Rebekah Russell-Bennett
Biographic Data
| ID | 385701 |
|---|---|
| NAME | Rebekah Russell-Bennett |
| GIVEN NAMES | Rebekah |
| FAMILY NAME | Russell-Bennett |
| SIGNATURE | RUSSELL-BENNETT R |
| AFFILIATIONS | Queensland University of Technology |
| ORCID | 0000-0002-9782-2427 |
| VERIFIED | Yes |
| TOTAL WORKS | 9 |
| TOTAL CITATIONS | 14 |
| AUTHOR COUNT | 9 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2000 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 2 |
Examining Consumer Appraisals of Deepfake Advertising and Disclosure: Show Deepfakes as “Real Life” or Say They’re “Just Fantasy”
Deepfakes are a controversial and emerging AI-facilitated advertising tool warranting empirical exploration. This research explores the phenomenon of deepfake advertising, and how deepfake quality, disclosure presence, and disclosure characteristics are appraised by consumers to influence advertising outcomes. Across three experimental studies utilizing deepfake advertisements, this research reveals that high-quality deepfake advertisements are a…
Empowering low-socioeconomic status parents to support their children in participating in tertiary education: Co-created digital resources for diverse parent personas
Increasing the participation of students from low-socioeconomic status (LSES) communities in tertiary education has been a policy focus of successive Australian governments. LSES parents are important influencers, yet are often unsupported in their efforts to help their children. Via two qualitative studies across metropolitan, regional and remote locations in four Australian states, a strengths-based, service-design approach identified four LSES…
The role of human influences on adoption and rejection of energy technology: A systematised critical review of the literature on household energy transitions
How gender, education and nutrition knowledge contribute to food insecurity among adults in Australia
Food and nutrition insecurity occurs when healthy and safe food cannot be obtained by socially acceptable means and arises as a result of complex interactions between socioeconomic and demographic determinants. These factors contribute to discrepancies in health and well-being between men and women and may also explain differential rates of food insecurity. The objectives of this cross-sectional study were to investigate the intersection between …
Masculinity and men's health service use across four social generations: Findings from Australia's Ten to Men study
There is a perception that traditional masculine ideals, usually thought deleterious for men's health outcomes, are no longer as relevant for younger social generations such as Millennials as they are for older social generations such as Baby Boomers. Yet, in Australia, there remains a disparity between younger men's and women's health outcomes and use of health services. Conformity to traditional masculinity is often cited as a barrier to men's …
Loyalty (Brand Loyalty)
Loyalty is a desired marketing outcome for products ranging from fast‐moving consumer goods, services, durables, and ideas products such as political parties and social behaviors. Evidence has shown that a base of loyal customers is advantageous for an organization as it reduces the marketing cost of doing business and improves profitability. The approaches to loyalty have varied over the decades with various schools of thoughts toward definition…
What value do users derive from social networking applications
Why do users of social networking sites recommend some applications to their friends while rejecting others? What value do they obtain from applications? This exploratory study investigates the value users derive from ‘cool’ Facebook applications, and explores the features that either encourage or discourage users to recommend applications to their friends. Our qualitative data reveal consumers derive a combination of functional value along with …
Cross‐cultural differences in consumer decision‐making styles
This article compares consumer decision‐making styles between Singaporeans and Australians. Utilising Hofstede’s framework, the paper argues that cultural dimensions influence consumer decision making styles. It is essential that managers understand cross‐cultural consumer decision‐making styles to make strategic decisions or effectively handle members of these nationalities. Marked differences were found between the two populations for: brand co…
The Changing Experience of Australian Female Entrepreneurs
The study of female entrepreneurship is a dynamic field, with more women than men engaging in self‐employment in Australia, the United Kingdom and the United States. Prior research in this field has identified a series of factors which characterize entrepreneurs. This paper examines the extent to which the experiences of Australian women entrepreneurs are reflected in the prior research. In particular, emphasis is placed on whether the personal c…
The role of human influences on adoption and rejection of energy technology: A systematised critical review of the literature on household energy transitions
How gender, education and nutrition knowledge contribute to food insecurity among adults in Australia
