Christina L Brown
Biographic Data
| ID | 3793269 |
|---|---|
| NAME | Christina L Brown |
| GIVEN NAMES | Christina L |
| FAMILY NAME | Brown |
| SIGNATURE | BROWN C L |
| AFFILIATIONS | University of Michigan |
| VERIFIED | No |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 44 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 1996 |
| LATEST PUBLICATION YEAR | 2004 |
| H-INDEX | 3 |
The Skeptical Shopper
A default option is the choice alternative a consumer receives if he/she does not explicitly specify otherwise. In this article we argue that defaults can invoke a consumer's “marketplace metacognition,” his/her social intelligence about marketplace behavior. This metacognitive account of defaults leads to different predictions than accounts based on cognitive limitations or endowment: in particular, it predicts the possibility of negative or “ba…
Why Is the Trivial Important? A Reasons-Based Account For the Effects of Trivial Attributes on Choice
Consumers sometimes treat trivial attributes as though they were critically important in the sense that they have a significant impact on choice. We propose a reasons-based account to explain the valuation of trivial attributes and in particular why valuation is in some cases positive and in others negative. We suggest that consumers treat trivial attributes as though they had value when such valuation is instrumental, that is, helps accomplish a…
Consumption Vocabulary and Preference Formation
Consumers' understanding of their own preferences can be aided by a “consumption vocabulary”—a taxonomy or framework that facilitates identifying the relation between a product's features and one's evaluation of the product. In the absence of such a vocabulary, consumers' understanding of their own preferences will require more extensive experience and may never fully develop. The effect of such a vocabulary is tested in two experiments in which …
The Skeptical Shopper
A default option is the choice alternative a consumer receives if he/she does not explicitly specify otherwise. In this article we argue that defaults can invoke a consumer's “marketplace metacognition,” his/her social intelligence about marketplace behavior. This metacognitive account of defaults leads to different predictions than accounts based on cognitive limitations or endowment: in particular, it predicts the possibility of negative or “ba…
Consumption Vocabulary and Preference Formation
Consumers' understanding of their own preferences can be aided by a “consumption vocabulary”—a taxonomy or framework that facilitates identifying the relation between a product's features and one's evaluation of the product. In the absence of such a vocabulary, consumers' understanding of their own preferences will require more extensive experience and may never fully develop. The effect of such a vocabulary is tested in two experiments in which …
Why Is the Trivial Important? A Reasons-Based Account For the Effects of Trivial Attributes on Choice
Consumers sometimes treat trivial attributes as though they were critically important in the sense that they have a significant impact on choice. We propose a reasons-based account to explain the valuation of trivial attributes and in particular why valuation is in some cases positive and in others negative. We suggest that consumers treat trivial attributes as though they had value when such valuation is instrumental, that is, helps accomplish a…
Consumption Vocabulary and Preference Formation
Consumers' understanding of their own preferences can be aided by a “consumption vocabulary”—a taxonomy or framework that facilitates identifying the relation between a product's features and one's evaluation of the product. In the absence of such a vocabulary, consumers' understanding of their own preferences will require more extensive experience and may never fully develop. The effect of such a vocabulary is tested in two experiments in which …
Why Is the Trivial Important? A Reasons-Based Account For the Effects of Trivial Attributes on Choice
Consumers sometimes treat trivial attributes as though they were critically important in the sense that they have a significant impact on choice. We propose a reasons-based account to explain the valuation of trivial attributes and in particular why valuation is in some cases positive and in others negative. We suggest that consumers treat trivial attributes as though they had value when such valuation is instrumental, that is, helps accomplish a…
The Skeptical Shopper
A default option is the choice alternative a consumer receives if he/she does not explicitly specify otherwise. In this article we argue that defaults can invoke a consumer's “marketplace metacognition,” his/her social intelligence about marketplace behavior. This metacognitive account of defaults leads to different predictions than accounts based on cognitive limitations or endowment: in particular, it predicts the possibility of negative or “ba…
Cognitive psychology (3 works) · Psychology (3 works) · Decision-Making and Behavioral Economics (2 works) · Economics (2 works) · Epistemology (2 works) · Philosophy (2 works) · Actuarial science (1 work) · Artificial Intelligence (1 work) · Artificial Intelligence (1 work) · Behavioral Health and Interventions (1 work)