Boying Li
Biographic Data
| ID | 3893865 |
|---|---|
| NAME | Boying Li |
| GIVEN NAMES | Boying |
| FAMILY NAME | Li |
| SIGNATURE | LI B |
| AFFILIATIONS | Tongji University |
| ORCID | 0000-0001-7875-2323 |
| VERIFIED | Yes |
| TOTAL WORKS | 8 |
| TOTAL CITATIONS | 19 |
| WORKS AS AUTHOR | 8 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 2 |
When Bytes Meet Muddy Boots
Improving emergency management in rural areas is essential for mitigating disaster risks, addressing infrastructure gaps, and overcoming information isolation. This study examines the impact of the digital rural construction policy (DRCP) on rural emergency management capabilities (REMC) in China using econometric models and robustness tests. Results show that the DRCP significantly enhanced REMC, highlighting the importance of digital technologi…
When and how supervisor's negative gossip influence target's proactive and withdrawal behavior
The literature presents contradictory evidence regarding the influence of supervisor negative gossip on work behaviors of targeted employees. By regarding supervisor negative gossip as a stressor that triggers targeted employees' self-regulatory processes, this study investigates the roles of targeted employees' cognitive appraisal and regulatory focus in the relationship between supervisor negative gossip and their proactive/withdrawal behavior.…
Synergistic impacts of technological advancement and environmental hazards on social change and human well-being in South Asia
The role of para-social relationship in live streaming virtual gift purchase
Purpose Despite the burgeoning popularity of virtual gifting in live streaming, research lacks an in-depth understanding of the drivers behind this behavior. Using para-social relationship (PSR), this study aims to capture viewers’ lively social feelings toward the streamer as the key factor leading to the purchase behavior of virtual gifts. It also aims to establish a theoretical link between PSR and viewers’ holistic experience in live streamin…
Policy implementation through performance measurement
Performance-oriented management has been proposed as a remedy to policy implementation failure, which is a persuasive woe globally. Recent scholarship on policy implementation through performance measurement and management focuses on client-oriented services, with less attention paid to the inadequacy of performance indicators in covering all desirable policy goals and in incentivizing all government officials in a non-client-oriented service are…
The use of social media for a better world
Purpose Charitable crowdfunding features are embedded in social media platforms to encourage pro-social behaviors. Although such new practice allows practitioners to leverage the power of a highly connected crowd, accomplishing the fundraising goal is still a challenge. This study seeks to understand what drives the donation intention in charitable crowdfunding features on social media platforms by examining the roles of social experience, empath…
The Relationship between Employee Risk Communication and Non-Adaptive Evacuation Behavior in Chinese Hazardous Chemical Companies
Non-adaptive evacuation behavior refers to a safety risk that cannot be disregarded throughout the evacuation process. In order to lower the risky behavior of evacuation, enhancing people's psychological states and behaviors plays a significant role. This study developed a conceptual model connecting risk communication and non-adaptive evacuation behavior by analyzing the interaction between risk communication, risk perception, emotional exhausti…
Factors influencing people’s continuous watching intention and consumption intention in live streaming
Purpose The purpose of this paper is to investigate what factors can affect people’s continuous watching and consumption intentions in live streaming. Design/methodology/approach This research conducted a mixed-methods study. The semi-structured interview was deployed to develop a research model and a live streaming typology. A survey was then used for quantitative assessment of the research model. Survey data were analyzed using partial least sq…
Factors influencing people’s continuous watching intention and consumption intention in live streaming
Purpose The purpose of this paper is to investigate what factors can affect people’s continuous watching and consumption intentions in live streaming. Design/methodology/approach This research conducted a mixed-methods study. The semi-structured interview was deployed to develop a research model and a live streaming typology. A survey was then used for quantitative assessment of the research model. Survey data were analyzed using partial least sq…
The role of para-social relationship in live streaming virtual gift purchase