Food and nutrition insecurity occurs when healthy and safe food cannot be obtained by socially acceptable means and arises as a result of complex interactions between socioeconomic and demographic determinants. These factors contribute to discrepancies in health and well-being between men and women and may also explain differential rates of food insecurity. The objectives of this cross-sectional study were to investigate the intersection between …
The Changing Experience of Australian Female Entrepreneurs
The study of female entrepreneurship is a dynamic field, with more women than men engaging in self‐employment in Australia, the United Kingdom and the United States. Prior research in this field has identified a series of factors which characterize entrepreneurs. This paper examines the extent to which the experiences of Australian women entrepreneurs are reflected in the prior research. In particular, emphasis is placed on whether the personal c…
Cross‐cultural differences in consumer decision‐making styles
This article compares consumer decision‐making styles between Singaporeans and Australians. Utilising Hofstede’s framework, the paper argues that cultural dimensions influence consumer decision making styles. It is essential that managers understand cross‐cultural consumer decision‐making styles to make strategic decisions or effectively handle members of these nationalities. Marked differences were found between the two populations for: brand co…
What value do users derive from social networking applications
Why do users of social networking sites recommend some applications to their friends while rejecting others? What value do they obtain from applications? This exploratory study investigates the value users derive from ‘cool’ Facebook applications, and explores the features that either encourage or discourage users to recommend applications to their friends. Our qualitative data reveal consumers derive a combination of functional value along with …
Loyalty (Brand Loyalty)
Loyalty is a desired marketing outcome for products ranging from fast‐moving consumer goods, services, durables, and ideas products such as political parties and social behaviors. Evidence has shown that a base of loyal customers is advantageous for an organization as it reduces the marketing cost of doing business and improves profitability. The approaches to loyalty have varied over the decades with various schools of thoughts toward definition…
Masculinity and men's health service use across four social generations: Findings from Australia's Ten to Men study
There is a perception that traditional masculine ideals, usually thought deleterious for men's health outcomes, are no longer as relevant for younger social generations such as Millennials as they are for older social generations such as Baby Boomers. Yet, in Australia, there remains a disparity between younger men's and women's health outcomes and use of health services. Conformity to traditional masculinity is often cited as a barrier to men's …
Empowering low-socioeconomic status parents to support their children in participating in tertiary education: Co-created digital resources for diverse parent personas
Increasing the participation of students from low-socioeconomic status (LSES) communities in tertiary education has been a policy focus of successive Australian governments. LSES parents are important influencers, yet are often unsupported in their efforts to help their children. Via two qualitative studies across metropolitan, regional and remote locations in four Australian states, a strengths-based, service-design approach identified four LSES…
The role of human influences on adoption and rejection of energy technology: A systematised critical review of the literature on household energy transitions
How gender, education and nutrition knowledge contribute to food insecurity among adults in Australia
Food and nutrition insecurity occurs when healthy and safe food cannot be obtained by socially acceptable means and arises as a result of complex interactions between socioeconomic and demographic determinants. These factors contribute to discrepancies in health and well-being between men and women and may also explain differential rates of food insecurity. The objectives of this cross-sectional study were to investigate the intersection between …
Examining Consumer Appraisals of Deepfake Advertising and Disclosure: Show Deepfakes as “Real Life” or Say They’re “Just Fantasy”
Deepfakes are a controversial and emerging AI-facilitated advertising tool warranting empirical exploration. This research explores the phenomenon of deepfake advertising, and how deepfake quality, disclosure presence, and disclosure characteristics are appraised by consumers to influence advertising outcomes. Across three experimental studies utilizing deepfake advertisements, this research reveals that high-quality deepfake advertisements are a…
Business (6 works) · Psychology (5 works) · Computer Science (4 works) · Sociology (4 works) · Advertising (3 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Customer Service Quality and Loyalty (3 works) · Marketing (3 works) · Social Psychology (3 works) · Consumer Retail Behavior Studies (2 works)