Young-Hwan Choi
Biographic Data
| ID | 3870871 |
|---|---|
| NAME | Young-Hwan Choi |
| GIVEN NAMES | Young-Hwan |
| FAMILY NAME | Choi |
| SIGNATURE | CHOI Y |
| AFFILIATIONS | Namseoul University |
| ORCID | 0000-0002-4805-3078 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 3 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1998 |
| LATEST PUBLICATION YEAR | 2022 |
| H-INDEX | 0 |
Development and validation study of the suicide screening questionnaire-observer rating (SSQ-OR)
The SSQ-OR exhibits sound psychometric properties, and could be used as a complement to a self-report or clinical-administered scale to screen suicide risk comprehensively
Millennial consumers' perception of sportswear brand globalness impacts purchase intention in cause-related product marketing
Our purpose in this study was to examine the structural relationships among the perceptions of college-aged millennials of brand globalness, brand–cause fit, firm motive, and purchase intention in regard to cause-related marketing (CRM) of a product in the sportswear industry. A convenience sample of college students ( N = 382) at two universities in a metropolitan city of South Korea participated in the study. Results showed that the college-age…
Korea at the Turning Point
No prominent works on this page.
Korea at the Turning Point
Millennial consumers' perception of sportswear brand globalness impacts purchase intention in cause-related product marketing
Our purpose in this study was to examine the structural relationships among the perceptions of college-aged millennials of brand globalness, brand–cause fit, firm motive, and purchase intention in regard to cause-related marketing (CRM) of a product in the sportswear industry. A convenience sample of college students ( N = 382) at two universities in a metropolitan city of South Korea participated in the study. Results showed that the college-age…
Development and validation study of the suicide screening questionnaire-observer rating (SSQ-OR)
The SSQ-OR exhibits sound psychometric properties, and could be used as a complement to a self-report or clinical-administered scale to screen suicide risk comprehensively
Business (2 works) · Psychology (2 works) · Structural equation modeling (2 works) · Advertising (1 works) · Aesthetics (1 works) · Anxiety (1 works) · Art (1 works) · Asian Industrial and Economic Development (1 works) · Beck Depression Inventory (1 works) · Beck Hopelessness Scale (1 works)