Purpose Despite the burgeoning popularity of virtual gifting in live streaming, research lacks an in-depth understanding of the drivers behind this behavior. Using para-social relationship (PSR), this study aims to capture viewers’ lively social feelings toward the streamer as the key factor leading to the purchase behavior of virtual gifts. It also aims to establish a theoretical link between PSR and viewers’ holistic experience in live streamin…
Policy implementation through performance measurement
Performance-oriented management has been proposed as a remedy to policy implementation failure, which is a persuasive woe globally. Recent scholarship on policy implementation through performance measurement and management focuses on client-oriented services, with less attention paid to the inadequacy of performance indicators in covering all desirable policy goals and in incentivizing all government officials in a non-client-oriented service are…
Factors influencing people’s continuous watching intention and consumption intention in live streaming
Purpose The purpose of this paper is to investigate what factors can affect people’s continuous watching and consumption intentions in live streaming. Design/methodology/approach This research conducted a mixed-methods study. The semi-structured interview was deployed to develop a research model and a live streaming typology. A survey was then used for quantitative assessment of the research model. Survey data were analyzed using partial least sq…
The Relationship between Employee Risk Communication and Non-Adaptive Evacuation Behavior in Chinese Hazardous Chemical Companies
Non-adaptive evacuation behavior refers to a safety risk that cannot be disregarded throughout the evacuation process. In order to lower the risky behavior of evacuation, enhancing people's psychological states and behaviors plays a significant role. This study developed a conceptual model connecting risk communication and non-adaptive evacuation behavior by analyzing the interaction between risk communication, risk perception, emotional exhausti…
The use of social media for a better world
Purpose Charitable crowdfunding features are embedded in social media platforms to encourage pro-social behaviors. Although such new practice allows practitioners to leverage the power of a highly connected crowd, accomplishing the fundraising goal is still a challenge. This study seeks to understand what drives the donation intention in charitable crowdfunding features on social media platforms by examining the roles of social experience, empath…
Synergistic impacts of technological advancement and environmental hazards on social change and human well-being in South Asia
The role of para-social relationship in live streaming virtual gift purchase
Purpose Despite the burgeoning popularity of virtual gifting in live streaming, research lacks an in-depth understanding of the drivers behind this behavior. Using para-social relationship (PSR), this study aims to capture viewers’ lively social feelings toward the streamer as the key factor leading to the purchase behavior of virtual gifts. It also aims to establish a theoretical link between PSR and viewers’ holistic experience in live streamin…
Policy implementation through performance measurement
Performance-oriented management has been proposed as a remedy to policy implementation failure, which is a persuasive woe globally. Recent scholarship on policy implementation through performance measurement and management focuses on client-oriented services, with less attention paid to the inadequacy of performance indicators in covering all desirable policy goals and in incentivizing all government officials in a non-client-oriented service are…
When Bytes Meet Muddy Boots
Improving emergency management in rural areas is essential for mitigating disaster risks, addressing infrastructure gaps, and overcoming information isolation. This study examines the impact of the digital rural construction policy (DRCP) on rural emergency management capabilities (REMC) in China using econometric models and robustness tests. Results show that the DRCP significantly enhanced REMC, highlighting the importance of digital technologi…
When and how supervisor's negative gossip influence target's proactive and withdrawal behavior
The literature presents contradictory evidence regarding the influence of supervisor negative gossip on work behaviors of targeted employees. By regarding supervisor negative gossip as a stressor that triggers targeted employees' self-regulatory processes, this study investigates the roles of targeted employees' cognitive appraisal and regulatory focus in the relationship between supervisor negative gossip and their proactive/withdrawal behavior.…
Business (5 works) · Psychology (4 works) · Computer Science (3 works) · Digital Marketing and Social Media (3 works) · Social media (3 works) · Social Psychology (3 works) · Advertising (2 works) · China (2 works) · Corporate governance (2 works) · Disaster Management and Resilience (2 works)