| LATEST PUBLICATION YEAR | 2012 |
| H-INDEX | 1 |
Mobile and smartphone use in urban and rural India
Between 32 and 74 million smartphones are forecast in the Indian market by 2015.This article looks more closely into this phenomenon by comparing two studies conducted at urban and rural sites in India. Study A was based upon a corporate ethnography of ‘middle class’ urban user segments in Mumbai and Belgaum. Thirty-three in-depth interviews were conducted with ‘Mobile Only’ and ‘Mobile Heavy’ users. A number of respondents reported that a mobile…
Accelerating Collaboration With Social Tools
As more and more corporate ethnographic work is crossing international borders, we are increasingly collaborating with teams that are spread across the globe. As a result, we need tools that enable us to work across boundaries. Since early 2004, the authors have been collaborating on a research project developed by an American company seeking to develop solutions specific to the Indian market. One of us, an Indian sociologist, led a team of ethno…
Accelerating Collaboration With Social Tools
As more and more corporate ethnographic work is crossing international borders, we are increasingly collaborating with teams that are spread across the globe. As a result, we need tools that enable us to work across boundaries. Since early 2004, the authors have been collaborating on a research project developed by an American company seeking to develop solutions specific to the Indian market. One of us, an Indian sociologist, led a team of ethno…
Mobile and smartphone use in urban and rural India
Between 32 and 74 million smartphones are forecast in the Indian market by 2015.This article looks more closely into this phenomenon by comparing two studies conducted at urban and rural sites in India. Study A was based upon a corporate ethnography of ‘middle class’ urban user segments in Mumbai and Belgaum. Thirty-three in-depth interviews were conducted with ‘Mobile Only’ and ‘Mobile Heavy’ users. A number of respondents reported that a mobile…
Accelerating Collaboration With Social Tools
As more and more corporate ethnographic work is crossing international borders, we are increasingly collaborating with teams that are spread across the globe. As a result, we need tools that enable us to work across boundaries. Since early 2004, the authors have been collaborating on a research project developed by an American company seeking to develop solutions specific to the Indian market. One of us, an Indian sociologist, led a team of ethno…
Mobile and smartphone use in urban and rural India
Between 32 and 74 million smartphones are forecast in the Indian market by 2015.This article looks more closely into this phenomenon by comparing two studies conducted at urban and rural sites in India. Study A was based upon a corporate ethnography of ‘middle class’ urban user segments in Mumbai and Belgaum. Thirty-three in-depth interviews were conducted with ‘Mobile Only’ and ‘Mobile Heavy’ users. A number of respondents reported that a mobile…
Computer Science (2 works) · Engineering (2 works) · Ethnography (2 works) · Political science (2 works) · Sociology (2 works) · Advertising (1 work) · Anthropology: Ethics, History, Culture (1 work) · Business (1 work) · Engineering ethics (1 work) · Field (mathematics (1 work)