Katie Lebel
Biographic Data
| ID | 3746609 |
|---|---|
| NAME | Katie Lebel |
| GIVEN NAMES | Katie |
| FAMILY NAME | Lebel |
| SIGNATURE | LEBEL K |
| AFFILIATIONS | Anderson University - South Carolina |
| ORCID | 0000-0003-1519-9174 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 12 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2021 |
| H-INDEX | 1 |
Examining Engagement With Sport Sponsor Activations on Twitter
Research on sport sponsors’ use of social media has begun to emerge, but, to date, limited research has examined how sponsors are using social media as an activation platform to engage with followers. Thus, the purpose of this research was to examine differences in follower engagement with regard to sponsored Twitter posts from North American professional sport organizations, based upon the focus, scope, and activation type of the sponsored messa…
Re-thinking Women's Sport Research: Looking in the Mirror and Reflecting Forward
Despite decades of research and advocacy-women's professional sports continue to be considered second class to men's sports. The goal of this paper is to rethink how we state, present, and solve problems in women's sport. To affect true change, the wisdom of a broad stakeholder group was embraced such that varied perspectives could be considered. A three-question survey was developed to examine what key constituents believe is working in women's …
Re-thinking Women's Sport Research: Looking in the Mirror and Reflecting Forward
Despite decades of research and advocacy-women's professional sports continue to be considered second class to men's sports. The goal of this paper is to rethink how we state, present, and solve problems in women's sport. To affect true change, the wisdom of a broad stakeholder group was embraced such that varied perspectives could be considered. A three-question survey was developed to examine what key constituents believe is working in women's …
Examining Engagement With Sport Sponsor Activations on Twitter
Research on sport sponsors’ use of social media has begun to emerge, but, to date, limited research has examined how sponsors are using social media as an activation platform to engage with followers. Thus, the purpose of this research was to examine differences in follower engagement with regard to sponsored Twitter posts from North American professional sport organizations, based upon the focus, scope, and activation type of the sponsored messa…
Re-thinking Women's Sport Research: Looking in the Mirror and Reflecting Forward
Despite decades of research and advocacy-women's professional sports continue to be considered second class to men's sports. The goal of this paper is to rethink how we state, present, and solve problems in women's sport. To affect true change, the wisdom of a broad stakeholder group was embraced such that varied perspectives could be considered. A three-question survey was developed to examine what key constituents believe is working in women's …
Political science (2 works) · Psychology (2 works) · Public relations (2 works) · Sociology (2 works) · Sports, Gender, and Society (2 works) · Advertising (1 works) · Affect (linguistics (1 works) · Business (1 works) · Computer Science (1 works) · Content analysis (1 works)